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2008 Conference Publication Strategising for international market entry in born global firms: An analysis of narratives using LeximancerSullivan Mort, G., Weerawardena, J. and Liesch, P. (2008). Strategising for international market entry in born global firms: An analysis of narratives using Leximancer. Australian and New Zealand Marketing Academy (ANZMAC 2008), Sydney, Australia, 1-3 December 2008. Sydney, Australia: ANZMAC. |
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2008 Conference Publication Provider Service Logic: The generation and application of beneficiary-centric knowledgeSalunke, S., Weerawardena, J. and McColl-Kennedy, J. R. (2008). Provider Service Logic: The generation and application of beneficiary-centric knowledge. Australian and New Zealand Marketing Academy (ANZMAC 2008), Sydney, Australia, 1-3 December 2008. Sydney, Australia: ANZMAC. |
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2007 Conference Publication The role of leadership in innovation and competitiveness of export firms: A Sri Lankan perspectiveRanasinghe, S. and Weerawardena, J. (2007). The role of leadership in innovation and competitiveness of export firms: A Sri Lankan perspective. The 8th International Research Conference on Quality, Innovation and Knowledge Management, New Delhi, India, 12-14 February, 2007. Monash University, Victoria: Department of Management, Monash University. |
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2007 Conference Publication Brand personality and the nonprofit heritage brand: A case study of Surf Life Savers AustraliaSullivan Mort, G., Weerawardena, J. and Williamson, B. (2007). Brand personality and the nonprofit heritage brand: A case study of Surf Life Savers Australia. World Marketing Congress 2007, Verona, Italy, 11-14 July, 2007. Verona, Italy: The Academy of Marketing Science. |
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2007 Conference Publication Conceptualizing the new service development based competitive strategy in project oriented service firmsSalunke, S., Weerawardena, J. and McColl-Kennedy, J. R. (2007). Conceptualizing the new service development based competitive strategy in project oriented service firms. World Marketing Congress 2007, Verona, Italy, 11-14 July, 2007. Verona, Italy: The Academy of Marketing Science. |
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2007 Conference Publication The role of HR innovations in competitive strategyWeerawardena, J. (2007). The role of HR innovations in competitive strategy. National HR Conference - 2007, Institute of Personnel Management, Sri Lanka Inc., Colombo, Sri Lanka, 19-20 June, 2007. Colombo, Sri Lanka: Institute of Personnel Management Sri Lanka Inc. |
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2007 Conference Publication Rigidity and interdependency effects of learning capabilitiesRutter, D., Weerawardena, J. and Coote, L. (2007). Rigidity and interdependency effects of learning capabilities. World Marketing Congress 2007, Verona, Italy, 11-14 July, 2007. Verona, Italy: The Academy of Marketing Science. |
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2006 Conference Publication Conceptualising the role of dynamic learning capabilities sevice firm competitive strategySalunke, S., Weerawardena, J. and McColl-Kennedy, J. (2006). Conceptualising the role of dynamic learning capabilities sevice firm competitive strategy. 15th Annual AMA Frontiers in Service Conference, Brisbane, June 29 - July 2 2006. |
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2006 Conference Publication Conceptualising the service firm competitive strategy in hypercompetitive environmentsSalunke, S. S., Weerawardena, J. and McColl-Kennedy, J. R. (2006). Conceptualising the service firm competitive strategy in hypercompetitive environments. Australian and New Zealand Marketing Academy Conference (ANZMAC 2006) : Advancing Theory, Maintaining Relevance, Brisbane, Australia, 4-6 December, 2006. Brisbane, Australia: Queensland University of Technology. |
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2006 Conference Publication Examining the role of networking capability in small and medium firm internationalizationCoote, Len, Loxton, Rick and Weerawardena, Jay (2006). Examining the role of networking capability in small and medium firm internationalization. The 48th Annual Meeting of the Academy of International Business: "From the Silk Road to Global Networks: Harnessing the Power of People in International Business", Beijing, China, 23-26 June 2006. East Lansing, MI, U.S.A.: Academy of International Business. |
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2005 Conference Publication Networking capability and 'born global' exportersSullivan Mort, Gillian, Weerawardena, Jay and Ang, Choon Meng (2005). Networking capability and 'born global' exporters. Australia and New Zealand Marketing Academy Conference (ANZMAC, 2005), Fremantle, WA, Australia, 5-7 December 2005. Perth, Australia: University of Western Australia. |
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2005 Conference Publication Environmental dynamics, learning and innovation in social enterprises: Some preliminary findingsWeerawardena, J. and Sullivan Mort, G. (2005). Environmental dynamics, learning and innovation in social enterprises: Some preliminary findings. The 12th Biennial World Marketing Congress, Muenster, Germany, 6-9 July 2005. Ruston, LA, U.S.A.: Academy of Marketing Science. |
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2005 Conference Publication Predicting the course of small business internationalisation: An entrepreneurial marketing perspectiveGunaratne, Asoka and Weerawardena, Jay (2005). Predicting the course of small business internationalisation: An entrepreneurial marketing perspective. Australia and New Zealand Marketing Academy Conference (ANZMAC, 2005), Fremantle, WA, Australia, 5-7 December 2005. Perth, Australia: University of Western Australia. |
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2004 Conference Publication Industry structure in marketing strategy and brand performanceO'Cass, Aron, Weerawardena, Jay and Julian, Craig (2004). Industry structure in marketing strategy and brand performance. ANZMAC 2004: Australian and New Zealand Marketing Academy Conference, Wellington, New Zealand, 29 November-1 December 2004. Wellington, New Zealand: ANZMAC. |
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2004 Conference Publication Competitive strategy in social enterprises: Some preliminary findings and marketing implicationsSullivan Mort, G. and Weerawardena, J. (2004). Competitive strategy in social enterprises: Some preliminary findings and marketing implications. Inaugural Australasian Nonprofit Marketing Conference, Canberra, 23-24 September, 2004. Canberra: Australian National University. |
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2004 Conference Publication Social entrepreneurship: A grounded approach to theory developmentWeerawardena, J. and Sullivan Mort, G. (2004). Social entrepreneurship: A grounded approach to theory development. 33rd European Marketing Academy Conference (EMAC) Annual Conference 2004, Murcia, Spain, 18-21 May 2004. Murcia, Spain: Universidad de Murcia. |
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2004 Conference Publication Organisational innovation: a proposal for measurementWeerawardena, Jay (2004). Organisational innovation: a proposal for measurement. ANZMAC 2004: Australian and New Zealand Marketing Academy Conference, Wellington, New Zealand, 29 November-1 December 2004. Wellington, New Zealand: ANZMAC. |
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2003 Conference Publication Exploring the role of learning capabilities in innovation-based competitive strategyWeerawardena, J. (2003). Exploring the role of learning capabilities in innovation-based competitive strategy. Organizational Learning and Knowledge Conference, Lancaster, UK, 30 May - 2 June, 2003. Lancaster, UK: Lancaster University Management School. |
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2003 Conference Publication Dynamic learning capabilities and internationalisation of born global firms: A conceptual model and research propositionWeerawardena, J., Sullivan Mort, G., Liesch, P. W. and Knight, G. A. (2003). Dynamic learning capabilities and internationalisation of born global firms: A conceptual model and research proposition. European International Business Academy Conference 2003, Copenhagen, Denmark, 11-13 December, 2003. Copenhagen, Denmark: Copenhagen Business School. |
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2002 Conference Publication Measuring organisational learning capabilityWeerawardena, J. and Coote, L. V. (2002). Measuring organisational learning capability. 2002 Annual Meeting of the Academy of Management, Denver, Colorado, 9-14 August, 2002. Denver, Colorado: Academy of Management. |
