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2003

Journal Article

Social entrepreneurship: Towards conceptualisation

Sullivan Mort, G., Weerawardena, J. and Carnegie, K. (2003). Social entrepreneurship: Towards conceptualisation. International Journal of Nonprofit and Voluntary Sector Marketing, 8 (1), 76-88. doi: 10.1002/nvsm.202

Social entrepreneurship: Towards conceptualisation

2003

Journal Article

Exploring the role of market learning capability in competitive strategy

Weerawardena, Jay (2003). Exploring the role of market learning capability in competitive strategy. European Journal of Marketing, 37 (3/4), 407-429. doi: 10.1108/03090560310459023

Exploring the role of market learning capability in competitive strategy

2003

Journal Article

Innovation in Queensland firms: implications for the smart State

Weerawardena, J. (2003). Innovation in Queensland firms: implications for the smart State. Queensland Review, 10 (1), 89-101.

Innovation in Queensland firms: implications for the smart State

2002

Journal Article

New service development and competitive advantage: A conceptual model

Weerawardena, J. and McColl-Kennedy, J. R. (2002). New service development and competitive advantage: A conceptual model. Australasian Marketing Journal, 10 (1), 13-23.

New service development and competitive advantage: A conceptual model

2001

Journal Article

An empirical investigation into entrepreneurship and organizational innovation-based competitive strategy

Weerawardena, Jay and Coote, Leonard (2001). An empirical investigation into entrepreneurship and organizational innovation-based competitive strategy. Journal of Research in Marketing and Entrepreneurship, 3 (1), 51-70. doi: 10.1108/14715200180001477

An empirical investigation into entrepreneurship and organizational innovation-based competitive strategy

2001

Journal Article

Learning, innovation and competitive advantage in not-for-profit aged care marketing: a conceptual model and research propositions

Weerawardena, J. and Sullivan Mort, G. (2001). Learning, innovation and competitive advantage in not-for-profit aged care marketing: a conceptual model and research propositions. Journal of Nonprofit and Public Sector Marketing, 9 (3), 53-73. doi: 10.1300/J054v09n03_04

Learning, innovation and competitive advantage in not-for-profit aged care marketing: a conceptual model and research propositions