Overview
Background
Judith is an expert on events and tourism impacts and legacy. Judith’s work aims to understand and enhance the positive impacts of tourism and events on the communities and societies which host them. She is working on a number of projects in fields including Olympic Games legacies, the links between events and social connectivity (including social capital, social cohesion and social justice) and assessing the potential impacts of climate change on the tourism and events sector. She received her PhD from the University of Strathclyde in 2005, focusing on decision-making in the context of academic conferences. She also completed a postdoctoral research fellowship at Victoria University, Melbourne, and worked in the Department of Management at Monash University, Melbourne, before coming to UQ in 2014.
Availability
- Associate Professor Judith Mair is:
- Available for supervision
- Media expert
Fields of research
Qualifications
- Doctor of Philosophy, University of Strathclyde
Research interests
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Events
I have an interest in all types of events, but particularly community festivals
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Conferences/Conventions
I have an interest in all aspects of business events
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Sustainability
I have an interest in climate change and sustainability and the relationships between these areas and tourism and events
Research impacts
Judith is the author of over 60 academic papers in international peer reviewed journals, and has authored or edited five books, including the prestigious ‘Routledge Handbook of Festivals’. She also has a strong track record of media engagement and industry collaboration. Judith is also recognised amongst her peers for her contributions to tourism and events research in Australia and New Zealand and was elected as a Fellow of the Council for Australasian Tourism and Hospitality Education (CAUTHE) in 2020, and served as Chair for the organisation from 2015-2019.
Works
Search Professor Judith Mair’s works on UQ eSpace
2020
Journal Article
Who has the right to the rural? Place framing and negotiating the Dungog festival, New South Wales, Australia
Mair, Judith and Duffy, Michelle (2020). Who has the right to the rural? Place framing and negotiating the Dungog festival, New South Wales, Australia. Journal of Sustainable Tourism, 29 (2-3), 1-17. doi: 10.1080/09669582.2020.1747476
2020
Journal Article
Ecosystem services approach for community-based ecotourism: towards an equitable and sustainable blue economy
Phelan, Anna (Anya), Ruhanen, Lisa and Mair, Judith (2020). Ecosystem services approach for community-based ecotourism: towards an equitable and sustainable blue economy. Journal of Sustainable Tourism, 28 (10), 1-21. doi: 10.1080/09669582.2020.1747475
2020
Other Outputs
Celebrity concern about bushfires could do more harm than good. To help they need to put boots on the ground
Walters, Gabrielle, Mair, Judith and Chien, Monica (2020, 01 20). Celebrity concern about bushfires could do more harm than good. To help they need to put boots on the ground The Conversation
2020
Book Chapter
Making new places: the role of events in master-planned communities
Mair, Judith (2020). Making new places: the role of events in master-planned communities. The Routledge handbook of place. (pp. 595-604) edited by Tim Edensor, Ares Kalandides and Uma Kothari. Abingdon, Oxon, United Kingdom: Routledge. doi: 10.4324/9780429453267-53
2020
Journal Article
Knowledge sharing and power in the event workforce
Muskat, Birgit and Mair, Judith (2020). Knowledge sharing and power in the event workforce. Event Management, 24 (5), 597-609. doi: 10.3727/152599519X15506259856228
2020
Conference Publication
The role of cultural festivals in building social capital in the Chinese diaspora community
Yu, Nicole, Mair, Judith, Ong, Faith and Lee, Andy (2020). The role of cultural festivals in building social capital in the Chinese diaspora community. CAUTHE Conference 2020, Auckland, New Zealand, 10-13 February 2020. Auckland, New Zealand: Auckland University of Technology.
2020
Book Chapter
The role of festival networks in regional community building
Mair, Judith and Duffy, Michelle (2020). The role of festival networks in regional community building. Located research: regional places, transitions and challenges. (pp. 89-116) edited by Angela Campbell, Michelle Duffy and Beth Edmonson. Singapore: Palgrave Macmillan. doi: 10.1007/978-981-32-9694-7_7
2019
Journal Article
Social media influence on tourists’ destination choice: importance of context
Tham, A., Mair, J. and Croy, G. (2019). Social media influence on tourists’ destination choice: importance of context. Tourism Recreation Research, 45 (2), 1-15. doi: 10.1080/02508281.2019.1700655
2019
Journal Article
Event and festival research: a review and research directions
Mair, Judith and Weber, Karin (2019). Event and festival research: a review and research directions. International Journal of Event and Festival Management, 10 (3), 209-216. doi: 10.1108/IJEFM-10-2019-080
2019
Journal Article
Can message framings influence air passengers’ perceived credibility of aviation voluntary carbon offsetting messages?
Zhang, Beile, Ritchie, Brent, Mair, Judith and Driml, Sally (2019). Can message framings influence air passengers’ perceived credibility of aviation voluntary carbon offsetting messages?. Journal of Sustainable Tourism, 27 (9), 1-22. doi: 10.1080/09669582.2019.1629448
2019
Conference Publication
Ecosystem-based business development approach for coastal communities
Phelan, Anya, Ruhanen, Lisa and Mair, Judith (2019). Ecosystem-based business development approach for coastal communities. CAUTHE 2019: Sustainability of Tourism, Hospitality & Events in a Disruptive Digital Age, Cairns, QLD Australia, 11-14 February 2019. Cairns, QLD Australia: CAUTHE.
2019
Book Chapter
Theoretical foundations for the study of image and reputational management in tourism and hospitality
Walters, Gabby and Mair, Judith (2019). Theoretical foundations for the study of image and reputational management in tourism and hospitality. Reputation and image recovery for the tourism industry. (pp. 9-32) edited by Gabby Walters and Judith Mair. Oxford, United Kingdom: Goodfellow. doi: 10.23912/9781911396673-4103
2019
Book Chapter
Addressing community diversity: the role of the festival encounter
Duffy, Michelle, Mair, Judith and Waitt, Gordon (2019). Addressing community diversity: the role of the festival encounter. Accessibility, inclusion, and diversity in critical event studies. (pp. 9-20) edited by Rebecca Finkel, Briony Sharp and Majella Sweeney. London, United Kingdom: Routledge. doi: 10.4324/9781351142243
2019
Book
Reputation and Image Recovery for the Tourism Industry
Gabby Walters and Judith Mair eds. (2019). Reputation and Image Recovery for the Tourism Industry. Oxford, United Kingdom: Goodfellow.
2019
Book Chapter
Introduction
Mair, Judith (2019). Introduction. The Routledge handbook of festivals. (pp. 3-11) edited by Mair, J. Abingdon, Oxon, United Kingdom: Routledge.
2019
Book
Routledge handbook of festivals
Judith Mair ed. (2019). Routledge handbook of festivals. Routledge Handbooks, Abingdon, United Kingdom: Routledge. doi: 10.4324/9781315186320
2019
Book Chapter
Greening in the MICE industry
Mair, Judith and Popely, Deborah (2019). Greening in the MICE industry. Green events and green tourism: an international guide to good practice. (pp. 50-59) edited by Hugues Séraphin and Emma Nolan. Abingdon, United Kingdom: Routledge. doi: 10.4324/9780429445125-6
2018
Journal Article
Be more, know more: an evaluation of students' learning in a community events course
Coghlan, Alexandra and Mair, Judith (2018). Be more, know more: an evaluation of students' learning in a community events course. Event Management, 22 (4), 583-594. doi: 10.3727/152599518X15300559276994
2018
Book Chapter
Sustainability developments at conference centers: A greener future for business events
Mair, Judith (2018). Sustainability developments at conference centers: A greener future for business events. The Routledge Handbook of Business Events. (pp. 107-116) Abingdon, Oxon United Kingdom: Routledge. doi: 10.4324/9781315210568-14
2018
Journal Article
Is the Airline Trustworthy? The Impact of Source Credibility on Voluntary Carbon Offsetting
Zhang, Beile, Ritchie, Brent, Mair, Judith and Driml, Sally (2018). Is the Airline Trustworthy? The Impact of Source Credibility on Voluntary Carbon Offsetting. Journal of Travel Research, 58 (5), 004728751877578-731. doi: 10.1177/0047287518775781
Funding
Past funding
Supervision
Availability
- Associate Professor Judith Mair is:
- Available for supervision
Before you email them, read our advice on how to contact a supervisor.
Supervision history
Current supervision
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Doctor Philosophy
Women's Empowerment: Exploring the challenges and opportunities for Saudi women working within the Tourism and Entertainment Ministries in the Kingdom of Saudi Arabia (KSA)
Principal Advisor
Other advisors: Dr Mireia Guix
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Doctor Philosophy
Intrinsic Event Value to Individual Event Attendees and Subjective Well-being
Principal Advisor
Other advisors: Dr Andy Lee, Dr Faith Ong
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Doctor Philosophy
Women¿s Empowerment: Exploring the challenges and opportunities for Saudi women working within the Tourism and Entertainment Ministries in the Kingdom of Saudi Arabia (KSA).
Principal Advisor
Other advisors: Dr Mireia Guix
-
Doctor Philosophy
Women's Empowerment: Exploring the challenges and opportunities for Saudi women working within the Tourism and Entertainment Ministries in the Kingdom of Saudi Arabia (KSA)
Principal Advisor
Other advisors: Dr Mireia Guix
-
Doctor Philosophy
Exploring the role of social inclusion in LGBT+ events
Associate Advisor
Other advisors: Dr Niki Macionis, Dr Faith Ong
Completed supervision
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2025
Doctor Philosophy
Women's Empowerment: Exploring the challenges and opportunities for Saudi women working within the Tourism and Entertainment Ministries in the Kingdom of Saudi Arabia (KSA)
Principal Advisor
Other advisors: Dr Mireia Guix
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2024
Doctor Philosophy
Intrinsic Event Value to Individual Event Attendees and Subjective Well-being
Principal Advisor
Other advisors: Dr Andy Lee, Dr Faith Ong
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2020
Doctor Philosophy
The role of smartphones in value co-creation of tourist experiences
Associate Advisor
Other advisors: Professor Pierre Benckendorff
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2019
Doctor Philosophy
The impacts of communication credibility and product attributes on air passengers' perceptions and preference for aviation voluntary carbon offsetting programs
Associate Advisor
Other advisors: Professor Brent Ritchie
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2018
Doctor Philosophy
The influence of learning on a tourism destination community's responses to the impacts of climate change
Associate Advisor
Other advisors: Professor Lisa Ruhanen
Media
Enquiries
Contact Associate Professor Judith Mair directly for media enquiries about:
- Conference/conventions
- Events
- festivals
- Tourism
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