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2018

Journal Article

The central role of knowledge integration capability in service innovation-based competitive strategy

Salunke, Sandeep, Weerawardena, Jay and McColl-Kennedy, Janet R. (2018). The central role of knowledge integration capability in service innovation-based competitive strategy. Industrial Marketing Management, 76, 144-156. doi: 10.1016/j.indmarman.2018.07.004

The central role of knowledge integration capability in service innovation-based competitive strategy

2018

Journal Article

Conceptualizing and operationalizing the social entrepreneurship construct

Dwivedi, Abhishek and Weerawardena, Jay (2018). Conceptualizing and operationalizing the social entrepreneurship construct. Journal of Business Research, 86, 32-40. doi: 10.1016/j.jbusres.2018.01.053

Conceptualizing and operationalizing the social entrepreneurship construct

2018

Book Chapter

Non-profit marketing strategy

Weerawardena, Jay (2018). Non-profit marketing strategy. Transformational leadership and not for profits and social enterprises. (pp. 142-163) edited by Ken Wiltshire, Aastha Malhotra and Micheal Axelsen. Abingdon, Oxfordshire, United Kingdom: Taylor and Francis. doi: 10.4324/9781315468570-12

Non-profit marketing strategy

2018

Conference Publication

Non-profit brand fragility: perspectives on challenges: an abstract

Weerawardena, Jay and Previte, Jo (2018). Non-profit brand fragility: perspectives on challenges: an abstract. 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC), Coronado, CA United States, 24-26 May 2017. Cham, Switzerland: Springer. doi: 10.1007/978-3-319-68750-6_50

Non-profit brand fragility: perspectives on challenges: an abstract

2018

Journal Article

Learning capabilities, human resource management innovation and competitive advantage

Amarakoon, Upamali, Weerawardena, Jay and Verreynne, Martie-Louise (2018). Learning capabilities, human resource management innovation and competitive advantage. The International Journal of Human Resource Management, 29 (10), 1736-1766. doi: 10.1080/09585192.2016.1209228

Learning capabilities, human resource management innovation and competitive advantage

2017

Journal Article

Capabilities development and deployment activities in born global B-to-B firms for early entry into international markets

Weerawardena, Jay, Sullivan Mort, Gillian and Liesch, Peter W. (2017). Capabilities development and deployment activities in born global B-to-B firms for early entry into international markets. Industrial Marketing Management, 78, 122-136. doi: 10.1016/j.indmarman.2017.06.004

Capabilities development and deployment activities in born global B-to-B firms for early entry into international markets

2017

Conference Publication

Resolving the Market Learning-Firm Competitive Advantage Debate, an Empirical Investigation: An Abstract

Weerawardena, Jay and Salunke, Sandeep (2017). Resolving the Market Learning-Firm Competitive Advantage Debate, an Empirical Investigation: An Abstract. 2016 Academy of Marketing Science (AMS) World Marketing Congress, Orlando, FL United States, 18-21 May 2016. Cham, Switzerland: Springer. doi: 10.1007/978-3-319-47331-4_133

Resolving the Market Learning-Firm Competitive Advantage Debate, an Empirical Investigation: An Abstract

2016

Journal Article

Establishing measures and drivers of consumer brand engagement behaviours

Dwivedi, Abhishek, Wilkie, Dean, Johnson, Lester and Weerawardena, Jay (2016). Establishing measures and drivers of consumer brand engagement behaviours. Journal of Brand Management, 23 (5), 41-69. doi: 10.1057/s41262-016-0001-9

Establishing measures and drivers of consumer brand engagement behaviours

2015

Journal Article

From “virtuous” to “pragmatic” pursuit of social mission: A sustainability-based typology of nonprofit organizations and corresponding strategies

McDonald, Robert E., Weerawardena, Jay., Madhavaram, Sreedhar. and Sullivan Mort, Gillian. (2015). From “virtuous” to “pragmatic” pursuit of social mission: A sustainability-based typology of nonprofit organizations and corresponding strategies. Management Research Review, 38 (9), 970-991. doi: 10.1108/MRR-11-2013-0262

From “virtuous” to “pragmatic” pursuit of social mission: A sustainability-based typology of nonprofit organizations and corresponding strategies

2015

Book Chapter

Social Entrepreneurship and Value Creation in Not-For-Profit Organizations

Mort, Gillian Sullivan, Weerawardena, Jay, Sargeant, Adrian and Bennett, Roger (2015). Social Entrepreneurship and Value Creation in Not-For-Profit Organizations. Developments in Marketing Science: Proceedings of the Academy of Marketing Science. (pp. 372-376) Cham: Springer Nature. doi: 10.1007/978-3-319-18687-0_140

Social Entrepreneurship and Value Creation in Not-For-Profit Organizations

2014

Journal Article

The role of the market sub-system and the socio-technical sub-system in innovation and firm performance: a dynamic capabilities approach

Weerawardena, Jay, Mort, Gillian Sullivan, Salunke, Sandeep, Knight, Gary and Liesch, Peter W. (2014). The role of the market sub-system and the socio-technical sub-system in innovation and firm performance: a dynamic capabilities approach. Journal of the Academy of Marketing Science, 43 (2), 221-239. doi: 10.1007/s11747-014-0382-9

The role of the market sub-system and the socio-technical sub-system in innovation and firm performance: a dynamic capabilities approach

2013

Journal Article

Competitive advantage through HR innovation

Amarakoon, Upamali, Weerawardena, Jay and Verreynne, Martie-Louise (2013). Competitive advantage through HR innovation. The European Business Review, 70-72.

Competitive advantage through HR innovation

2013

Journal Article

Competing through service innovation: the role of bricolage and entrepreneurship in project-oriented firms

Salunke, Sandeep, Weerawardena, Jay and McColl-Kennedy, Janet R. (2013). Competing through service innovation: the role of bricolage and entrepreneurship in project-oriented firms. Journal of Business Research, 66 (8), 1085-1097. doi: 10.1016/j.jbusres.2012.03.005

Competing through service innovation: the role of bricolage and entrepreneurship in project-oriented firms

2013

Conference Publication

Theorising about the role of HR innovation in the competitive advantage of firms

Amarakoon, Upamali, Weerawardena, Jay and Verreynne, Martie-Louise (2013). Theorising about the role of HR innovation in the competitive advantage of firms. Australian Centre for Entrepreneurship Research Exchange Conference 2013, Brisbane, Australia, 6 - 8 February 2013. Brisbane, Australia: Australian Centre for Entrepreneurship Research Exchange.

Theorising about the role of HR innovation in the competitive advantage of firms

2013

Conference Publication

HR innovation for competitive advantage: insights from Australia

Amarakoon, Upamali, Weerawardena, Jay and Verreynne, Martie-Louise (2013). HR innovation for competitive advantage: insights from Australia. HRM&PD2013: 3rd Human Resource Management and Professional Development in the Digital Age, Singapore, 22-23 July, 2013. Singapore, Singapore: GSTF: Global Science and Technology Forum. doi: 10.5176/2251-2349_HRMPD13.09

HR innovation for competitive advantage: insights from Australia

2013

Conference Publication

HR innovation and competitive advantage: Towards an integrated framework

Amarakoon, Upamali, Weerawardena, Jay and Verreynne, Martie-Louise (2013). HR innovation and competitive advantage: Towards an integrated framework. SMA 2013: Southern Management Association Annual Meeting, New Orleans, LA, USA, 5-9 November, 2013. Southern Management Association.

HR innovation and competitive advantage: Towards an integrated framework

2012

Journal Article

Competitive strategy in socially entrepreneurial nonprofit organizations: innovation and differentiation

Weerawardena, Jay and Sullivan Mort, Gillian (2012). Competitive strategy in socially entrepreneurial nonprofit organizations: innovation and differentiation. Journal of Public Policy and Marketing, 31 (1), 91-101. doi: 10.1509/jppm.11.034

Competitive strategy in socially entrepreneurial nonprofit organizations: innovation and differentiation

2012

Conference Publication

Life beyond the valley of death: Market development for surviving the chasm in case of high-tech start-ups

Pathak, Kavita, Weerawardena, Jay and Tombs, Alastair (2012). Life beyond the valley of death: Market development for surviving the chasm in case of high-tech start-ups. IIML International Conference in Marketing: "Shaping the Future of Research in Marketing in Emerging Economies: Looking Ahead", Lucknow, India, 12- 14 January 2012.

Life beyond the valley of death: Market development for surviving the chasm in case of high-tech start-ups

2012

Conference Publication

The newly internationalizing firm and its capabilities

Weerawardena, Jay, Liesch, Peter W., Sullivan Mort, Gillian, Knight, Gary and Salunke, Sandeep (2012). The newly internationalizing firm and its capabilities. Australian and New Zealand International Business Academy Annual Conference (ANZIBA, 2012), Adelaide, Australia, 12-14 April 2012. ANZIBA.

The newly internationalizing firm and its capabilities

2012

Journal Article

Capabilities, innovation and competitive advantage

Weerawardena, Jay and Mavondo, Felix T. (2012). Capabilities, innovation and competitive advantage. Industrial Marketing Management, 40 (8), 1220-1223. doi: 10.1016/j.indmarman.2011.10.012

Capabilities, innovation and competitive advantage