
Overview
Background
Sunil's research focuses on issues in international business for small and large firms.
Sunil Venaik's teaching and research interests include international business management, doing business in Asia, global marketing, marketing management, and market research. He is one of the top one percent of international business researchers worldwide in the last 50 years, based on his research publications in the Journal of International Business Studies (JIBS), and for which he was awarded a silver medal by JIBS. Sunil graduated from the Indian Institute of Technology Kharagpur, the Indian Institute of Management Ahmedabad, and the Australian Graduate School of Management in the University of New South Wales. He is ex-faculty of the Indian Institute of Management Ahmedabad, and was awarded Visiting Fellowships by the National University of Singapore, INSEAD Fontainebleau France, Stockholm Business School in Sweden, the Indian Institute of Management, Udaipur, and the Australian National University. Sunil has extensive experience in case based teaching and learning and has taught courses in the Undergraduate, MBA, Doctoral and Executive Development programs at universities in Australia, India and Singapore. Sunil has broad managerial experience in industry including as the CEO of a medium size enterprise and consulted with national and multinational firms. Sunil has presented papers at reputed international conferences and published widely in The Conversation and in scholarly journals including Journal of International Business Studies, Journal of World Business, Organization Science, Organization Studies, European Journal of Marketing, Management International Review, Journal of Business Research, International Business Review, International Marketing Reveiw, Cross Cultural Management, Management Learning, Australian Journal of Management, Australasian Marketing Journal, Australian Economic Papers, and Economic and Political Weekly.
Availability
- Associate Professor Sunil Venaik is:
- Available for supervision
- Media expert
Fields of research
Qualifications
- Bachelor (Honours) of Engineering, Indian Institute of Technolgy, Delhi
- Masters (Coursework) of Business Administration, Ahmedabad University
- Doctor of Philosophy, University of New South Wales
Research interests
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MNC strategy and organization
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National culture
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FDI in emerging markets
Research impacts
Sunil's research has been cited over 3,050 times in scholarly journals that have wide-ranging academic, practice and policy impacts. One of his top research papers has had a large-scale global impact with over 1,060 citations, 43,000 plus downloads across 2,442 institutions in 160 countries, in academia, business and government, and in diverse disciplines ranging from agriculture and astronomy, to computing, engineering and economics, to health and medicine.
Works
Search Professor Sunil Venaik’s works on UQ eSpace
2024
Journal Article
Vaccine hesitancy: a structured review from a behavioral perspective (2015-2022)
Acharya, Shruti, Aechtner, Thomas, Dhir, Sanjay and Venaik, Sunil (2024). Vaccine hesitancy: a structured review from a behavioral perspective (2015-2022). Psychology, Health & Medicine, 30 (1), 119-147. doi: 10.1080/13548506.2024.2417442
2024
Book Chapter
Cultural archetypes
Richter, Nicole F., Hauff, Sven, Midgley, David F. and Venaik, Sunil (2024). Cultural archetypes. Elgar Encyclopedia of Cross-Cultural Management. (pp. 1-5) Edward Elgar Publishing. doi: 10.4337/9781803928180.ch01
2024
Book Chapter
Integration–responsiveness framework
Venaik, Sunil, Midgley, David and Devinney, Timothy (2024). Integration–responsiveness framework. Encyclopedia of International Strategic Management. (pp. 168-173) Cheltenham, United Kingdom: Edward Elgar Publishing. doi: 10.4337/9781800884045.ch46
2024
Journal Article
Bibliometric analysis of vaccine hesitancy research from behavioural perspectives (2015-2022)
Acharya, Shruti, Aechtner, Thomas, Venaik, Sunil and Dhir, Sanjay (2024). Bibliometric analysis of vaccine hesitancy research from behavioural perspectives (2015-2022). Journal of Risk Research, 27 (2), 238-253. doi: 10.1080/13669877.2024.2317318
2023
Journal Article
A novel model linking UN SDGs with international experience and firm performance
Shen, Suqin, Venaik, Sunil and Liesch, Peter (2023). A novel model linking UN SDGs with international experience and firm performance. International Business Review, 33 (5) 102170, 1-14. doi: 10.1016/j.ibusrev.2023.102170
2023
Book
Management research, international business, and national culture: Evaluating Hofstede and GLOBE
Venaik, Sunil, Brewer, Paul and Midgley, David (2023). Management research, international business, and national culture: Evaluating Hofstede and GLOBE. New York, NY United States: Routledge. doi: 10.4324/9781003220732
2023
Book
A new theory of cultural archetypes: capturing global unity and local diversity
Midgley, David, Venaik, Sunil and Christopoulos, Demetris (2023). A new theory of cultural archetypes: capturing global unity and local diversity. Cham, Switzerland: Springer. doi: 10.1007/978-3-031-24482-7
2023
Journal Article
A dynamic model of internationalization and innovation in emerging market enterprises: knowledge exploration, transformation, and exploitation
Shen, Suqin, Venaik, Sunil and Zhu, Yunxia (2023). A dynamic model of internationalization and innovation in emerging market enterprises: knowledge exploration, transformation, and exploitation. Management International Review, 63 (4), 561-601. doi: 10.1007/s11575-023-00509-1
2021
Journal Article
Do within-subject standardized indices of societal culture distort reality? An illustration with the national Tightness culture scale
Venaik, Sunil, Midgley, David F. and Christopoulos, Demetris (2021). Do within-subject standardized indices of societal culture distort reality? An illustration with the national Tightness culture scale. Journal of World Business, 56 (5) 101242, 101242. doi: 10.1016/j.jwb.2021.101242
2019
Journal Article
Analysing corporate political activity in MNC subsidiaries through the integration-responsiveness framework
Banerjee, Shantanu, Venaik, Sunil and Brewer, Paul (2019). Analysing corporate political activity in MNC subsidiaries through the integration-responsiveness framework. International Business Review, 28 (5) 101498, 101498. doi: 10.1016/j.ibusrev.2018.04.001
2019
Journal Article
Looking beyond national differences: cultural consensus between Confucian and Anglo societies
Venaik, Sunil and Brewer, Paul (2019). Looking beyond national differences: cultural consensus between Confucian and Anglo societies. Australian Journal of Management, 44 (3), 031289621984430-406. doi: 10.1177/0312896219844301
2019
Journal Article
Correction to: The Effect of Corporate Political Activity on MNC Subsidiary Legitimacy: An Institutional Perspective (Management International Review, (2018), 58, 5, (813-844), 10.1007/s11575-017-0324-0)
Banerjee, Shantanu and Venaik, Sunil (2019). Correction to: The Effect of Corporate Political Activity on MNC Subsidiary Legitimacy: An Institutional Perspective (Management International Review, (2018), 58, 5, (813-844), 10.1007/s11575-017-0324-0). Management International Review, 59 (1), 201-201. doi: 10.1007/s11575-018-0366-y
2019
Journal Article
Archetypes of marketing mix standardization-adaptation in MNC subsidiaries: Fit and equifinality as complementary explanations of performance
Venaik, Sunil and Midgley, David F. (2019). Archetypes of marketing mix standardization-adaptation in MNC subsidiaries: Fit and equifinality as complementary explanations of performance. European Journal of Marketing, 53 (2), 366-399. doi: 10.1108/EJM-11-2017-0861
2018
Journal Article
The Effect of Corporate Political Activity on MNC Subsidiary Legitimacy: An Institutional Perspective (vol 58, pg 813, 2018)
Banerjee, Shantanu and Venaik, Sunil (2018). The Effect of Corporate Political Activity on MNC Subsidiary Legitimacy: An Institutional Perspective (vol 58, pg 813, 2018). Management International Review, 58 (6), 1027-1027. doi: 10.1007/s11575-018-0356-0
2018
Book Chapter
Culture as a Configuration of Values: An Archetypal Perspective
Midgley, David F., Venaik, Sunil and Christopoulos, Demetris (2018). Culture as a Configuration of Values: An Archetypal Perspective. Research in Experimental Economics. (pp. 63-88) Bingley, United Kingdom: Emerald Publishing Limited. doi: 10.1108/s0193-230620180000020004
2017
Journal Article
The effect of corporate political activity on MNC subsidiary legitimacy: an institutional perspective
Banerjee, Shantanu and Venaik, Sunil (2017). The effect of corporate political activity on MNC subsidiary legitimacy: an institutional perspective. Management International Review, 58 (5), 1-32. doi: 10.1007/s11575-017-0324-0
2017
Book Chapter
Flipkart
Datla, Vani Vishwanadh Varma, Iyer, Adith, Deshpande, Akshay and Venaik, Sunil (2017). Flipkart. How Asian brands soar II: lessons from world's top 10 Asian cases. (pp. 49-84) edited by Chung K. Kim, Myung-Soo Lee and Mina Jun. Seoul, Republic of Korea: Academy of Asian Business.
2016
Journal Article
National culture dimensions: the perpetuation of cultural ignorance
Venaik, Sunil and Brewer, Paul (2016). National culture dimensions: the perpetuation of cultural ignorance. Management Learning, 47 (5), 563-589. doi: 10.1177/1350507616629356
2016
Journal Article
How to write a powerful case study?: Emerging issues for a case study and writing in Asia
Venaik, Sunil, Nason, Emily M., Wang, Joyce Linghua, Leelapanyalert, Kannika and Hong, Bryan (2016). How to write a powerful case study?: Emerging issues for a case study and writing in Asia. Academy of Asian Business Review, 2 (2), 13-30.
2015
Journal Article
Mindscapes across landscapes: Archetypes of transnational and subnational culture
Venaik, Sunil and Midgley, David F. (2015). Mindscapes across landscapes: Archetypes of transnational and subnational culture. Journal of International Business Studies, 46 (9), 1051-1079. doi: 10.1057/jibs.2015.11
Funding
Past funding
Supervision
Availability
- Associate Professor Sunil Venaik is:
- Available for supervision
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Supervision history
Completed supervision
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2017
Doctor Philosophy
International Channel Choice of Industrial Exporting Firms
Associate Advisor
Other advisors: Professor Peter Liesch
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2021
Doctor Philosophy
Internationalization, Innovation and State Ownership in Emerging Market Enterprises
Joint Principal Advisor
Other advisors: Associate Professor Yunxia Zhu
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2012
Doctor Philosophy
The International Corporate Political Activities of Multinational Enterprises: Relationship with Strategy, Structure and Performance
Joint Principal Advisor
Media
Enquiries
Contact Associate Professor Sunil Venaik directly for media enquiries about:
- Australian marketing strategy
- Business - Asia
- Business - India
- Business - international
- Cross cultural management
- Global marketing
- India - business
- International business management
- International business strategy
- International marketing
- Management - international business
- Market research
- Market research - quantitative
- Marketing
- Partial Least Squares (PLS)
- Social entrepreneurship
- Structural equation modeling (SEM)
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