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2021

Conference Publication

LGBT themed advertising and consumers’ religiosity

Chowdhury, Rafi, Arli, Denni and Septianto, Felix (2021). LGBT themed advertising and consumers’ religiosity. Australian and New Zealand Marketing Academy Conference, Melbourne, Australia, 29 November - 1 December 2021.

LGBT themed advertising and consumers’ religiosity

2021

Conference Publication

Cute Brand Logo Reduces Consumer Punishment

Septianto, Felix and Kwon, Junbum (2021). Cute Brand Logo Reduces Consumer Punishment. Australian & New Zealand Marketing Academy Conference, Melbourne, VIC Australia, 29 November - 1 December 2021.

Cute Brand Logo Reduces Consumer Punishment

2021

Conference Publication

Framing hope: how positive emotions reduce food waste behaviour

Northey, Gavin, Khalil, Mary, Lang, Bodo and Septianto, Felix (2021). Framing hope: how positive emotions reduce food waste behaviour. Australian & New Zealand Marketing Academy Conference, Melbourne, VIC Australia, 29 November - 1 December 2021.

Framing hope: how positive emotions reduce food waste behaviour

2020

Conference Publication

How Action and Inaction Regret Shapes Different Levels of Self-Control

Park, Jiwoon and Septianto, Felix (2020). How Action and Inaction Regret Shapes Different Levels of Self-Control. American Marketing Association Summer Conference, Online, 18-20 August 2020.

How Action and Inaction Regret Shapes Different Levels of Self-Control

2020

Conference Publication

Does culture matter in art infusion? Implications for luxury advertising

Jun, Hyejin, Seo, Yuri, Septianto, Felix and Ko, Eunju (2020). Does culture matter in art infusion? Implications for luxury advertising. Global Marketing Conference, Online, 5-8 November 2020.

Does culture matter in art infusion? Implications for luxury advertising

2020

Conference Publication

Purchase type affects luxury consumption sharing intention on social media: the moderating role of psychological entitlement

Bai, Xue, Kemper, Joya, Septianto, Felix and Seo, Yuri (2020). Purchase type affects luxury consumption sharing intention on social media: the moderating role of psychological entitlement. ICAMA-KAS 2020 International Conference, Online, 31 October 2020.

Purchase type affects luxury consumption sharing intention on social media: the moderating role of psychological entitlement

2020

Conference Publication

The benefit and pitfall of humblebragging in social media sdvertising: the moderating role of celebrity versus influencer

Paramita, Widya and Septianto, Felix (2020). The benefit and pitfall of humblebragging in social media sdvertising: the moderating role of celebrity versus influencer. ICAMA-KAS 2020 International Conference, Online, 31 October 2020.

The benefit and pitfall of humblebragging in social media sdvertising: the moderating role of celebrity versus influencer

2020

Conference Publication

The Effects of Mindfulness on Healthy Food Choice in Childhood Socioeconomic Groups

Errmann, Amy, Seo, Yuri and Septianto, Felix (2020). The Effects of Mindfulness on Healthy Food Choice in Childhood Socioeconomic Groups. North America - Association for Consumer Research Conference, Online, 1-4 October 2020.

The Effects of Mindfulness on Healthy Food Choice in Childhood Socioeconomic Groups

2020

Conference Publication

Luxury customization and self-authenticity: implication for consumer wellbeing

Choi, Dayeon , Seo, Yuri, Septianto, Felix and Ko, Eunju (2020). Luxury customization and self-authenticity: implication for consumer wellbeing. Global Marketing Conference, Online, 5-8 November 2020.

Luxury customization and self-authenticity: implication for consumer wellbeing

2019

Conference Publication

The Effects of Gratitude and Pride in Promoting Sustainable Luxury Brands

Septianto, Felix and Seo, Yuri (2019). The Effects of Gratitude and Pride in Promoting Sustainable Luxury Brands. Global Fashion Management Conference, Paris, France, 11-14 July 2019.

The Effects of Gratitude and Pride in Promoting Sustainable Luxury Brands

2019

Conference Publication

Sex Sells... Or Does It? How LGBT Sexual Imagery Influences the Effectiveness of Luxury Brand Advertisements

Northey, Gavin, Dolan, Rebecca, Septianto, Felix, Van Esch, Patrick and Barbera, Michael (2019). Sex Sells... Or Does It? How LGBT Sexual Imagery Influences the Effectiveness of Luxury Brand Advertisements. Global Fashion Management Conference, Paris, France, 11-14 July 2019. Gyeongnam, Korea: GAMMA.

Sex Sells... Or Does It? How LGBT Sexual Imagery Influences the Effectiveness of Luxury Brand Advertisements

2019

Conference Publication

The Influence of Mindfulness and Evolutionary Psychology towards Impulsive Consumer Choice

Errmann, Amy, Seo, Yuri and Septianto, Felix (2019). The Influence of Mindfulness and Evolutionary Psychology towards Impulsive Consumer Choice. Korean Scholars Marketing Science Conference, Seoul, South Korea, 16-17 November 2019. Gyeongnam, Korea: GAMMA.

The Influence of Mindfulness and Evolutionary Psychology towards Impulsive Consumer Choice

2019

Conference Publication

Poignancy Increases Consumer Preferences for Self-Made Products

Septianto, Felix (2019). Poignancy Increases Consumer Preferences for Self-Made Products. Australian & New Zealand Marketing Academy Conference, Wellington, New Zealand, 2-4 December 2019.

Poignancy Increases Consumer Preferences for Self-Made Products

2019

Conference Publication

Pride & Prejudice: The Influence of Hubristic Pride on Negative Word-of-Mouth Following a Service Failure

Northey, Gavin, Septianto, Felix, Chiew, Tung Moi and Ngo, Liem Viet (2019). Pride & Prejudice: The Influence of Hubristic Pride on Negative Word-of-Mouth Following a Service Failure. Australian & New Zealand Marketing Academy Conference, Wellington, New Zealand, 2-4 December 2019.

Pride & Prejudice: The Influence of Hubristic Pride on Negative Word-of-Mouth Following a Service Failure

2019

Conference Publication

Pride & Prejudice: How an Individual’s Hubris Makes Them Say Bad Things about Your Brand

Septianto, Felix, Northey, Gavin, Chiew, Tung Moi, Andonopoulos, Vicki and Ngo, Liem Viet (2019). Pride & Prejudice: How an Individual’s Hubris Makes Them Say Bad Things about Your Brand. North America - Association for Consumer Research Conference, Atlanta, GA United States, 17-20 October 2019.

Pride & Prejudice: How an Individual’s Hubris Makes Them Say Bad Things about Your Brand

2019

Conference Publication

Let Us Give Thanks: How Gratitude and Message Framing Can Reduce Food Waste

Northey, Gavin, Kemper, Joya, Septianto, Felix and Van Esch, Patrick (2019). Let Us Give Thanks: How Gratitude and Message Framing Can Reduce Food Waste. Australian & New Zealand Marketing Academy Conference, Wellington, New Zealand, 2-4 December 2019.

Let Us Give Thanks: How Gratitude and Message Framing Can Reduce Food Waste

2019

Conference Publication

Grateful Compliance or Proud Defiance? The Distinct Effects of Pride and Gratitude on the Effectiveness of Anti-Drinking Message

Septianto, Felix and Garg, Nitika (2019). Grateful Compliance or Proud Defiance? The Distinct Effects of Pride and Gratitude on the Effectiveness of Anti-Drinking Message. Asia Pacific - Association for Consumer Research Conference, Ahmedabad, India, 10-12 January 2019.

Grateful Compliance or Proud Defiance? The Distinct Effects of Pride and Gratitude on the Effectiveness of Anti-Drinking Message

2019

Conference Publication

Let Us Give Thanks: How Gratitude and Message Framing Can Reduce Food Waste

Septianto, Felix, Kemper, Joya, Northey, Gavin, Andonopoulos, Vicki, Van Esch, Patrick and Barbera, Michael (2019). Let Us Give Thanks: How Gratitude and Message Framing Can Reduce Food Waste. North America - Association for Consumer Research Conference, Atlanta, GA United States, 17-20 October 2019.

Let Us Give Thanks: How Gratitude and Message Framing Can Reduce Food Waste

2019

Conference Publication

Religiosity, Recognition and Donation: An Indonesian Context

Septianto, Felix, Tjiptono, Fandy and Paramita, Widya (2019). Religiosity, Recognition and Donation: An Indonesian Context. Australian & New Zealand Marketing Academy Conference, Wellington, New Zealand, 2-4 December 2019.

Religiosity, Recognition and Donation: An Indonesian Context

2019

Conference Publication

50 Shades of Gay: How Gender and Homosexual Imagery Disgusts Politically Conservative Viewers

Northey, Gavin, Dolan, Rebecca, Septianto, Felix, Van Esch, Patrick, Barbera, Michael and Andonopoulos, Vicki (2019). 50 Shades of Gay: How Gender and Homosexual Imagery Disgusts Politically Conservative Viewers. North America - Association for Consumer Research Conference, Atlanta, GA United States, 17-20 October 2019.

50 Shades of Gay: How Gender and Homosexual Imagery Disgusts Politically Conservative Viewers