2024 Conference Publication Towards an ethics of care approach to services for social impact - Bank customers experiencing gambling related harmBadejo, F. A., Cahill, H. and Gordon, R. (2024). Towards an ethics of care approach to services for social impact - Bank customers experiencing gambling related harm. 13th AMA SERVSIG Conference, Bordeaux, France, 5-8 June 2024. |
2023 Conference Publication Supporting CALD Australians to be empowered energy consumersGordon, R., Badejo, F.A. and Harada, T. (2023). Supporting CALD Australians to be empowered energy consumers. The 8th World Social Marketing Conference, Cali, Colombia, 1-3 November 2023. |
2022 Conference Publication Bank customers experiencing gambling related harm - exploring an ethics of careGordon, Ross, Cahill, Hayden and Badejo, Foluké (2022). Bank customers experiencing gambling related harm - exploring an ethics of care. Australia and New Zealand Academy of Marketing Conference, Bentley, WA, Australia, 5-7 December 2022. Bentley, WA, Australia: ANZMAC Conference 2022. |
2021 Conference Publication Green heroism as asymmetrical consumer responsibilisationSmith, M., Van Laer, T., Gordon, R. and Badejo, F.A. (2021). Green heroism as asymmetrical consumer responsibilisation. Australia and New Zealand Academy of Marketing Conference, Melbourne, VIC, Australia, 29 November - 1 December 2021. |
2021 Conference Publication Green heroism as asymmetrical consumer responsibilisationSmith, Morgan E., van Laer, Tom, Gordon, Ross and Bádéjọ́, Foluké Abigail (2021). Green heroism as asymmetrical consumer responsibilisation. Australia and New Zealand Academy of Marketing Conference, Melbourne, VIC, Australia, 29 November - 1 December 2021. Melbourne, VIC, Australia: University of Melbourne. |
2020 Conference Publication Why I will not use you for my campaign: the relationship between brand managers and sportswomen: an abstractMogaji, Emmanuel, Badejo, Foluké Abi, Charles, Simon and Millisits, Jacqueline (2020). Why I will not use you for my campaign: the relationship between brand managers and sportswomen: an abstract. 2019 Academy of Marketing Science (AMS) Annual Conference, 29-31 May 2019, Vancouver, Canada. Cham, Switzerland: Springer Cham. doi: 10.1007/978-3-030-39165-2_104 |
2017 Conference Publication Applying social marketing formative research to wicked problems: the case of human trafficking in Nigeria Badejo, Foluke Abigail (2017). Applying social marketing formative research to wicked problems: the case of human trafficking in Nigeria . World Social Marketing Conference, Washington, DC, United States, 15-18 May 2017. Fuse Events Limited. |
2017 Conference Publication Social marketing program for South African ChildrenSchmidtke, David, Kadir, Mohammad, Badejo, Abi and Rundle-Thiele, Sharyn (2017). Social marketing program for South African Children. Australia and New Zealand Academy of Marketing Conference, Melbourne, VIC, Australia, 4-6 December 2017. Melbourne, VIC, Australia: RMIT University. |
2017 Conference Publication Critical discourse analysis of anti-human trafficking campaignsBadejo, Abi and Rundle-Thiele, Sharyn (2017). Critical discourse analysis of anti-human trafficking campaigns. Australia and New Zealand Academy of Marketing Conference, Melbourne, VIC, Australia, 4-6 December 2017. Melbourne, VIC, Australia: RMIT University. |
2016 Conference Publication What is the lived experience of trafficked persons in Nigeria?Badejo, Abi, Rundle-Thiele, Sharyn and Kubacki, Krzysztof (2016). What is the lived experience of trafficked persons in Nigeria?. 18th Academy-of-Marketing-Science (AMS) World Marketing Congress, Bari, Italy, 14-18 July 2015. Cham, Switzerland: Springer. doi: 10.1007/978-3-319-29877-1_84 |