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2024

Book Chapter

Understanding intergroup conflict between residents and tourists: a social identity perspective

Chien, P. Monica, Ritchie, Brent W., Maruyama, Naho, Oguchi, Takashi and Kock, Florian (2024). Understanding intergroup conflict between residents and tourists: a social identity perspective. Research Handbook on Tourism, Complexity and Uncertainty. (pp. 8-26) Edward Elgar Publishing. doi: 10.4337/9781802203486.00010

Understanding intergroup conflict between residents and tourists: a social identity perspective

2022

Book Chapter

Explaining intergroup and intragroup dynamics in tourism: a social identity approach

Chien, P. Monica and Sun, Wanting (2022). Explaining intergroup and intragroup dynamics in tourism: a social identity approach. Routledge handbook of social psychology of tourism. (pp. 121-132) edited by Dogan Gursoy and Sedat Çelik. London, United Kingdom: Routledge. doi: 10.4324/9781003161868-12

Explaining intergroup and intragroup dynamics in tourism: a social identity approach

2022

Book Chapter

Sustainable high yield luxury tourism experiences

Spence, Jacqualine , Benckendorff, Pierre and Chien, P. Monica (2022). Sustainable high yield luxury tourism experiences. The Emerald handbook of luxury management for hospitality and tourism. (pp. 403-424) edited by Anupama S. Kotur and Saurabh Kumar Dixit . Bingley, United Kingdom: Emerald Publishing .

Sustainable high yield luxury tourism experiences

2022

Book Chapter

Sustainable high yield luxury tourism experiences

Spence, Jacqualine, Benckendorff, Pierre and Chien, P. Monica (2022). Sustainable high yield luxury tourism experiences. The Emerald handbook of luxury management for hospitality and tourism. (pp. 403-423) Bingley, United Kingdom: Emerald Publishing. doi: 10.1108/978-1-83982-900-020211020

Sustainable high yield luxury tourism experiences

2018

Book Chapter

China

Xing, Ye, Fairley, Sheranne, Wang, Yan and Chien, P. Monica (2018). China. Sports volunteers around the globe: Meaning and understanding of volunteering and its societal impact. (pp. 69-79) edited by Kirstin Hallmann and Sheranne Fairley. Cham, Switzerland: Springer. doi: 10.1007/978-3-030-02354-6_7

China

2015

Book Chapter

The Effects of Sponsorship Portfolio on Consumer Associations of the Sponsor Brand

Chien, P. Monica, Cornwell, T. Bettina and Pappu, Ravi (2015). The Effects of Sponsorship Portfolio on Consumer Associations of the Sponsor Brand. Developments in Marketing Science: Proceedings of the Academy of Marketing Science. (pp. 22-22) Cham: Springer Nature. doi: 10.1007/978-3-319-10963-3_8

The Effects of Sponsorship Portfolio on Consumer Associations of the Sponsor Brand

2014

Book Chapter

It can't happen to me: travel risk perceptions

Ritchie, Brent W., Chien, P. Monica and Watson, Bernadette (2014). It can't happen to me: travel risk perceptions. Tourists' behaviors and evaluations. (pp. 65-73) edited by Metin Kozak and Arch G. Woodside. Bingley, United Kingdom: Emerald Group Publishing Limited. doi: 10.1108/S1871-317320140000009008

It can't happen to me: travel risk perceptions

2008

Book Chapter

A theoretical framework for analysis of multiple sponsorship effects on consumer responses

Chien, P. Monica, Cornwell, T. Bettina and Pappu, Ravi (2008). A theoretical framework for analysis of multiple sponsorship effects on consumer responses. New Trends in Advertising Research. (pp. 189-206) edited by Francisco Costa Pereira, Jorge Veríssimo and Peter C. Neijens. Lisbon, Portugal: Edicoes Silabo.

A theoretical framework for analysis of multiple sponsorship effects on consumer responses