Overview
Background
Dr Christoph Breidbach is Associate Professor of Business Information Systems at UQ Business School, where he also serves as Co-Lead of the UQ Service Innovation Alliance Research Hub and as Associate Director PRME Industry Engagement. He previously held positions at The Unversity of Melbourne, the University of California Merced, and was a visiting researcher at IBM’s Almaden Research Center.
Associate Professor Breidbach is internationally recognised for his sustained contributions to the Service Science field. Specifically, his program of research contributes to our understanding of how digital technologies transform professional, financial, or health services, and resulted in over 50 peer-reviewed publications in leading outlets to date, including the Journal of the Association for Information Systems [ABDC-A*], Information Systems Journal [ABDC-A*], The Journal of Strategic Information Systems [ABDC-A*], Organizational Research Methods [ABDC-A*], Journal of Service Research [ABDC-A*], MIS Quarterly Executive [ABDC-A], as well as in the ICIS, ECIS, PACIS and HICSS Proceedings.
The sustained esteem for his work is evident through a ‘Distinguished Member Award’ (2019) by the Association for Information Systems (AIS), the premier global association for BIS research and practice, appointment to the Advisory Council of the INFORMS Service Science section, or invitations to present keynotes and research seminars at conferences and universities in the USA, Germany, Sweden, Iran, UK, and New Zealand. In addition, Associate Professor Breidbach serves on the Editorial Boards of the Journal of Service Research, Journal of Service Theory and Practice, as well as the Journal of Business Research, led the AIS Special Interest Group Services as elected President from 2018-2021, and recently commenced a three-year tenure as Associate Editor at Information Systems Journal.
He successfully secured over $1 million in external research funding as Chief Investigator from ARC Linkage, Innovation Connections, National Industry PhD grants, or direct industry funding.
Research Awards:
- Best Short Paper Award, European Conference on Information Systems (ECIS), 2024
- Paul Gray Award for the ‘Most Thought-Provoking Paper’ Communications of the Association for Information Systems, 2020
- Distinguished Member Award, Association for Information Systems (AIS), 2019
- Outstanding Paper Award, Journal of Service Theory and Practice, 2018
- Outstanding Paper Award, Managing Service Quality, 2015
- Best Paper of the Year, INFORMS Service Science, 2014
- Best Paper Award, Naples Forum on Service, 2013
- Lifetime Membership, Beta Gamma Sigma, 2013
Leadership and Service Awards:
- SIGSVC Leadership Award, Association for Information Systems, 2022
- Award for Outstanding Contribution as Track Chair, European Conference on Information Systems, 2021
- Research Team Engagement Award, UQ Business School, 2019
- Outstanding Reviewer Award, Journal of Service Theory and Practice, 2016
- Outstanding Contributions in Reviewing Award, Journal of Business Research, 2015
Teaching Awards:
- Award for Innovation in Assessment Design, UQ Business School, 2021
- Teaching Excellence Award, The University of Melbourne, 2015
Availability
- Associate Professor Christoph Breidbach is:
- Available for supervision
- Media expert
Fields of research
Qualifications
- Doctor of Philosophy, The University of Auckland
Research interests
-
Service Science
My empirical and conceptual research addresses questions related to digital service innovation and transformation, and I published widely on topics ranging from service experience, service innovation to engagement platforms. I engage and collaborate extensively with industry partners from professional services, retail, and technology/startups in Australia and abroad.
-
Digital Transformation
I am especially interested in the digital transformation of service systems with a focus on Fintech; the impact of transformative digital technologies on the service society (i.e., data ethics), and the advancement of service research with computational methods.
-
Digital Ethics, Sustainability and Resilience
As transformative digital technologies continue to change the way we live and work, it becomes increasingly important to understand their ethical use for human benefit, which includes, for example, questions related to the ethical use of data, but also the socio-environmental impact of technology on natural ecosystems.
Research impacts
My contributions to research, teaching and service are broadly positioned at the intersection of digital transformation and service research. This means I investigate how emerging digital technologies like cryptocurrencies transform services in contexts such as finance. Developing such knowledge is especially important for countries like Australia where 70 per cent of the GDP stems from services and 4 out of 5 Australians work in the service sector. As such, my ongoing research is directly aligned with UQ’s Strategic Plan 2022-2025, specifically our vision of ‘knowledge leadership for a better world’, and our objective to be aligned with the UN Sustainable Development Goals (SDGs), including SDG 1.4 – ‘Access to Appropriate Technology and Financial Services’.
Works
Search Professor Christoph Breidbach’s works on UQ eSpace
2024
Conference Publication
Generative AI In The Wild: An Exploratory Case Study of Knowledge Workers
Jiang, Mingyuan, Karanasios, Stan and Breidbach, Christoph (2024). Generative AI In The Wild: An Exploratory Case Study of Knowledge Workers. European Conference on Information Systems 2024, Cyprus, 17-19 June 2024. Atlanta, GA United States: Association for Information Systems.
2024
Journal Article
Responsible algorithmic decision-making
Breidbach, Christoph F. (2024). Responsible algorithmic decision-making. Organizational Dynamics, 53 (2) 101031, 101031. doi: 10.1016/j.orgdyn.2024.101031
2023
Journal Article
Cultivating resilience for sustainable service ecosystems in turbulent times: evidence from primary health care
McColl-Kennedy, Janet R., Breidbach, Christoph F., Green, Teegan, Zaki, Mohamed, Gain, Alexandria M. and van Driel, Mieke L. (2023). Cultivating resilience for sustainable service ecosystems in turbulent times: evidence from primary health care. Journal of Services Marketing, 37 (9), 1167-1185. doi: 10.1108/jsm-03-2023-0100
2023
Journal Article
On the performance of blockchain-based token offerings
Risius, Marten, Breidbach, Christoph F., Chanson, Mathieu, von Krannichfeldt, Ruben and Wortmann, Felix (2023). On the performance of blockchain-based token offerings. Electronic Markets, 33 (1) 32, 1-19. doi: 10.1007/s12525-023-00652-5
2023
Other Outputs
Digital Service Transformation: Pathways to human and economic wellbeing: White paper
Andreassen, Tor W., Archibald, Gordon, Beekhuyzen, Jenine, Bongiovanni, Ivano, Brea, Edgar, Breidbach, Christoph, Burchill, Keith, Burgers, Henri, Cao, Selina, Coote, Len, Coram, Brendan, Cunningham, Claire, Feast, George, Field, Mitch, Ford, Jerad, Fouche, Leon, Gain, Alexandria, Gooding, Glen, Goyeneche Ramirez, David, Green, Teegan, Gschwind, Daniel, Hall, Thomas, Hartley, Nicole, Heinz, Daniel, Hine, Damian, Indulska, Marta, Kapernick, Brett, Kastelle, Tim, Ko, Ryan ... Zhang, Wenlu (2023). Digital Service Transformation: Pathways to human and economic wellbeing: White paper. Brisbane, QLD, Australia: The University of Queensland. doi: 10.14264/aed4918
2023
Journal Article
Managing Sustainable Services: A Systematic Literature Review
Gain, Alexandria M., McColl-Kennedy, Janet R. and Breidbach, Christoph F. (2023). Managing Sustainable Services: A Systematic Literature Review. Business Research Proceedings, 1-3. doi: 10.51300/brp-2023-69
2023
Journal Article
Ethics II: Editorial conduct
Eckhardt, Andreas and Breidbach, Christoph F. (2023). Ethics II: Editorial conduct. Information Systems Journal, 34 (4), 965-969. doi: 10.1111/isj.12499
2023
Journal Article
Computational literature reviews: method, algorithms, and roadmap
Antons, David, Breidbach, Christoph F., Joshi, Amol M. and Salge, Torsten Oliver (2023). Computational literature reviews: method, algorithms, and roadmap. Organizational Research Methods, 26 (1), 107-138. doi: 10.1177/1094428121991230
2023
Journal Article
Digital transformation as collective social action
Tana, Silviana, Breidbach, Christoph F. and Burton-Jones, Andrew (2023). Digital transformation as collective social action. Journal of the Association for Information Systems, 24 (6), 1618-1644. doi: 10.17705/1jais.00791
2022
Conference Publication
How deep is your work? The day-to-day effects of information and communication technology use on deep work of employees
Brust, Leona, Hartwich, Nicole, Breidbach, Christoph and Antons, David (2022). How deep is your work? The day-to-day effects of information and communication technology use on deep work of employees. ICIS 2022: Digitization for the next generation, Copenhagen, Denmark, 9 - 14 December 2022. Atlanta, GA, United States: Association for Information Systems.
2022
Journal Article
Orchestrating the digital transformation of a business ecosystem
Mann, Geoffrey, Karanasios, Stan and Breidbach, Christoph F. (2022). Orchestrating the digital transformation of a business ecosystem. The Journal of Strategic Information Systems, 31 (3) 101733, 101733. doi: 10.1016/j.jsis.2022.101733
2022
Journal Article
Investigating information and communication technology‐enabled national development as a multi‐level social process
Ramadani, Luthfi, Breidbach, Christoph F. and Kurnia, Sherah (2022). Investigating information and communication technology‐enabled national development as a multi‐level social process. Information Systems Journal, 33 (1), 130-153. doi: 10.1111/isj.12381
2022
Journal Article
How everything-as-a-service enabled Judo to become a billion-dollar bank without owning IT
Breidbach, Christoph F., Joshi, Amol M. , Maglio, Paul P. , von Briel, Frederik , Twigg, Alex , Dickens, Graham and Wünderlich, Nancy V. (2022). How everything-as-a-service enabled Judo to become a billion-dollar bank without owning IT. MIS Quarterly Executive, 21 (3) 3, 185-203. doi: 10.17705/2msqe.00065
2022
Conference Publication
Towards explaining smart service innovation events and trajectories
Heinz, Daniel, Benz, Carina, Breidbach, Christoph and Satzger, Gerhard (2022). Towards explaining smart service innovation events and trajectories. ICIS 2022: Digitization for the next generation, Copenhagen, Denmark, 9 - 14 December 2022. Atlanta, GA, United States: Association for Information Systems.
2021
Journal Article
Betting on Bitcoin: how social collectives shape cryptocurrency markets
Breidbach, Christoph F. and Tana, Silviana (2021). Betting on Bitcoin: how social collectives shape cryptocurrency markets. Journal of Business Research, 122, 311-320. doi: 10.1016/j.jbusres.2020.09.017
2020
Journal Article
Accountable algorithms? The ethical implications of data-driven business models
Breidbach, Christoph F. and Maglio, Paul (2020). Accountable algorithms? The ethical implications of data-driven business models. Journal of Service Management, 31 (2), 163-185. doi: 10.1108/josm-03-2019-0073
2020
Book Chapter
Service supply chain configurations: from agile to efficient value networks
Breidbach, Christoph F., Reefke, Hendrik and Widmer, Tobias (2020). Service supply chain configurations: from agile to efficient value networks. The Routledge handbook of service research insights and ideas. (pp. 241-256) edited by Eileen Bridges and Kendra Fowler. New York, NY, United States: Routledge. doi: 10.4324/9781351245234-13
2020
Journal Article
Fintech: research directions to explore the digital transformation of financial service systems
Breidbach, Christoph F., Keating, Byron W. and Lim, Chiehyeon (2020). Fintech: research directions to explore the digital transformation of financial service systems. Journal of Service Theory and Practice, 30 (1), 79-102. doi: 10.1108/jstp-08-2018-0185
2019
Journal Article
Smart service systems: An interdisciplinary perspective
Beverungen, Daniel, Breidbach, Christoph F., Poeppelbuss, Jens and Tuunainen, Virpi Kristiina (2019). Smart service systems: An interdisciplinary perspective. Information Systems Journal, 29 (6) isj.12275, 1201-1206. doi: 10.1111/isj.12275
2019
Journal Article
Ethical issues in big data analytics: A stakeholder perspective
Someh, Ida, Davern, Michael, Breidbach, Christoph F. and Shanks, Graeme (2019). Ethical issues in big data analytics: A stakeholder perspective. Communications of the Association for Information Systems, 44 (1) 34, 718-747. doi: 10.17705/1cais.04434
Supervision
Availability
- Associate Professor Christoph Breidbach is:
- Available for supervision
Before you email them, read our advice on how to contact a supervisor.
Available projects
-
Service innovation in the digital age
Information technology is critical for many services, and service settings are critical contexts of use for information technology (IT). Therefore, the need to further investigate the role of IT in service has been identified as a key research priority for service science, the interdisciplinary study of value co-creation in service systems. By the same reasoning, understanding the implications of service also emerged as an increasingly important area of inquiry for information systems research. Previous studies at the intersection of information systems and service research acknowledged that IT has implications for service firms in strategy, development, and execution, for example, by increasing profitability, by being a source of innovation, or by enabling new customer-firm interactions.
-
Cryptocurrencies and Fintech
I am interested in working with prospective PhD students in areas including, but not limited to, ICOs, memecoins, social media narratives (e.g., Elon Musk tweeting about Dogecoin), the political narrative surrounding Bitcoin, Central Bank Issued Digital Currencies (CBDCs), cryptoethics, or sustainability issues surrounding crypto mining.
-
Digital Ethics and Sustainability
Digital ethics and sustainability represent an emerging area of interest for information systems esearch today, and I welcome interested research students attempting to work in this increadibly important future area of inquiry.
-
Information for all potential applicants
I am interested in supervising high-achieving PhD students with a business information systems background. Unfortunately, I cannot support visiting PhD students at this time, Postdoctoral researchers, or potential candidates from unrelated disciplinary backgrounds.
Please reach out if you have a good idea that might fit well with my research interests and expertise. Do include a research proposal, CV and all academic transcripts.
-
Information for all potential applicants
I am interested in supervising high-achieving PhD students with a business information systems background. Unfortunately, I cannot support visiting PhD students at this time, Postdoctoral researchers, or potential candidates from unrelated disciplinary backgrounds.
Please reach out if you have a good idea that might fit well with my research interests and expertise. Do include a research proposal, CV and all academic transcripts.
-
Digital Ethics and Sustainability
Digital ethics and sustainability represent an emerging area of interest for information systems esearch today, and I welcome interested research students attempting to work in this increadibly important future area of inquiry.
-
Service innovation in the digital age
Information technology is critical for many services, and service settings are critical contexts of use for information technology (IT). Therefore, the need to further investigate the role of IT in service has been identified as a key research priority for service science, the interdisciplinary study of value co-creation in service systems. By the same reasoning, understanding the implications of service also emerged as an increasingly important area of inquiry for information systems research. Previous studies at the intersection of information systems and service research acknowledged that IT has implications for service firms in strategy, development, and execution, for example, by increasing profitability, by being a source of innovation, or by enabling new customer-firm interactions.
-
Cryptocurrencies and Fintech
I am interested in working with prospective PhD students in areas including, but not limited to, ICOs, memecoins, social media narratives (e.g., Elon Musk tweeting about Dogecoin), the political narrative surrounding Bitcoin, Central Bank Issued Digital Currencies (CBDCs), cryptoethics, or sustainability issues surrounding crypto mining.
Supervision history
Current supervision
-
Master Philosophy
BUILDLING DIGITAL RESILIENCE FOR THE CLIMATE CRISIS
Principal Advisor
Other advisors: Professor Andrew Burton-Jones
-
Doctor Philosophy
HOW AI SERVICE AGENTS INFLUENCE ENGAGEMENT IN LIVE STREAMING: PERSPECTIVE OF IT AFFORDANCE & ANTHROPOMORPHISM
Principal Advisor
Other advisors: Dr Tapani Rinta-Kahila
-
Doctor Philosophy
Discontinued Use of Social Media
Associate Advisor
Other advisors: Professor Sabine Matook
-
Doctor Philosophy
Digital Transformation Success Factors
Associate Advisor
Other advisors: Associate Professor Stan Karanasios
-
Doctor Philosophy
Reducing patient ill-being in primary care in the age of technologies: bridging the digital divide
Associate Advisor
Other advisors: Professor Lisa Hall, Professor Janet McColl-Kennedy
Completed supervision
-
2022
Doctor Philosophy
Investigating the Digital Transformation of Service Ecosystems through Cryptocurrencies
Principal Advisor
Other advisors: Professor Andrew Burton-Jones
Media
Enquiries
Contact Associate Professor Christoph Breidbach directly for media enquiries about:
- AI
- Big Data
- Bitcoin
- Cryptocurrencies
- Digital Transformation
- Emerging Technologies
- Financial Services
- Fintech
- Future of Work
- Innovation
- Robots
- Service
Need help?
For help with finding experts, story ideas and media enquiries, contact our Media team: