Overview
Background
Dr Christoph Breidbach is Associate Professor of Business Information Systems at UQ Business School, where he also serves as Co-Lead of the UQ Service Innovation Alliance Research Hub and as Associate Director PRME Industry Engagement. He previously held positions at The Unversity of Melbourne, the University of California Merced, and was a visiting researcher at IBM’s Almaden Research Center.
Associate Professor Breidbach is internationally recognised for his sustained contributions to the Service Science field. Specifically, his program of research contributes to our understanding of how digital technologies transform professional, financial, or health services, and resulted in over 50 peer-reviewed publications in leading outlets to date, including the Journal of the Association for Information Systems [ABDC-A*], Information Systems Journal [ABDC-A*], The Journal of Strategic Information Systems [ABDC-A*], Organizational Research Methods [ABDC-A*], Journal of Service Research [ABDC-A*], MIS Quarterly Executive [ABDC-A], as well as in the ICIS, ECIS, PACIS and HICSS Proceedings.
The sustained esteem for his work is evident through a ‘Distinguished Member Award’ (2019) by the Association for Information Systems (AIS), the premier global association for BIS research and practice, appointment to the Advisory Council of the INFORMS Service Science section, or invitations to present keynotes and research seminars at conferences and universities in the USA, Germany, Sweden, Iran, UK, and New Zealand. In addition, Associate Professor Breidbach serves on the Editorial Boards of the Journal of Service Research, Journal of Service Theory and Practice, as well as the Journal of Business Research, led the AIS Special Interest Group Services as elected President from 2018-2021, and recently commenced a three-year tenure as Associate Editor at Information Systems Journal.
He successfully secured over $1 million in external research funding as Chief Investigator from ARC Linkage, Innovation Connections, National Industry PhD grants, or direct industry funding.
Research Awards:
- Best Short Paper Award, European Conference on Information Systems (ECIS), 2024
- Paul Gray Award for the ‘Most Thought-Provoking Paper’ Communications of the Association for Information Systems, 2020
- Distinguished Member Award, Association for Information Systems (AIS), 2019
- Outstanding Paper Award, Journal of Service Theory and Practice, 2018
- Outstanding Paper Award, Managing Service Quality, 2015
- Best Paper of the Year, INFORMS Service Science, 2014
- Best Paper Award, Naples Forum on Service, 2013
- Lifetime Membership, Beta Gamma Sigma, 2013
Leadership and Service Awards:
- SIGSVC Leadership Award, Association for Information Systems, 2022
- Award for Outstanding Contribution as Track Chair, European Conference on Information Systems, 2021
- Research Team Engagement Award, UQ Business School, 2019
- Outstanding Reviewer Award, Journal of Service Theory and Practice, 2016
- Outstanding Contributions in Reviewing Award, Journal of Business Research, 2015
Teaching Awards:
- Award for Innovation in Assessment Design, UQ Business School, 2021
- Teaching Excellence Award, The University of Melbourne, 2015
Availability
- Associate Professor Christoph Breidbach is:
- Available for supervision
- Media expert
Fields of research
Qualifications
- Doctor of Philosophy, The University of Auckland
Research interests
-
Service Science
My empirical and conceptual research addresses questions related to digital service innovation and transformation, and I published widely on topics ranging from service experience, service innovation to engagement platforms. I engage and collaborate extensively with industry partners from professional services, retail, and technology/startups in Australia and abroad.
-
Digital Transformation
I am especially interested in the digital transformation of service systems with a focus on Fintech; the impact of transformative digital technologies on the service society (i.e., data ethics), and the advancement of service research with computational methods.
-
Digital Ethics, Sustainability and Resilience
As transformative digital technologies continue to change the way we live and work, it becomes increasingly important to understand their ethical use for human benefit, which includes, for example, questions related to the ethical use of data, but also the socio-environmental impact of technology on natural ecosystems.
Research impacts
My contributions to research, teaching and service are broadly positioned at the intersection of digital transformation and service research. This means I investigate how emerging digital technologies like cryptocurrencies transform services in contexts such as finance. Developing such knowledge is especially important for countries like Australia where 70 per cent of the GDP stems from services and 4 out of 5 Australians work in the service sector. As such, my ongoing research is directly aligned with UQ’s Strategic Plan 2022-2025, specifically our vision of ‘knowledge leadership for a better world’, and our objective to be aligned with the UN Sustainable Development Goals (SDGs), including SDG 1.4 – ‘Access to Appropriate Technology and Financial Services’.
Works
Search Professor Christoph Breidbach’s works on UQ eSpace
2020
Book Chapter
Service supply chain configurations: from agile to efficient value networks
Breidbach, Christoph F., Reefke, Hendrik and Widmer, Tobias (2020). Service supply chain configurations: from agile to efficient value networks. The Routledge handbook of service research insights and ideas. (pp. 241-256) edited by Eileen Bridges and Kendra Fowler. New York, NY, United States: Routledge. doi: 10.4324/9781351245234-13
2019
Journal Article
Smart service systems: An interdisciplinary perspective
Beverungen, Daniel, Breidbach, Christoph F., Poeppelbuss, Jens and Tuunainen, Virpi Kristiina (2019). Smart service systems: An interdisciplinary perspective. Information Systems Journal, 29 (6) isj.12275, 1201-1206. doi: 10.1111/isj.12275
2019
Journal Article
Ethical issues in big data analytics: A stakeholder perspective
Someh, Ida, Davern, Michael, Breidbach, Christoph F. and Shanks, Graeme (2019). Ethical issues in big data analytics: A stakeholder perspective. Communications of the Association for Information Systems, 44 (1) 34, 718-747. doi: 10.17705/1cais.04434
2019
Journal Article
The impact of occupational stereotypes in human-centered service systems
Huetten, Antje Sarah Julia, Antons, David, Breidbach, Christoph F., Piening, Erk P. and Salge, Torsten Oliver (2019). The impact of occupational stereotypes in human-centered service systems. Journal of Service Management, 30 (1), 132-155. doi: 10.1108/josm-12-2016-0324
2019
Book Chapter
On the ethical implications of big data in service systems
Breidbach, Christoph F., Davern, Michael, Shanks, Graeme and Asadi-Someh, Ida (2019). On the ethical implications of big data in service systems. Handbook of service science. (pp. 661-674) edited by Paul P. Maglio, Cheryl A. Kieliszewski, James C. Spohrer, Kelly Lyons, Lia Patrício and Yuriko Sawatani. Cham, Switzerland: Springer. doi: 10.1007/978-3-319-98512-1_29
2019
Conference Publication
I Want A Lamborghini: An Ethnography of Cryptocurrency Communities
Tana, Silviana, Breidbach, Christoph F. and Turpin, Andrew (2019). I Want A Lamborghini: An Ethnography of Cryptocurrency Communities. 27th European Conference on Information Systems (ECIS), Stockholm, Sweden, 8-14 June 2019. Atlanta, GA United States: Association for Information Systems.
2019
Conference Publication
Crafting agent-based models to analyze service platforms
Pena, Maria V. T., Breidbach, Christoph F. and Turpin, Andrew (2019). Crafting agent-based models to analyze service platforms. 40th International Conference on Information Systems (ICIS), Munich, Germany, 15-18 December 2019. New York, NY, United States: Association for Information Systems.
2018
Conference Publication
Correlating refugee border crossings with internet search data
Kostakos, Panos, Pandya, Abhinay, Oussalah, Mourad, Hosio, Simo, Sattari, Arash, Kostakos, Vassilis, Van Berkel, Niels, Breidbach, Christoph and Kyriakouli, Olga (2018). Correlating refugee border crossings with internet search data. 19th IEEE International Conference on Information Reuse and Integration for Data Science, IRI 2018, Salt Lake City, UT, United States, 7 - 9 July 2018. Piscataway, NJ, United States: Institute of Electrical and Electronics Engineers Inc.. doi: 10.1109/IRI.2018.00048
2018
Journal Article
Big Data, Big Insights? Advancing Service Innovation and Design With Machine Learning
Antons, David and Breidbach, Christoph F. (2018). Big Data, Big Insights? Advancing Service Innovation and Design With Machine Learning. Journal of Service Research, 21 (1), 17-39. doi: 10.1177/1094670517738373
2018
Journal Article
Operating without operations: how is technology changing the role of the firm?
Breidbach, Christoph, Choi, Sunmee, Ellway, Benjamin, Keating, Byron W., Kormusheva, Katerina, Kowalkowski, Christian, Lim, Chiehyeon and Maglio, Paul (2018). Operating without operations: how is technology changing the role of the firm?. Journal of Service Management, 29 (5), 809-833. doi: 10.1108/josm-05-2018-0127
2018
Conference Publication
In search for holistic ICT4D research: a systematic literature review
Ramadani, Luthfi, Kurnia, Sherah and Breidbach, Christoph F. (2018). In search for holistic ICT4D research: a systematic literature review. 51st Hawaii International Conference on System Sciences, Manoa, HI, United States, 2-6 January 2018. Hawaii International Conference on System Sciences. doi: 10.24251/hicss.2018.304
2018
Conference Publication
Self-organizing service ecosystems: exploring a new concept for service science
Pena, Maria V. T, Breidbach, Christoph F. and Turpin, Andrew (2018). Self-organizing service ecosystems: exploring a new concept for service science. Australasian Conference on Information Systems (ACIS), Sydney, NSW, Australia, 3-5 December 2018. Sydney, NSW Australia: ACIS.
2017
Conference Publication
Service-dominant logic and information systems research: a review and analysis using topic modeling
Brust, Leona, Antons, David, Breidbach, Christoph F. and Salge, Torsten Oliver (2017). Service-dominant logic and information systems research: a review and analysis using topic modeling. 38th International Conference on Information Systems: Transforming Society with Digital Innovation, ICIS 2017, Seoul, Republic of Korea, 10-13 December 2017. Atlanta, GA United States: Association for Information Systems.
2017
Journal Article
Engagement platforms in the sharing economy Conceptual foundations and research directions
Breidbach, Christoph F. and Brodie, Roderick J. (2017). Engagement platforms in the sharing economy Conceptual foundations and research directions. Journal of Service Theory and Practice, 27 (4), 761-777. doi: 10.1108/jstp-04-2016-0071
2017
Book Chapter
Connectivity: a socio-technical construct to examine ICT-enabled service
Breidbach, Christoph F. (2017). Connectivity: a socio-technical construct to examine ICT-enabled service. Social inclusion and usability of ICT-enabled services. (pp. 31-48) edited by Jyoti Choudrie, Sherah Kurnia and Panayiota Tsatsou. New York, NY, USA: Taylor and Francis. doi: 10.4324/9781315677316-3
2017
Conference Publication
How do Fintech Service Platforms Facilitate Value Co-Creation? An Analysis of Twitter Data
Breidbach, Christoph F. and Ranjan, Sasitharan (2017). How do Fintech Service Platforms Facilitate Value Co-Creation? An Analysis of Twitter Data. 38th International Conference on Information Systems: Transforming Society with Digital Innovation, ICIS 2017, Seoul, Korea, 10 - 13 December 2017. Association for Information Systems.
2017
Conference Publication
Advancing ICT4D Research through service-dominant logic
Ramadani, Luthfi, Kurnia, Sherah and Breidbach, Christoph F. (2017). Advancing ICT4D Research through service-dominant logic. Australasian Conference on Information Systems (ACIS), Hobart, Tasmania, 4-6 December 2017. Sydney, NSW Australia: ACIS.
2016
Journal Article
Seamless Service? On the Role and Impact of Service Orchestrators in Human-Centered Service Systems
Breidbach, Christoph F., Antons, David and Salge, Torsten Oliver (2016). Seamless Service? On the Role and Impact of Service Orchestrators in Human-Centered Service Systems. Journal of Service Research, 19 (4), 458-476. doi: 10.1177/1094670516666370
2016
Journal Article
Technology-enabled value co-creation: an empirical analysis of actors, resources, and practices
Breidbach, Christoph F. and Maglio, Paul P. (2016). Technology-enabled value co-creation: an empirical analysis of actors, resources, and practices. Industrial Marketing Management, 56, 73-85. doi: 10.1016/j.indmarman.2016.03.011
2016
Book Chapter
Nature and purpose of engagement platforms
Breidbach, Christoph F. and Brodie, Roderick, J. (2016). Nature and purpose of engagement platforms. Customer engagement: contemporary issues in customer engagement. (pp. 124-136) edited by Roderick J. Brodie, Linda D. Hollebeek and Jodie Conduit. London, United Kingdom: Routledge. doi: 10.4324/9781315725185
Supervision
Availability
- Associate Professor Christoph Breidbach is:
- Available for supervision
Before you email them, read our advice on how to contact a supervisor.
Available projects
-
Service innovation in the digital age
Information technology is critical for many services, and service settings are critical contexts of use for information technology (IT). Therefore, the need to further investigate the role of IT in service has been identified as a key research priority for service science, the interdisciplinary study of value co-creation in service systems. By the same reasoning, understanding the implications of service also emerged as an increasingly important area of inquiry for information systems research. Previous studies at the intersection of information systems and service research acknowledged that IT has implications for service firms in strategy, development, and execution, for example, by increasing profitability, by being a source of innovation, or by enabling new customer-firm interactions.
-
Cryptocurrencies and Fintech
I am interested in working with prospective PhD students in areas including, but not limited to, ICOs, memecoins, social media narratives (e.g., Elon Musk tweeting about Dogecoin), the political narrative surrounding Bitcoin, Central Bank Issued Digital Currencies (CBDCs), cryptoethics, or sustainability issues surrounding crypto mining.
-
Digital Ethics and Sustainability
Digital ethics and sustainability represent an emerging area of interest for information systems esearch today, and I welcome interested research students attempting to work in this increadibly important future area of inquiry.
-
Information for all potential applicants
I am interested in supervising high-achieving PhD students with a business information systems background. Unfortunately, I cannot support visiting PhD students at this time, Postdoctoral researchers, or potential candidates from unrelated disciplinary backgrounds.
Please reach out if you have a good idea that might fit well with my research interests and expertise. Do include a research proposal, CV and all academic transcripts.
-
Information for all potential applicants
I am interested in supervising high-achieving PhD students with a business information systems background. Unfortunately, I cannot support visiting PhD students at this time, Postdoctoral researchers, or potential candidates from unrelated disciplinary backgrounds.
Please reach out if you have a good idea that might fit well with my research interests and expertise. Do include a research proposal, CV and all academic transcripts.
-
Digital Ethics and Sustainability
Digital ethics and sustainability represent an emerging area of interest for information systems esearch today, and I welcome interested research students attempting to work in this increadibly important future area of inquiry.
-
Service innovation in the digital age
Information technology is critical for many services, and service settings are critical contexts of use for information technology (IT). Therefore, the need to further investigate the role of IT in service has been identified as a key research priority for service science, the interdisciplinary study of value co-creation in service systems. By the same reasoning, understanding the implications of service also emerged as an increasingly important area of inquiry for information systems research. Previous studies at the intersection of information systems and service research acknowledged that IT has implications for service firms in strategy, development, and execution, for example, by increasing profitability, by being a source of innovation, or by enabling new customer-firm interactions.
-
Cryptocurrencies and Fintech
I am interested in working with prospective PhD students in areas including, but not limited to, ICOs, memecoins, social media narratives (e.g., Elon Musk tweeting about Dogecoin), the political narrative surrounding Bitcoin, Central Bank Issued Digital Currencies (CBDCs), cryptoethics, or sustainability issues surrounding crypto mining.
Supervision history
Current supervision
-
Doctor Philosophy
Redefining Money: How Central Bank Digital Currencies (CBDCs) Are Transforming the Financial Ecosystem
Principal Advisor
Other advisors: Professor Sabine Matook
-
Master Philosophy
BUILDLING DIGITAL RESILIENCE FOR THE CLIMATE CRISIS
Principal Advisor
Other advisors: Professor Andrew Burton-Jones
-
Doctor Philosophy
Building Digital Resilience for the Climate Crisis
Principal Advisor
Other advisors: Professor Andrew Burton-Jones
-
Doctor Philosophy
Building Digital Resilience for the Climate Crisis
Principal Advisor
Other advisors: Professor Andrew Burton-Jones
-
Doctor Philosophy
HOW AI SERVICE AGENTS INFLUENCE ENGAGEMENT IN LIVE STREAMING: PERSPECTIVE OF IT AFFORDANCE & ANTHROPOMORPHISM
Principal Advisor
Other advisors: Dr Tapani Rinta-Kahila
-
Doctor Philosophy
Reducing patient ill-being in primary care in the age of technologies: bridging the digital divide
Associate Advisor
Other advisors: Professor Lisa Hall, Professor Janet McColl-Kennedy
-
Doctor Philosophy
Discontinued Use of Social Media
Associate Advisor
Other advisors: Professor Sabine Matook
-
Doctor Philosophy
Digital Transformation Success Factors
Associate Advisor
Other advisors: Professor Stan Karanasios
Completed supervision
-
2022
Doctor Philosophy
Investigating the Digital Transformation of Service Ecosystems through Cryptocurrencies
Principal Advisor
Other advisors: Professor Andrew Burton-Jones
Media
Enquiries
Contact Associate Professor Christoph Breidbach directly for media enquiries about:
- AI
- Big Data
- Bitcoin
- Cryptocurrencies
- Digital Transformation
- Emerging Technologies
- Financial Services
- Fintech
- Future of Work
- Innovation
- Robots
- Service
Need help?
For help with finding experts, story ideas and media enquiries, contact our Media team: