Skip to menu Skip to content Skip to footer
Associate Professor Nicole Hartley
Associate Professor

Nicole Hartley

Email: 
Phone: 
+61 7 334 68022

Overview

Background

Associate Professor Nicole Hartley is the MBA Director at UQ Business School. Nicole's career as an academic has spanned 19 years at institutions in both Sydney and Queensland. She is an internationally recognised research academic in the field of services marketing and digital technology. Her specific research interests include service technology, virtualised services, customer preference and adoption, new media and service innovation. Nicole’s current research agenda focuses upon exploring customer perceptions in response to the advent of technology and various forms of disruption in the delivery of services, particularly healthcare. Nicole is also an award-winning educator with teaching expertise in marketing strategy, digital media, consumer behaviour and experiential industry-based projects. Prior to her academic career, Nicole was employed as Marketing Manager/Director for various corporations within the tourism, education and communication industries both in Australia and in the UK.

Availability

Associate Professor Nicole Hartley is:
Available for supervision
Media expert

Fields of research

Works

Search Professor Nicole Hartley’s works on UQ eSpace

64 works between 2005 and 2024

1 - 20 of 64 works

2024

Journal Article

Project ECHO®: a global cross-sectional examination of implementation success

Moss, Perrin, Hartley, Nicole and Russell, Trevor (2024). Project ECHO®: a global cross-sectional examination of implementation success. BMC Health Services Research, 24 (1) 583, 583. doi: 10.1186/s12913-024-10920-5

Project ECHO®: a global cross-sectional examination of implementation success

2024

Journal Article

The corporate digital responsibility (CDR) calculus: How and why organizations reconcile digital and ethical trade-offs for growth

Hartley, Nicole, Kunz, Werner and Tarbit, James (2024). The corporate digital responsibility (CDR) calculus: How and why organizations reconcile digital and ethical trade-offs for growth. Organizational Dynamics, 53 (2) 101056, 101056. doi: 10.1016/j.orgdyn.2024.101056

The corporate digital responsibility (CDR) calculus: How and why organizations reconcile digital and ethical trade-offs for growth

2024

Journal Article

The Impacts of Traceability Systems on Consumer Trust

Lam, Tri, Heales, Jon and Hartley, Nicole (2024). The Impacts of Traceability Systems on Consumer Trust. Journal of Computer Information Systems, ahead-of-print (ahead-of-print), 1-15. doi: 10.1080/08874417.2024.2316651

The Impacts of Traceability Systems on Consumer Trust

2023

Journal Article

The role of positive online reviews in risk-based consumer behaviours: an information processing perspective

Lam, Tri, Heales, Jon and Hartley, Nicole (2023). The role of positive online reviews in risk-based consumer behaviours: an information processing perspective. Aslib Journal of Information Management. doi: 10.1108/AJIM-03-2023-0102

The role of positive online reviews in risk-based consumer behaviours: an information processing perspective

2023

Conference Publication

Executive decision-making: piloting Project ECHO® to integrate care in Queensland

Moss, Perrin, Hartley, Nicole, Ziviani, Jenny, Newcomb, Dana and Russell, Trevor (2023). Executive decision-making: piloting Project ECHO® to integrate care in Queensland. MetaECHO Global Conference, Albuquerque, NM United States, 18-21 September 2023. Albuquerque, NM United States: ECHO Institute.

Executive decision-making: piloting Project ECHO® to integrate care in Queensland

2023

Conference Publication

Measuring the Success of a Project ECHO Implementation: Results from an International e-Delphi Study

Moss, Perrin, Hartley, Nicole, Newcomb, Dana and Russell, Trevor (2023). Measuring the Success of a Project ECHO Implementation: Results from an International e-Delphi Study. MetaECHO Global Conference, Albuquerque, NM United States, 18-21 September 2023. ECHO Institute.

Measuring the Success of a Project ECHO Implementation: Results from an International e-Delphi Study

2023

Conference Publication

Integration intrapreneurship: implementing innovation in a public healthcare organization

Moss, Perrin, Hartley, Nicole and Russell, Trevor (2023). Integration intrapreneurship: implementing innovation in a public healthcare organization. MetaECHO Global Conference, Albuquerque, NM United States, 18-21 September 2023. Albuquerque, NM United States: ECHO Institute.

Integration intrapreneurship: implementing innovation in a public healthcare organization

2023

Journal Article

“The secret” to success? The psychology of belief in manifestation

Dixon, Lucas J., Hornsey, Matthew J. and Hartley, Nicole (2023). “The secret” to success? The psychology of belief in manifestation. Personality and Social Psychology Bulletin, 1461672231181162. doi: 10.1177/01461672231181162

“The secret” to success? The psychology of belief in manifestation

2023

Journal Article

Staff perspectives on the key elements to successful rapid uptake of telerehabilitation in medium‐sized public hospital physiotherapy departments

Ross, Megan H., Nelson, Mark, Parravicini, Vicki, Weight, Matthew, Tyrrell, Ryan, Hartley, Nicole and Russell, Trevor (2023). Staff perspectives on the key elements to successful rapid uptake of telerehabilitation in medium‐sized public hospital physiotherapy departments. Physiotherapy Research International, 28 (3) e1991, e1991. doi: 10.1002/pri.1991

Staff perspectives on the key elements to successful rapid uptake of telerehabilitation in medium‐sized public hospital physiotherapy departments

2023

Other Outputs

Digital Service Transformation: Pathways to human and economic wellbeing: White paper

Andreassen, Tor W., Archibald, Gordon, Beekhuyzen, Jenine, Bongiovanni, Ivano, Brea, Edgar, Breidbach, Christoph, Burchill, Keith, Burgers, Henri, Cao, Selina, Coote, Len, Coram, Brendan, Cunningham, Claire, Feast, George, Field, Mitch, Ford, Jerad, Fouche, Leon, Gain, Alexandria, Gooding, Glen, Goyeneche Ramirez, David, Green, Teegan, Gschwind, Daniel, Hall, Thomas, Hartley, Nicole, Heinz, Daniel, Hine, Damian, Indulska, Marta, Kapernick, Brett, Kastelle, Tim, Ko, Ryan ... Zhang, Wenlu (2023). Digital Service Transformation: Pathways to human and economic wellbeing: White paper. Brisbane, QLD, Australia: The University of Queensland. doi: 10.14264/aed4918

Digital Service Transformation: Pathways to human and economic wellbeing: White paper

2023

Journal Article

The psychology of attraction to multi‐level marketing

Dixon, Lucas J., Hornsey, Matthew J., Hartley, Nicole, Chapman, Cassandra M. and Brienza, Justin P. (2023). The psychology of attraction to multi‐level marketing. Journal of Consumer Affairs, 57 (3), 1213-1235. doi: 10.1111/joca.12526

The psychology of attraction to multi‐level marketing

2023

Book Chapter

Corporate digital responsibility (CDR) in services

Tarbit, James, Hartley, Nicole, Kunz, Werner and Wirtz, Jochen (2023). Corporate digital responsibility (CDR) in services. Elgar encyclopedia of services. (pp. 158-162) edited by Camal Gallouj, Faïz Gallouj, Luis Rubalcaba and Marie-Christine Monnoyer. Cheltenham, Glo, United Kingdom: Edward Elgar Publishing.

Corporate digital responsibility (CDR) in services

2022

Conference Publication

The effect of social media complaint management on the perceptions and behavioural intentions of virtually present others (VPOs)

Tee, Yu Yhee, Hartley, Nicole, Brown, Mark and Wallin, Ann (2022). The effect of social media complaint management on the perceptions and behavioural intentions of virtually present others (VPOs). ANZMAC 2022, Perth, WA Australia, 5-7 December 2022. Perth, WA Australia: ANZMAC.

The effect of social media complaint management on the perceptions and behavioural intentions of virtually present others (VPOs)

2022

Conference Publication

Integration intrapreneurship: strategies and tactics to implement innovation in a public healthcare organisation

Moss, Perrin, Hartley, Nicole and Russell, Trevor (2022). Integration intrapreneurship: strategies and tactics to implement innovation in a public healthcare organisation. 22nd Successes and Failures in Telehealth Conference, Brisbane, QLD Australia, 9-11 November 2022. Australian Telehealth Society.

Integration intrapreneurship: strategies and tactics to implement innovation in a public healthcare organisation

2022

Conference Publication

Measuring implementation success of a telementoring innovation: results from an international e-Delphi study

Moss, Perrin, Hartley, Nicole, Newcomb, Dana and Russell, Trevor (2022). Measuring implementation success of a telementoring innovation: results from an international e-Delphi study. 22nd Successes and Failures in Telehealth Conference, Brisbane, QLD Australia, 9-11 November 2022. Australian Telehealth Society.

Measuring implementation success of a telementoring innovation: results from an international e-Delphi study

2022

Conference Publication

Executive Decision-Making: Piloting Project ECHO® to Integrate Care in Queensland

Moss, Perrin, Hartley, Nicole, Ziviani, Jenny, Newcomb, Dana and Russell, Trevor (2022). Executive Decision-Making: Piloting Project ECHO® to Integrate Care in Queensland. 22nd Successes and Failures in Telehealth Conference, Brisbane, QLD Australia, 9-11 November 2022. Australian Telehealth Society.

Executive Decision-Making: Piloting Project ECHO® to Integrate Care in Queensland

2022

Journal Article

Corporate digital responsibility in service firms and their ecosystems

Wirtz, Jochen, Kunz, Werner H., Hartley, Nicole and Tarbit, James (2022). Corporate digital responsibility in service firms and their ecosystems. Journal of Service Research, 26 (2), 173-190. doi: 10.1177/10946705221130467

Corporate digital responsibility in service firms and their ecosystems

2022

Journal Article

Integration intrapreneurship: implementing innovation in a public healthcare organization

Moss, Perrin, Hartley, Nicole and Russell, Trevor (2022). Integration intrapreneurship: implementing innovation in a public healthcare organization. Journal of Innovation and Entrepreneurship, 11 (1) 50, 1-23. doi: 10.1186/s13731-022-00248-x

Integration intrapreneurship: implementing innovation in a public healthcare organization

2022

Journal Article

Exoskeletons at your service: a multi-disciplinary structured literature review

Tarbit, James, Hartley, Nicole and Previte, Josephine (2022). Exoskeletons at your service: a multi-disciplinary structured literature review. Journal of Services Marketing, 37 (3), 313-339. doi: 10.1108/jsm-02-2022-0045

Exoskeletons at your service: a multi-disciplinary structured literature review

2022

Journal Article

Measuring the success of a Project ECHO implementation: results from an international e-Delphi study

Moss, Perrin, Hartley, Nicole, Newcomb, Dana and Russell, Trevor (2022). Measuring the success of a Project ECHO implementation: results from an international e-Delphi study. Global Implementation Research and Applications, 2 (3), 179-194. doi: 10.1007/s43477-022-00050-7

Measuring the success of a Project ECHO implementation: results from an international e-Delphi study

Funding

Past funding

  • 2021 - 2022
    Optimising the Allied Heath Workforce Through an Eco-systems Lens
    Queensland Health
    Open grant
  • 2019
    Surf Life Saving Queensland Li-Fi Review
    Surf Life Saving Queensland
    Open grant
  • 2019 - 2021
    Development of an active video game for the long-term maintenance of exercise in people with chronic obstructive pulmonary disease
    Metro North Hospital and Health Service
    Open grant
  • 2017 - 2021
    Predictors of home telehealth adoption in the aging population: Consumer perspectives
    NHMRC Project Grant
    Open grant
  • 2016
    Q-Pharm Knowledge Transfer Partnership Project
    Queensland Government Advance Queensland Knowledge Transfer Partnerships
    Open grant
  • 2016
    UQ Business School Research Laboratory
    UQ Major Equipment and Infrastructure
    Open grant
  • 2014
    Understanding Online Education Through the Lens of Service Separation
    ARC Discovery Projects
    Open grant
  • 2014 - 2016
    Understanding Online Education Through the Lens of Service Separation (ARC Discovery Project administered by Monash University)
    Monash University
    Open grant
  • 2010 - 2012
    The Value of Hedonic Service Designs in Enhancing Cause-Related Marketing Practices
    UQ New Staff Research Start-Up Fund
    Open grant

Supervision

Availability

Associate Professor Nicole Hartley is:
Available for supervision

Before you email them, read our advice on how to contact a supervisor.

Supervision history

Current supervision

  • Doctor Philosophy

    Augmenting the service context: Exploring the effects of exoskeleton usage

    Principal Advisor

    Other advisors: Dr Josephine Previte

  • Doctor Philosophy

    The Effect of Social Media Complaint Management on Collective Brand Perceptions and Behavioural Intentions

    Principal Advisor

    Other advisors: Dr Mark Brown, Dr Ann Wallin

  • Doctor Philosophy

    What if eyes are the window to the soul? An investigation of service robots¿ oculesics and morphology on perceptions of service robots¿ social cognition and eeriness in human-robot service interactions

    Principal Advisor

    Other advisors: Dr Cassandra France

  • Doctor Philosophy

    Facilitating access and engagement to appropriate stepped care models for mental health services in Australia

    Associate Advisor

    Other advisors: Dr Megan Ross, Dr Peter Worthy, Professor Trevor Russell

  • Doctor Philosophy

    Communication and collaboration with head-worn displays: A program of laboratory studies

    Associate Advisor

    Other advisors: Associate Professor Ben Matthews, Dr Cassandra Chapman

  • Doctor Philosophy

    Crossing the Spatial Computing Threshold: Exploring Consumer Behaviour and Brand Engagement Dynamics

    Associate Advisor

    Other advisors: Dr Mark Brown

  • Doctor Philosophy

    Building the case for Project ECHO: From inception to implementation success factors for adopting new innovation

    Associate Advisor

    Other advisors: Professor Trevor Russell

  • Doctor Philosophy

    The feasibility of the decentralised clinical trial model in Australia

    Associate Advisor

    Other advisors: Dr Chelsea Dobbins, Dr Helen Haydon

Completed supervision

Media

Enquiries

Contact Associate Professor Nicole Hartley directly for media enquiries about:

  • Consumer Psychology
  • Customer engagement
  • Customer service relationships
  • Message Framing
  • Services marketing
  • Social media
  • Virtualised Services

Need help?

For help with finding experts, story ideas and media enquiries, contact our Media team:

communications@uq.edu.au