2024 Book Chapter The importance of corporate digital responsibility in a Digital Service WorldKunz, Werner, Wirtz, Jochen, Hartley, Nicole and Tarbit, James (2024). The importance of corporate digital responsibility in a Digital Service World. The Impact of Digitalization on Current Marketing Strategies. (pp. 183-193) Emerald Group Publishing Ltd.. doi: 10.1108/978-1-83753-686-320241011 |
2023 Book Chapter Corporate digital responsibility (CDR) in servicesTarbit, James, Hartley, Nicole, Kunz, Werner and Wirtz, Jochen (2023). Corporate digital responsibility (CDR) in services. Elgar encyclopedia of services. (pp. 158-162) edited by Camal Gallouj, Faïz Gallouj, Luis Rubalcaba and Marie-Christine Monnoyer. Cheltenham, Glo, United Kingdom: Edward Elgar Publishing. |