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2004

Journal Article

Applying city perception analysis (CPA) for destination positioning decisions

Dolnicar, Sara and Grabler, Klaus (2004). Applying city perception analysis (CPA) for destination positioning decisions. Journal of Travel and Tourism Marketing, 16 (2-3), 99-111. doi: 10.1300/J073v16n02_08

Applying city perception analysis (CPA) for destination positioning decisions

2004

Book Chapter

Delivering the right tourist service to the right people–a comparison of segmentation approaches

Dolnicar, S. and Leisch, F. (2004). Delivering the right tourist service to the right people–a comparison of segmentation approaches. Hospitality, tourism, and lifestyle concepts: implications for quality management and customer satisfaction. (pp. 189-207) edited by Eric Laws and Maree Thyne. New York, NY, United States: Routledge.

Delivering the right tourist service to the right people–a comparison of segmentation approaches

2004

Book Chapter

Improved understanding of tourists’ needs: cross-classification for validation of data-driven segments

Dolnicar, S (2004). Improved understanding of tourists’ needs: cross-classification for validation of data-driven segments. Hospitality, Tourism, and Lifestyle Concepts: Implications for Quality Management and Customer Satisfaction. (pp. 141-156) edited by Eric Laws and Maree Thyne. New York, NY, United States: Routledge.

Improved understanding of tourists’ needs: cross-classification for validation of data-driven segments

2004

Book Chapter

Towards more thorough data-driven segmentation in tourism: a tracking framework for exploring segment development

Dolnicar, S. (2004). Towards more thorough data-driven segmentation in tourism: a tracking framework for exploring segment development. Consumer psychology of tourism, hospitality and leisure. (pp. 245-252) edited by Crouch, G. I., Perdue, R. R., Timmermans, H. J. P. and Uysal, M.. Wallingford United Kingdom: CABI Publishing. doi: 10.1079/9780851997490.0245

Towards more thorough data-driven segmentation in tourism: a tracking framework for exploring segment development

2004

Journal Article

Beyond "Commonsense segmentation": A systematics of segmentation approaches in tourism

Dolničar, Sara (2004). Beyond "Commonsense segmentation": A systematics of segmentation approaches in tourism. Journal of Travel Research, 42 (3), 244-250. doi: 10.1177/0047287503258830

Beyond "Commonsense segmentation": A systematics of segmentation approaches in tourism

2004

Conference Publication

Testing for structural change over time of brand attribute perceptions in market segments

Dolnicar, S. and Leisch, F. (2004). Testing for structural change over time of brand attribute perceptions in market segments. C. Warren Neel International Conference on Statistical Data Mining and Knowledge Discovery, Knoxville TN, United States, June 22-25, 2002. Boca Raton, FI, United States: CRC Press.

Testing for structural change over time of brand attribute perceptions in market segments

2004

Book Chapter

Profiling the one- and two-star hotel guests for targeted segmentation action: a descriptive investigation of risk perceptions, expectations, disappointments and information processing tendencies

Dolnicar, S. (2004). Profiling the one- and two-star hotel guests for targeted segmentation action: a descriptive investigation of risk perceptions, expectations, disappointments and information processing tendencies. Consumer psychology of tourism, hospitality and leisure. (pp. 11-19) edited by Crouch, G. I., Perdue, R. R., Timmermans, H. J. P. and Uysal, M.. Wallingford United Kingdom: CABI Publishing. doi: 10.1079/9780851997490.0011

Profiling the one- and two-star hotel guests for targeted segmentation action: a descriptive investigation of risk perceptions, expectations, disappointments and information processing tendencies

2004

Journal Article

Insights into sustainable tourists in Austria: a data-based a priori segmentation approach

Dolnicar, Sara (2004). Insights into sustainable tourists in Austria: a data-based a priori segmentation approach. Journal of Sustainable Tourism, 12 (3), 209-218. doi: 10.1080/09669580408667234

Insights into sustainable tourists in Austria: a data-based a priori segmentation approach

2003

Journal Article

Winter tourist segments in Austria: identifying stable vacation styles using bagged clustering techniques

Dolnicar, Sara and Leisch, Friedrich (2003). Winter tourist segments in Austria: identifying stable vacation styles using bagged clustering techniques. Journal of Travel Research, 41 (3), 281-292. doi: 10.1177/0047287502239037

Winter tourist segments in Austria: identifying stable vacation styles using bagged clustering techniques

2003

Journal Article

Behavioural market segments among surf tourists: investigating past destination choice

Dolnicar, Sara and Fluker, Martin (2003). Behavioural market segments among surf tourists: investigating past destination choice. Journal of Sport and Tourism, 8 (3), 186-196. doi: 10.1080/14775080310001690503

Behavioural market segments among surf tourists: investigating past destination choice

2003

Journal Article

Tracking data-driven market segments

Dolnicar, Sara (2003). Tracking data-driven market segments. Tourism Analysis, 8 (2-4), 227-232. doi: 10.3727/108354203774076788

Tracking data-driven market segments

2003

Journal Article

Risk perceptions, expectations, disappointments, and information processing tendencies of one- and two-star hotel guests: Is there a market for low-star hotel categories in Austria?

Dolnicar, Sara (2003). Risk perceptions, expectations, disappointments, and information processing tendencies of one- and two-star hotel guests: Is there a market for low-star hotel categories in Austria?. Tourism Analysis, 8 (2-4), 119-124. doi: 10.3727/108354203774076869

Risk perceptions, expectations, disappointments, and information processing tendencies of one- and two-star hotel guests: Is there a market for low-star hotel categories in Austria?

2002

Journal Article

A review of data-driven market segmentation in tourism

Dolnicar, Sara (2002). A review of data-driven market segmentation in tourism. Journal of Travel and Tourism Marketing, 12 (1), 1-22. doi: 10.1300/J073v12n01_01

A review of data-driven market segmentation in tourism

2002

Journal Article

An examination of indexes for determining the number of clusters in binary data sets

Dimitriadou, Evgenia, Dolnicar, Sara and Weingessel, Andreas (2002). An examination of indexes for determining the number of clusters in binary data sets. Psychometrika, 67 (1), 137-159. doi: 10.1007/BF02294713

An examination of indexes for determining the number of clusters in binary data sets

2002

Journal Article

Business travellers’ hotel expectations and disappointments: A different perspective to hotel attribute importance investigation

Dolnicar, Sara (2002). Business travellers’ hotel expectations and disappointments: A different perspective to hotel attribute importance investigation. Asia Pacific Journal of Tourism Research, 7 (1), 29-35. doi: 10.1080/10941660208722107

Business travellers’ hotel expectations and disappointments: A different perspective to hotel attribute importance investigation

2001

Conference Publication

Behavioral market segmentation of binary guest survey data with bagged clustering

Dolnicar, S. and Leisch, F. (2001). Behavioral market segmentation of binary guest survey data with bagged clustering. International Conference on Artificial Neural Networks (ICANN 2001), Vienna Austria, 21-25 August 2001. Berlin, Germany: Springer.

Behavioral market segmentation of binary guest survey data with bagged clustering

2001

Book Chapter

Behavioural market segmentation using the bagged clustering approach based on binary guest survey data: exploring and visualizing unobserved heterogeneity

Dolnicar, S. and Leisch, F. (2001). Behavioural market segmentation using the bagged clustering approach based on binary guest survey data: exploring and visualizing unobserved heterogeneity. Consumer psychology of tourism, hospitality and leisure. (pp. 243-252) edited by J.A. Mazanec, G.I. Crouch, J.R. Brent Ritchie and A.G. Woodside. Wallingford, Oxon, United Kingdom: CABI. doi: 10.1079/9780851995359.0243

Behavioural market segmentation using the bagged clustering approach based on binary guest survey data: exploring and visualizing unobserved heterogeneity

2000

Journal Article

Analyzing destination images: a perceptual charting approach

Dolnicar, Sara, Grabler, Klaus and Mazanec, Josefa (2000). Analyzing destination images: a perceptual charting approach. Journal of Travel and Tourism Marketing, 8 (4), 43-57. doi: 10.1300/J073v08n04_03

Analyzing destination images: a perceptual charting approach