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2020

Journal Article

The congruence effect between product emotional appeal and country-based emotion: the moderating role of country-of-origin

Septianto, Felix, Chiew, Tung Moi and Thai, Nguyen T. (2020). The congruence effect between product emotional appeal and country-based emotion: the moderating role of country-of-origin. Journal of Retailing and Consumer Services, 52 101916, 101916. doi: 10.1016/j.jretconser.2019.101916

The congruence effect between product emotional appeal and country-based emotion: the moderating role of country-of-origin

2020

Conference Publication

Luxury customization and self-authenticity: implication for consumer wellbeing

Choi, Dayeon , Seo, Yuri, Septianto, Felix and Ko, Eunju (2020). Luxury customization and self-authenticity: implication for consumer wellbeing. Global Marketing Conference, Online, 5-8 November 2020.

Luxury customization and self-authenticity: implication for consumer wellbeing

2020

Journal Article

The Devil might wear Prada, but Narcissus wears counterfeit Gucci! How social adjustive functions influence counterfeit luxury purchases

Ngo, Liem Viet, Northey, Gavin, Tran, Quan and Septianto, Felix (2020). The Devil might wear Prada, but Narcissus wears counterfeit Gucci! How social adjustive functions influence counterfeit luxury purchases. Journal of Retailing and Consumer Services, 52 101671, 101671. doi: 10.1016/j.jretconser.2018.09.003

The Devil might wear Prada, but Narcissus wears counterfeit Gucci! How social adjustive functions influence counterfeit luxury purchases

2020

Conference Publication

The benefit and pitfall of humblebragging in social media sdvertising: the moderating role of celebrity versus influencer

Paramita, Widya and Septianto, Felix (2020). The benefit and pitfall of humblebragging in social media sdvertising: the moderating role of celebrity versus influencer. ICAMA-KAS 2020 International Conference, Online, 31 October 2020.

The benefit and pitfall of humblebragging in social media sdvertising: the moderating role of celebrity versus influencer

2020

Conference Publication

Purchase type affects luxury consumption sharing intention on social media: the moderating role of psychological entitlement

Bai, Xue, Kemper, Joya, Septianto, Felix and Seo, Yuri (2020). Purchase type affects luxury consumption sharing intention on social media: the moderating role of psychological entitlement. ICAMA-KAS 2020 International Conference, Online, 31 October 2020.

Purchase type affects luxury consumption sharing intention on social media: the moderating role of psychological entitlement

2019

Journal Article

A smile - the key to everybody's heart? The interactive effects of image and message in increasing charitable behavior

Pham, Chi and Septianto, Felix (2019). A smile - the key to everybody's heart? The interactive effects of image and message in increasing charitable behavior. European Journal of Marketing, 54 (2), 261-281. doi: 10.1108/ejm-01-2019-0019

A smile - the key to everybody's heart? The interactive effects of image and message in increasing charitable behavior

2019

Journal Article

The interactive effect of emotional appeals and past performance of a charity on the effectiveness of charitable advertising

Septianto, Felix and Tjiptono, Fandy (2019). The interactive effect of emotional appeals and past performance of a charity on the effectiveness of charitable advertising. Journal of Retailing and Consumer Services, 50, 189-198. doi: 10.1016/j.jretconser.2019.05.013

The interactive effect of emotional appeals and past performance of a charity on the effectiveness of charitable advertising

2019

Journal Article

The role of imagery in promoting organic food

Septianto, Felix, Kemper, Joya and Paramita, Widya (2019). The role of imagery in promoting organic food. Journal of Business Research, 101, 104-115. doi: 10.1016/j.jbusres.2019.04.016

The role of imagery in promoting organic food

2019

Journal Article

Personalized giving: configurational approach in examining demographics, morality, and prosocial intentions

Septianto, Felix, An, Jake and Soegianto, Bambang (2019). Personalized giving: configurational approach in examining demographics, morality, and prosocial intentions. Journal of Global Scholars of Marketing Science, 29 (3), 330-342. doi: 10.1080/21639159.2019.1622433

Personalized giving: configurational approach in examining demographics, morality, and prosocial intentions

2019

Journal Article

The effects of political ideology and message framing on counterfeiting: the mediating role of emotions

Septianto, Felix, Northey, Gavin and Dolan, Rebecca (2019). The effects of political ideology and message framing on counterfeiting: the mediating role of emotions. Journal of Business Research, 99, 206-214. doi: 10.1016/j.jbusres.2019.02.059

The effects of political ideology and message framing on counterfeiting: the mediating role of emotions

2019

Journal Article

The similar versus divergent effects of pride and happiness on the effectiveness of loyalty programs

Septianto, Felix, An, Jake, Chiew, Tung Moi, Paramita, Widya and Tanudharma, Istiharini (2019). The similar versus divergent effects of pride and happiness on the effectiveness of loyalty programs. Journal of Business Research, 99, 12-22. doi: 10.1016/j.jbusres.2019.02.021

The similar versus divergent effects of pride and happiness on the effectiveness of loyalty programs

2019

Conference Publication

Religiosity, Recognition and Donation: An Indonesian Context

Septianto, Felix, Tjiptono, Fandy and Paramita, Widya (2019). Religiosity, Recognition and Donation: An Indonesian Context. Australian & New Zealand Marketing Academy Conference, Wellington, New Zealand, 2-4 December 2019.

Religiosity, Recognition and Donation: An Indonesian Context

2019

Other Outputs

Indonesian market and New Zealand brands

Seo, Yuri, Kim, Jae-Eun, Septianto, Felix and Hooi, Andrea (2019). Indonesian market and New Zealand brands. Auckland, New Zealand: Centre of Asia-Pacific Excellence.

Indonesian market and New Zealand brands

2019

Conference Publication

Global Identity Goal Pursuits and Country-of-Origin Celebrity Endorsement Effects in Emerging Markets

Seo, Yuri, Septianto, Felix and Cruz, Angela (2019). Global Identity Goal Pursuits and Country-of-Origin Celebrity Endorsement Effects in Emerging Markets. Korean Scholars Marketing Science Conference, Seoul, South Korea, 16-17 November 2019. Gyeongnam, Korea: GAMMA.

Global Identity Goal Pursuits and Country-of-Origin Celebrity Endorsement Effects in Emerging Markets

2019

Conference Publication

Disaster Relief: The Role of Threat-based Awe

Septianto, Felix, Seo, Yuri and Paramita, Widya (2019). Disaster Relief: The Role of Threat-based Awe. Australian & New Zealand Marketing Academy Conference, Wellington, New Zealand, 2-4 December 2019.

Disaster Relief: The Role of Threat-based Awe

2019

Conference Publication

50 Shades of Gay: How Gender and Homosexual Imagery Disgusts Politically Conservative Viewers

Northey, Gavin, Dolan, Rebecca, Septianto, Felix, Van Esch, Patrick, Barbera, Michael and Andonopoulos, Vicki (2019). 50 Shades of Gay: How Gender and Homosexual Imagery Disgusts Politically Conservative Viewers. North America - Association for Consumer Research Conference, Atlanta, GA United States, 17-20 October 2019.

50 Shades of Gay: How Gender and Homosexual Imagery Disgusts Politically Conservative Viewers

2019

Conference Publication

Country-of-origin Celebrity Endorsement Effects in Emerging Markets

Seo, Yuri, Septianto, Felix and Cruz, Angela (2019). Country-of-origin Celebrity Endorsement Effects in Emerging Markets. Australian & New Zealand Marketing Academy Conference, Wellington, New Zealand, 2-4 December 2019.

Country-of-origin Celebrity Endorsement Effects in Emerging Markets

2019

Conference Publication

Effects of Mindfulness on Slow Fashion Purchase Intent

Errmann, Amy, Seo, Yuri and Septianto, Felix (2019). Effects of Mindfulness on Slow Fashion Purchase Intent. Global Fashion Management Conference, Paris, France, 11-14 July 2019. Gyeongnam, Korea: GAMMA. doi: 10.15444/GFMC2019.02.07.05

Effects of Mindfulness on Slow Fashion Purchase Intent

2019

Conference Publication

The Effects of Gratitude and Pride in Promoting Sustainable Luxury Brands

Septianto, Felix and Seo, Yuri (2019). The Effects of Gratitude and Pride in Promoting Sustainable Luxury Brands. Global Fashion Management Conference, Paris, France, 11-14 July 2019.

The Effects of Gratitude and Pride in Promoting Sustainable Luxury Brands

2019

Conference Publication

The Influence of Mindfulness and Evolutionary Psychology towards Impulsive Consumer Choice

Errmann, Amy, Seo, Yuri and Septianto, Felix (2019). The Influence of Mindfulness and Evolutionary Psychology towards Impulsive Consumer Choice. Korean Scholars Marketing Science Conference, Seoul, South Korea, 16-17 November 2019. Gyeongnam, Korea: GAMMA.

The Influence of Mindfulness and Evolutionary Psychology towards Impulsive Consumer Choice