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2019 Journal Article The similar versus divergent effects of pride and happiness on the effectiveness of loyalty programsSeptianto, Felix, An, Jake, Chiew, Tung Moi, Paramita, Widya and Tanudharma, Istiharini (2019). The similar versus divergent effects of pride and happiness on the effectiveness of loyalty programs. Journal of Business Research, 99, 12-22. doi: 10.1016/j.jbusres.2019.02.021 |
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2019 Conference Publication Country-of-origin Celebrity Endorsement Effects in Emerging MarketsSeo, Yuri, Septianto, Felix and Cruz, Angela (2019). Country-of-origin Celebrity Endorsement Effects in Emerging Markets. Australian & New Zealand Marketing Academy Conference, Wellington, New Zealand, 2-4 December 2019. |
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2019 Conference Publication Effects of Mindfulness on Slow Fashion Purchase IntentErrmann, Amy, Seo, Yuri and Septianto, Felix (2019). Effects of Mindfulness on Slow Fashion Purchase Intent. Global Fashion Management Conference, Paris, France, 11-14 July 2019. Gyeongnam, Korea: GAMMA. doi: 10.15444/GFMC2019.02.07.05 |
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2019 Conference Publication The Effects of Gratitude and Pride in Promoting Sustainable Luxury BrandsSeptianto, Felix and Seo, Yuri (2019). The Effects of Gratitude and Pride in Promoting Sustainable Luxury Brands. Global Fashion Management Conference, Paris, France, 11-14 July 2019. |
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2019 Conference Publication Sex Sells... Or Does It? How LGBT Sexual Imagery Influences the Effectiveness of Luxury Brand AdvertisementsNorthey, Gavin, Dolan, Rebecca, Septianto, Felix, Van Esch, Patrick and Barbera, Michael (2019). Sex Sells... Or Does It? How LGBT Sexual Imagery Influences the Effectiveness of Luxury Brand Advertisements. Global Fashion Management Conference, Paris, France, 11-14 July 2019. Gyeongnam, Korea: GAMMA. |
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2019 Conference Publication The Influence of Mindfulness and Evolutionary Psychology towards Impulsive Consumer ChoiceErrmann, Amy, Seo, Yuri and Septianto, Felix (2019). The Influence of Mindfulness and Evolutionary Psychology towards Impulsive Consumer Choice. Korean Scholars Marketing Science Conference, Seoul, South Korea, 16-17 November 2019. Gyeongnam, Korea: GAMMA. |
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2019 Other Outputs The Mexican market and New Zealand brandsSeo, Yuri, Kim, Jae-Eun, Septianto, Felix and Hooi, Andrea (2019). The Mexican market and New Zealand brands. Auckland, New Zealand: Centre of Asia-Pacific Excellence. |
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2019 Conference Publication Poignancy Increases Consumer Preferences for Self-Made ProductsSeptianto, Felix (2019). Poignancy Increases Consumer Preferences for Self-Made Products. Australian & New Zealand Marketing Academy Conference, Wellington, New Zealand, 2-4 December 2019. |
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2019 Conference Publication Pride & Prejudice: The Influence of Hubristic Pride on Negative Word-of-Mouth Following a Service FailureNorthey, Gavin, Septianto, Felix, Chiew, Tung Moi and Ngo, Liem Viet (2019). Pride & Prejudice: The Influence of Hubristic Pride on Negative Word-of-Mouth Following a Service Failure. Australian & New Zealand Marketing Academy Conference, Wellington, New Zealand, 2-4 December 2019. |
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2019 Conference Publication Pride & Prejudice: How an Individual’s Hubris Makes Them Say Bad Things about Your BrandSeptianto, Felix, Northey, Gavin, Chiew, Tung Moi, Andonopoulos, Vicki and Ngo, Liem Viet (2019). Pride & Prejudice: How an Individual’s Hubris Makes Them Say Bad Things about Your Brand. North America - Association for Consumer Research Conference, Atlanta, GA United States, 17-20 October 2019. |
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2019 Conference Publication Let Us Give Thanks: How Gratitude and Message Framing Can Reduce Food WasteNorthey, Gavin, Kemper, Joya, Septianto, Felix and Van Esch, Patrick (2019). Let Us Give Thanks: How Gratitude and Message Framing Can Reduce Food Waste. Australian & New Zealand Marketing Academy Conference, Wellington, New Zealand, 2-4 December 2019. |
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2019 Conference Publication Grateful Compliance or Proud Defiance? The Distinct Effects of Pride and Gratitude on the Effectiveness of Anti-Drinking MessageSeptianto, Felix and Garg, Nitika (2019). Grateful Compliance or Proud Defiance? The Distinct Effects of Pride and Gratitude on the Effectiveness of Anti-Drinking Message. Asia Pacific - Association for Consumer Research Conference, Ahmedabad, India, 10-12 January 2019. |
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2019 Conference Publication Let Us Give Thanks: How Gratitude and Message Framing Can Reduce Food WasteSeptianto, Felix, Kemper, Joya, Northey, Gavin, Andonopoulos, Vicki, Van Esch, Patrick and Barbera, Michael (2019). Let Us Give Thanks: How Gratitude and Message Framing Can Reduce Food Waste. North America - Association for Consumer Research Conference, Atlanta, GA United States, 17-20 October 2019. |
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2019 Other Outputs Korean Market and New Zealand BrandsSeo, Yuri, Kim, Jae-Eun, Septianto, Felix and Hooi, Andrea (2019). Korean Market and New Zealand Brands. Auckland, New Zealand: Centre of Asia-Pacific Excellence. |
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2019 Conference Publication Religiosity, Recognition and Donation: An Indonesian ContextSeptianto, Felix, Tjiptono, Fandy and Paramita, Widya (2019). Religiosity, Recognition and Donation: An Indonesian Context. Australian & New Zealand Marketing Academy Conference, Wellington, New Zealand, 2-4 December 2019. |
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2019 Other Outputs Indonesian market and New Zealand brandsSeo, Yuri, Kim, Jae-Eun, Septianto, Felix and Hooi, Andrea (2019). Indonesian market and New Zealand brands. Auckland, New Zealand: Centre of Asia-Pacific Excellence. |
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2019 Conference Publication 50 Shades of Gay: How Gender and Homosexual Imagery Disgusts Politically Conservative ViewersNorthey, Gavin, Dolan, Rebecca, Septianto, Felix, Van Esch, Patrick, Barbera, Michael and Andonopoulos, Vicki (2019). 50 Shades of Gay: How Gender and Homosexual Imagery Disgusts Politically Conservative Viewers. North America - Association for Consumer Research Conference, Atlanta, GA United States, 17-20 October 2019. |
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2019 Conference Publication Global Identity Goal Pursuits and Country-of-Origin Celebrity Endorsement Effects in Emerging MarketsSeo, Yuri, Septianto, Felix and Cruz, Angela (2019). Global Identity Goal Pursuits and Country-of-Origin Celebrity Endorsement Effects in Emerging Markets. Korean Scholars Marketing Science Conference, Seoul, South Korea, 16-17 November 2019. Gyeongnam, Korea: GAMMA. |
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2019 Conference Publication Disaster Relief: The Role of Threat-based AweSeptianto, Felix, Seo, Yuri and Paramita, Widya (2019). Disaster Relief: The Role of Threat-based Awe. Australian & New Zealand Marketing Academy Conference, Wellington, New Zealand, 2-4 December 2019. |
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2018 Journal Article Proud volunteers: the role of self- and vicarious-pride in promoting volunteeringSeptianto, Felix, Sung, Billy, Seo, Yuri and Tugiman, Nursafwah (2018). Proud volunteers: the role of self- and vicarious-pride in promoting volunteering. Marketing Letters, 29 (4), 501-519. doi: 10.1007/s11002-018-9472-7 |