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2019

Conference Publication

50 Shades of Gay: How Gender and Homosexual Imagery Disgusts Politically Conservative Viewers

Northey, Gavin, Dolan, Rebecca, Septianto, Felix, Van Esch, Patrick, Barbera, Michael and Andonopoulos, Vicki (2019). 50 Shades of Gay: How Gender and Homosexual Imagery Disgusts Politically Conservative Viewers. North America - Association for Consumer Research Conference, Atlanta, GA United States, 17-20 October 2019.

50 Shades of Gay: How Gender and Homosexual Imagery Disgusts Politically Conservative Viewers

2019

Conference Publication

Global Identity Goal Pursuits and Country-of-Origin Celebrity Endorsement Effects in Emerging Markets

Seo, Yuri, Septianto, Felix and Cruz, Angela (2019). Global Identity Goal Pursuits and Country-of-Origin Celebrity Endorsement Effects in Emerging Markets. Korean Scholars Marketing Science Conference, Seoul, South Korea, 16-17 November 2019. Gyeongnam, Korea: GAMMA.

Global Identity Goal Pursuits and Country-of-Origin Celebrity Endorsement Effects in Emerging Markets

2019

Conference Publication

Disaster Relief: The Role of Threat-based Awe

Septianto, Felix, Seo, Yuri and Paramita, Widya (2019). Disaster Relief: The Role of Threat-based Awe. Australian & New Zealand Marketing Academy Conference, Wellington, New Zealand, 2-4 December 2019.

Disaster Relief: The Role of Threat-based Awe

2018

Journal Article

Proud volunteers: the role of self- and vicarious-pride in promoting volunteering

Septianto, Felix, Sung, Billy, Seo, Yuri and Tugiman, Nursafwah (2018). Proud volunteers: the role of self- and vicarious-pride in promoting volunteering. Marketing Letters, 29 (4), 501-519. doi: 10.1007/s11002-018-9472-7

Proud volunteers: the role of self- and vicarious-pride in promoting volunteering

2018

Journal Article

Those prices are HOT! How temperature-related visual cues anchor expectations of price and value

Barbera, Michael, Northey, Gavin, Septianto, Felix and Spanjaard, Daniela (2018). Those prices are HOT! How temperature-related visual cues anchor expectations of price and value. Journal of Retailing and Consumer Services, 44, 178-181. doi: 10.1016/j.jretconser.2018.06.012

Those prices are HOT! How temperature-related visual cues anchor expectations of price and value

2018

Journal Article

The effects of different, discrete positive emotions on electronic word-of-mouth

Septianto, Felix and Chiew, Tung Moi (2018). The effects of different, discrete positive emotions on electronic word-of-mouth. Journal of Retailing and Consumer Services, 44, 1-10. doi: 10.1016/j.jretconser.2018.05.006

The effects of different, discrete positive emotions on electronic word-of-mouth

2018

Conference Publication

Pride Effects on Negative WOM: Implications for Luxury Service Industry

Septianto, Felix, Chiew, Tung Moi and Northey, Gavin (2018). Pride Effects on Negative WOM: Implications for Luxury Service Industry. Mystique of Luxury Brands Conference, Singapore, 8-9 May 2018.

Pride Effects on Negative WOM: Implications for Luxury Service Industry

2018

Conference Publication

The Power of Beauty? The Interactive Effects of Awe and Online Reviews on Purchase Intentions

Septianto, Felix and Choi, Jane (2018). The Power of Beauty? The Interactive Effects of Awe and Online Reviews on Purchase Intentions. Korean Scholars Marketing Science Conference, Seoul, South Korea, 10-11 November 2018.

The Power of Beauty? The Interactive Effects of Awe and Online Reviews on Purchase Intentions

2018

Conference Publication

The Anchoring Effects of Temperature Cues on Price Valuations

Barbera, Michael, Northey, Gavin, Septianto, Felix, Andonopoulos, Vicki and Frethey-Bentham, Catherine (2018). The Anchoring Effects of Temperature Cues on Price Valuations. North America - Association for Consumer Research Conference, Dallas, TX United States, 11-14 October 2018.

The Anchoring Effects of Temperature Cues on Price Valuations

2018

Conference Publication

Grateful Compliance or Proud Defiance? The Distinct Effects of Pride and Gratitude on the Effectiveness of Anti-Drinking Message

Septianto, Felix and Garg, Nitika (2018). Grateful Compliance or Proud Defiance? The Distinct Effects of Pride and Gratitude on the Effectiveness of Anti-Drinking Message. Society for Consumer Psychology Boutique Conference, Sydney, NSW Australia, 4-5 January 2018.

Grateful Compliance or Proud Defiance? The Distinct Effects of Pride and Gratitude on the Effectiveness of Anti-Drinking Message

2018

Conference Publication

Pride and Message Framing Effects on Volunteering

Septianto, Felix, Sung, Billy, Seo, Yuri and Tugiman, ‪Nursafwah (2018). Pride and Message Framing Effects on Volunteering. Australian & New Zealand Marketing Academy Conference, Adelaide, SA Australia, 3-5 December 2018.

Pride and Message Framing Effects on Volunteering

2018

Conference Publication

How Pride Shapes Morality: Implications for Counterfeiting And Sustainability

Septianto, Felix, Tjiptono, Fandy and Arli, Denni (2018). How Pride Shapes Morality: Implications for Counterfeiting And Sustainability. Mystique of Luxury Brands Conference, Singapore, 8-9 May 2018.

How Pride Shapes Morality: Implications for Counterfeiting And Sustainability

2018

Conference Publication

LGBT-themed Advertising: Gender, Disgust & Political Ideology

Etheridge, Jane, Northey, Gavin, Septianto, Felix, Dolan, Rebecca and Van Esch, Patrick (2018). LGBT-themed Advertising: Gender, Disgust & Political Ideology. Australian & New Zealand Marketing Academy Conference, Adelaide, SA Australia, 3-5 December 2018.

LGBT-themed Advertising: Gender, Disgust & Political Ideology

2017

Conference Publication

Emotions and Morality: The Distinct Effects of Pride and Gratitude on Consumer Ethical Judgment

Septianto, Felix and Garg, Nitika (2017). Emotions and Morality: The Distinct Effects of Pride and Gratitude on Consumer Ethical Judgment. American Marketing Association Summer Conference, San Francisco, United States, 4-6 August 2017.

Emotions and Morality: The Distinct Effects of Pride and Gratitude on Consumer Ethical Judgment

2017

Journal Article

Being moral and doing good to others: re-examining the role of emotion, judgment, and identity on prosocial behavior

Septianto, Felix and Soegianto, Bambang (2017). Being moral and doing good to others: re-examining the role of emotion, judgment, and identity on prosocial behavior. Marketing Intelligence and Planning, 35 (2), 180-191. doi: 10.1108/mip-06-2016-0093

Being moral and doing good to others: re-examining the role of emotion, judgment, and identity on prosocial behavior

2017

Conference Publication

Grateful Compliance or Proud Defiance? The Distinct Effects of Pride and Gratitude on the Effectiveness of Anti-Drinking Message

Septianto, Felix and Garg, Nitika (2017). Grateful Compliance or Proud Defiance? The Distinct Effects of Pride and Gratitude on the Effectiveness of Anti-Drinking Message. American Marketing Association Summer Conference, San Francisco, CA United States, 4-6 August 2017.

Grateful Compliance or Proud Defiance? The Distinct Effects of Pride and Gratitude on the Effectiveness of Anti-Drinking Message

2017

Conference Publication

Peas in a Pod? Distinct Effects of Pride and Gratitude on Self- Versus Other-Focused Appeals

Septianto, Felix and Garg, Nitika (2017). Peas in a Pod? Distinct Effects of Pride and Gratitude on Self- Versus Other-Focused Appeals. INFORMS Marketing Science Conference, Los Angeles, CA United States, 7-10 June 2017.

Peas in a Pod? Distinct Effects of Pride and Gratitude on Self- Versus Other-Focused Appeals

2017

Journal Article

Work more and indulge more: exploring the self-licensing effect of hard work on likelihood to purchase hedonic products

Septianto, Felix (2017). Work more and indulge more: exploring the self-licensing effect of hard work on likelihood to purchase hedonic products. Journal of Retailing and Consumer Services, 34, 235-239. doi: 10.1016/j.jretconser.2016.10.012

Work more and indulge more: exploring the self-licensing effect of hard work on likelihood to purchase hedonic products

2017

Conference Publication

Positive Emotion Effects on Consumer Ethical Judgment

Septianto, Felix and Garg, Nitika (2017). Positive Emotion Effects on Consumer Ethical Judgment. Australian & New Zealand Marketing Academy Conference, Melbourne, VIC Australia, 4-6 December 2017.

Positive Emotion Effects on Consumer Ethical Judgment

2016

Journal Article

The moderating role of construal level on the evaluation of emotional appeal vs. cognitive appeal advertisements

Septianto, Felix and Pratiwi, Loren (2016). The moderating role of construal level on the evaluation of emotional appeal vs. cognitive appeal advertisements. Marketing Letters, 27 (1), 171-181. doi: 10.1007/s11002-014-9324-z

The moderating role of construal level on the evaluation of emotional appeal vs. cognitive appeal advertisements