Associate Professor Gabby Walters
Associate Professor

Gabby Walters

Email: 
Phone: 
+61 7 334 60593

Background

Associate Professor Gabby Walters has a substantial background in tourism marketing with an emphasis on consumer psychology. Gabby has focused much of her research towards image and reputation management and in particular tourism market recovery following crises and disastrous events. She has conducted numerous consultancies and projects with tourism destinations from different parts of the world seeking to enhance or revitalise their reputations and regain trust among the tourism market as a result one or many critical events.

Her expertise also encompasses advanced methodological approaches to the study of tourist behaviour and in particular biometric research technologies. Gabby has a well-established publication record in tourism and hospitality and currently serves on several editorial boards. She is currently the Editor in Chief for the Journal of Vacation Marketing, an ABDC A Ranked and Q1 Journal.

In 2017 Gabby was awarded the Centre of Australian Universities Tourism and Hospitality Education (CAUTHE) Fellows Award. An esteemed accolade that recognises significant contributions to the tourism and hospitality field.

Availability

Associate Professor Gabby Walters is:
Available for supervision
Media expert

Fields of research

Tourism

Qualifications

  • Doctor of Philosophy, Griffith University
  • Senior Member, Centre for Australasian Tourism and Hospitality Education, Centre for Australasian Tourism and Hospitality Education
  • Journal Editorial Board Member, Tourism Cases, Tourism Cases

Search Professor Gabby Walters’s works on UQ eSpace

81 works between 2007 and 2025
All (81) Book (2) Journal Article (54) Other Outputs (5) Conference Publication (11) Book Chapter (9)

81 - 81 of 81 works

2007

Journal Article

Burnout and perceived organisational support among frontline hospitality employees

Walters, Gabrielle and Raybould, Mike (2007). Burnout and perceived organisational support among frontline hospitality employees. Journal of Hospitality and Tourism Management, 14 (2), 144-156. doi: 10.1375/jhtm.14.2.144

Burnout and perceived organisational support among frontline hospitality employees

Past funding

  • 2018
    Upgrading the UQ Business School Research Laboratory
    UQ Major Equipment and Infrastructure
    Open grant
  • 2017
    Travel Preferences and Behaviours of Australia's International Student Market
    Tourism and Events Queensland
    Open grant
  • 2016
    Travel Preferences and Behaviours of Chinese Students Studying in Queensland
    Tourism and Events Queensland
    Open grant
  • 2016
    UQ Business School Research Laboratory
    UQ Major Equipment and Infrastructure
    Open grant
  • 2015
    UQ Business School Research Laboratory
    UQ Major Equipment and Infrastructure
    Open grant
  • 2013
    Provision of an Economic Impact Study Report for the Prom Country
    South Gippsland Shire Council
    Open grant
  • 2011 - 2012
    Tourist Behaviour Post Disaster: Perceptions and Travel Intentions of the Queensland Visitor Market in the Wake of the Queensland Floods
    UQ New Staff Research Start-Up Fund
    Open grant

Availability

Associate Professor Gabby Walters is:
Available for supervision

Looking for a supervisor? Read our advice on how to choose a supervisor.

Supervision history

Current supervision

  • Doctor Philosophy

    Exploring the Role of Extended Reality (XR) to Enhance Tourist Experiences

    Principal Advisor

    Other advisors: Associate Professor Mashhuda Glencross

  • Doctor Philosophy

    Understanding the Relationship between Destination Image and Young Tourists¿ Risk-taking: Considering Roles of Psycho-social Factors

    Associate Advisor

    Other advisors: Dr Laura Ferris, Dr Jie Wang

  • Doctor Philosophy

    Service experience co-creation in human-robot interaction: An exploratory study based on psychophysiological measures

    Associate Advisor

    Other advisors: Dr Thomas Magor, Professor Pierre Benckendorff

Completed supervision

Enquiries

Contact Associate Professor Gabby Walters directly for media enquiries about:

  • brand image recovery
  • Chinese Student Travel Behaviour
  • Crises Management for the Tourism Industry
  • Terrorism and Tourism

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