
Overview
Background
Professor Pierre Benckendorff is an award-winning researcher specialising in visitor behaviour, technology enhanced learning and tourism. He has held several teaching and learning leadership positions at The University of Queensland and James Cook University in Australia. His experience includes coordinating a team of teaching and learning staff, program quality assurance and accreditation, and curriculum reviews of undergraduate and postgraduate coursework programs in business, tourism, hospitality and event management. He has developed and taught undergraduate and postgraduate courses in introductory tourism management, international tourism, tourist behaviour, tourism and leisure futures, tourism transportation, tourism operations, tourism technologies, tourism analysis, business skills and marketing communications.
Pierre has been actively involved in a number of national teaching and learning projects totalling close to AUD 1 million in grant funding. In 2007, he received a national Carrick citation for outstanding contributions to student learning. Pierre was part of the national team that developed the Learning and Teaching Academic Standards for Tourism, Hospitality and Events and has continued to co-lead efforts to embed and measure these standards under the auspices of CAUTHE. He is currently the co-chair of knowledge creation for the BEST Education Network and in this capacity, has worked with the World Travel and Tourism Council to edit a book of international cases based on Tourism for Tomorrow award finalists and winners. He is the co-editor of the Handbook of Teaching and Learning in Tourism. Pierre serves regularly as an external reviewer of tourism programs in Australia and overseas institutions.
His research interests include visitor behaviour, tourism information technologies, and tourism education and training. He has authored over 80 publications in these areas in leading international journals and is a regular speaker at tourism research conferences. He is on the editorial board of several leading tourism journals and is a regular reviewer of papers. He has also co-authored one of the leading textbooks on tourism and information technology. He has served as a judge for the Queensland Tourism Awards as well as the Australian Tourism Awards. His passion for travel and tourism has taken him to some of the world’s leading theme parks and airports, the major cities of Europe and North America, the African Savannah and the bustling streets of Asia. He has also travelled extensively throughout Australia and New Zealand.
Online Profiles
- LinkedIn: http://au.linkedin.com/pub/pierre-benckendorff/5/8b7/766/
- Twitter: https://twitter.com/PBenckendorff
- ResearchGate: https://www.researchgate.net/profile/Pierre_Benckendorff
- Academia.edu: https://uq.academia.edu/PierreBenckendorff
- Google Scholar: https://scholar.google.com/citations?user=LjNJJXIAAAAJ
- UQ Researchers: http://researchers.uq.edu.au/researcher/2336
Availability
- Professor Pierre Benckendorff is:
- Available for supervision
- Media expert
Fields of research
Qualifications
- Bachelor (Honours) of Tourism Management, James Cook University
- Doctor of Philosophy of Tourism Management, James Cook University
Research interests
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Technology and Visitor Experiences
Aplications of smart technologies, social media and artificial intelligence in marketing, interpretation, wayfinding, service and experience design.
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Tourism Education and Scholarship
Curriculum, pedagogy and learning outcomes in tourism education. Collaboration in tourism scholarhship and the epistemology of tourism as a post disciplinary field of research
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Generation Y and Generation Z
Behaviour, perceptions and preferences of Generation Y and Z travellers
Research impacts
Most of my research projects in the consumer behaviour area are concerned with better understanding travellers and this has management implications for the management and marketing of visitor experiences.
Works
Search Professor Pierre Benckendorff’s works on UQ eSpace
2020
Journal Article
Hospitality students’ acquisition of knowledge and skills through a virtual field trip experience
Patiar, A., Kensbock, S., Benckendorff, P., Robinson, R., Richardson, S., Wang, Y. and Lee, A. (2020). Hospitality students’ acquisition of knowledge and skills through a virtual field trip experience. Journal of Hospitality and Tourism Education, 33 (1), 1-15. doi: 10.1080/10963758.2020.1726768
2020
Journal Article
Learner engagement in MOOCs: Scale development and validation
Deng, Ruiqi, Benckendorff, Pierre and Gannaway, Deanne (2020). Learner engagement in MOOCs: Scale development and validation. British Journal of Educational Technology, 51 (1) bjet.12810, 245-262. doi: 10.1111/bjet.12810
2020
Book Chapter
Tourism performing arts development in China
Zheng, Danni, Ritchie, Brent W. and Benckendorff, Pierre (2020). Tourism performing arts development in China. Handbook on tourism and China. (pp. 250-265) edited by Songshan (Sam) Huang and Ganghua Chen. Cheltenham, Glos, United Kingdom: Edward Elgar Publishing. doi: 10.4337/9781788117531.00024
2020
Book Chapter
Technology-enabled learning
Deng, Ruiqi and Benckendorff, Pierre (2020). Technology-enabled learning. Handbook of e-Tourism. (pp. 1-27) edited by Zheng Xiang, Matthias Fuchs, Ulrike Gretzel and Wolfram Höpken. Cham, Switzerland: Springer International Publishing. doi: 10.1007/978-3-030-05324-6_129-1
2019
Journal Article
Segmenting residents based on emotional reactions to tourism performing arts development
Zheng, Danni, Ritchie, Brent W. and Benckendorff, Pierre J. (2019). Segmenting residents based on emotional reactions to tourism performing arts development. Journal of Travel and Tourism Marketing, 36 (8), 877-887. doi: 10.1080/10548408.2019.1657052
2019
Journal Article
The role of cognitive appraisal, emotion and commitment in affecting resident support toward tourism performing arts development
Zheng, Danni, Ritchie, Brent W., Benckendorff, Pierre J. and Bao, Jigang (2019). The role of cognitive appraisal, emotion and commitment in affecting resident support toward tourism performing arts development. Journal of Sustainable Tourism, 27 (11), 1-20. doi: 10.1080/09669582.2019.1662029
2019
Journal Article
Research impact benchmarks for tourism, hospitality and events scholars in Australia and New Zealand
Benckendorff, Pierre and Shu, Mengya (Lavender) (2019). Research impact benchmarks for tourism, hospitality and events scholars in Australia and New Zealand. Journal of Hospitality and Tourism Management, 38, 184-190. doi: 10.1016/j.jhtm.2018.04.005
2019
Journal Article
Emotional responses toward Tourism Performing Arts Development: a comparison of urban and rural residents in China
Zheng, Danni, Ritchie, Brent W., Benckendorff, Pierre J. and Bao, Jigang (2019). Emotional responses toward Tourism Performing Arts Development: a comparison of urban and rural residents in China. Tourism Management, 70, 238-249. doi: 10.1016/j.tourman.2018.08.019
2019
Conference Publication
Blended Tourism Experiencescape: A Conceptualisation of Live-Streaming Tourism
Deng, Zhiming, Benckendorff, Pierre and Wang, Jie (2019). Blended Tourism Experiencescape: A Conceptualisation of Live-Streaming Tourism. eTourism Conference (ENTER) - eTourism - Towards a Sustainable Digital Society, Nicosia Cyprus, 30 January - 1 February 2019. Cham, Switzerland: Springer. doi: 10.1007/978-3-030-05940-8_17
2019
Book Chapter
Shopping on the edge: identifying factors contributing to tourist retail development in heritage villages
Moscardo, Gianna, Murphy, Laurie, Hughes, Karen and Benckendorff, Pierre (2019). Shopping on the edge: identifying factors contributing to tourist retail development in heritage villages. The future past of tourism: historical perspectives and future evolutions. (pp. 188-200) Bristol, United Kingdom: Channel View Publications.
2018
Journal Article
Progress and new directions for teaching and learning in MOOCs
Deng, Ruiqi, Benckendorff, Pierre and Gannaway, Deanne (2018). Progress and new directions for teaching and learning in MOOCs. Computers and Education, 129, 48-60. doi: 10.1016/j.compedu.2018.10.019
2018
Journal Article
Australian Honours degrees: the last bastion of quality?
Backer, Elisa and Benckendorff, Pierre (2018). Australian Honours degrees: the last bastion of quality?. Journal of Hospitality and Tourism Management, 36, 49-56. doi: 10.1016/j.jhtm.2018.08.001
2018
Journal Article
Differentiating Asian working holiday makers from traditional backpackers on the basis of accommodation preferences
Nagai, Hayato, Benckendorff, Pierre and Tkaczynski, Aaron (2018). Differentiating Asian working holiday makers from traditional backpackers on the basis of accommodation preferences. Journal of Hospitality and Tourism Management, 35, 66-74. doi: 10.1016/j.jhtm.2018.03.003
2018
Journal Article
Online business simulations: authentic teamwork, learning outcomes, and satisfaction
Lohmann, Gui, Pratt, Marlene A., Benckendorff, Pierre, Strickland, Paul, Reynolds, Paul and Whitelaw, Paul A. (2018). Online business simulations: authentic teamwork, learning outcomes, and satisfaction. Higher Education, 77 (3), 1-18. doi: 10.1007/s10734-018-0282-x
2018
Journal Article
Lack of progress in tourist information search research: a critique of citation behaviour and knowledge development
Zarezadeh, Zohreh (Zara), Benckendorff, Pierre and Gretzel, Ulrike (2018). Lack of progress in tourist information search research: a critique of citation behaviour and knowledge development. Current Issues in Tourism, 22 (19), 1-15. doi: 10.1080/13683500.2018.1459511
2018
Journal Article
Exploring the motivations of Asian working holiday makers travelling to Australia
Nagai, Hayato, Benckendorff, Pierre and Tkaczynski, Aaron (2018). Exploring the motivations of Asian working holiday makers travelling to Australia. Tourism Studies, 18, 43-53.
2017
Journal Article
A contemporary review of research methods adopted to understand students’ and instructors’ use of Massive Open Online Courses (MOOCs)
Deng, Ruiqi and Benckendorff, Pierre (2017). A contemporary review of research methods adopted to understand students’ and instructors’ use of Massive Open Online Courses (MOOCs). International Journal of Information and Education Technology, 7 (8), 601-607. doi: 10.18178/ijiet.2017.7.8.939
2017
Journal Article
Bibliometric visualisation: an application in tourism crisis and disaster management research
Jiang, Yawei, Ritchie, Brent W. and Benckendorff, Pierre (2017). Bibliometric visualisation: an application in tourism crisis and disaster management research. Current Issues in Tourism, 22 (16), 1-33. doi: 10.1080/13683500.2017.1408574
2017
Journal Article
Mindful tourist experiences: a Buddhist perspective
Chen, Lynn, Scott, Noel and Benckendorff, Pierre (2017). Mindful tourist experiences: a Buddhist perspective. Annals of Tourism Research, 63, 1-12. doi: 10.1016/j.annals.2017.01.013
2017
Journal Article
Hospitality higher education quality: establishing standards in Australia
Gross, Michael J., Benckendorff, Pierre, Mair, Judith and Whitelaw, Paul A. (2017). Hospitality higher education quality: establishing standards in Australia. Journal of Hospitality and Tourism Management, 30, 4-14. doi: 10.1016/j.jhtm.2017.01.007
Funding
Current funding
Past funding
Supervision
Availability
- Professor Pierre Benckendorff is:
- Available for supervision
Before you email them, read our advice on how to contact a supervisor.
Supervision history
Current supervision
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Doctor Philosophy
Service experience co-creation in human-robot interaction: An exploratory study based on psychophysiological measures
Principal Advisor
Other advisors: Associate Professor Gabby Walters
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Doctor Philosophy
Transformative Luxury Tourism Experiences: A Resource-Based View
Principal Advisor
Other advisors: Professor Tim Kastelle
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Doctor Philosophy
Balancing Romance and Risk: The Role of Anticipated Emotions in Female Tourists' Online Self-Disclosure Behaviour
Associate Advisor
Other advisors: Dr Jie Wang
Completed supervision
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2023
Doctor Philosophy
Fake it to Make it: Exploring Instagram Users' Engagement with Virtual Influencers in Tourism
Principal Advisor
Other advisors: Associate Professor Karen Hughes, Dr Thomas Magor
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2022
Doctor Philosophy
Being there without being there: Exploring technology affordances in travel live streaming
Principal Advisor
Other advisors: Dr Jie Wang
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2021
Doctor Philosophy
Technological Progress and Tourist Information Search Strategies
Principal Advisor
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2020
Doctor Philosophy
The role of smartphones in value co-creation of tourist experiences
Principal Advisor
Other advisors: Associate Professor Judith Mair
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2019
Doctor Philosophy
Learner engagement in MOOCs: Links with learner factors, teaching context, and learning outcomes
Principal Advisor
Other advisors: Associate Professor Deanne Gannaway
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2018
Doctor Philosophy
The influence of cultural values on the environmental attitudes and behaviours of Chinese outbound tourists
Principal Advisor
Other advisors: Associate Professor Karen Hughes
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2016
Doctor Philosophy
The Influence of Social Media on Study Destination Selection: A Study of Chinese Outbound Students
Principal Advisor
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2016
Doctor Philosophy
The Role of Language Proficiency and Cultural Adaptation in Travel Risk Perception: A Study of Asian Working Holiday Makers in Australia
Principal Advisor
Other advisors: Dr Aaron Tkaczynski
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2015
Doctor Philosophy
An Exploration of Mindfulness and its Experiential Benefits: Taiwanese Backpackers in Australia
Principal Advisor
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2019
Doctor Philosophy
The Role of Emotion in Resident Perceptions of Tourism performing arts developments
Associate Advisor
Other advisors: Professor Brent Ritchie
Media
Enquiries
Contact Professor Pierre Benckendorff directly for media enquiries about:
- airlines
- attractions
- cruising
- government policy
- service quality
- theme parks
- tourism
- tourism and information technology
- tourism and smartphones
- tourism and social media
- tourism policy and planning
- tourism transport
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