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2000

Journal Article

Comparing English and Chinese persuasive strategies in Trade Fair invitations: A sociocognitive approach

Zhu, Yunxia (2000). Comparing English and Chinese persuasive strategies in Trade Fair invitations: A sociocognitive approach. Document Design, 2 (1), 2-7.

Comparing English and Chinese persuasive strategies in Trade Fair invitations: A sociocognitive approach

1999

Book

Business communication in China

Yunxia Zhu (1999). Business communication in China. New York, NY, United States: Nova Science Publishers.

Business communication in China

1997

Journal Article

An analysis of structural moves in Chinese sales letters

Zhu, Yunxia (1997). An analysis of structural moves in Chinese sales letters. Text, 17 (4), 543-566. doi: 10.1515/text.1.1997.17.4.543

An analysis of structural moves in Chinese sales letters