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2009 Other Outputs Consumer evaluations of sponsor brand associationsChien, Pi-Hsuan Monica (2009). Consumer evaluations of sponsor brand associations. PhD Thesis, School of Business, The University of Queensland. |
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2009 Other Outputs Consumer evaluations of sponsor brand associationsChien, Pi-Hsuan Monica (2009). Consumer evaluations of sponsor brand associations. PhD Thesis, School of Business, The University of Queensland. |