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2020 Journal Article Exploring the effect of intrinsic religiousness, extrinsic religiousness, and religious fundamentalism on people's attitude towards lesbians and gays in IndonesiaArli, Denni, Badejo, Abi and Sutanto, Nadia (2020). Exploring the effect of intrinsic religiousness, extrinsic religiousness, and religious fundamentalism on people's attitude towards lesbians and gays in Indonesia. Journal of Religion Spirituality & Aging, 32 (2), 118-134. doi: 10.1080/15528030.2019.1640830 |
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2020 Conference Publication Why I will not use you for my campaign: the relationship between brand managers and sportswomen: an abstractMogaji, Emmanuel, Badejo, Foluké Abi, Charles, Simon and Millisits, Jacqueline (2020). Why I will not use you for my campaign: the relationship between brand managers and sportswomen: an abstract. 2019 Academy of Marketing Science (AMS) Annual Conference, 29-31 May 2019, Vancouver, Canada. Cham, Switzerland: Springer Cham. doi: 10.1007/978-3-030-39165-2_104 |
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2019 Journal Article Predicting intention to recycle on the basis of the theory of planned behaviourArli, Denni, Badejo, Abi, Carlini, Joan, France, Cassandra, Jebarajakirthy, Charles, Knox, Kathy, Pentecost, Robin, Perkins, Helen, Thaichon, Park, Sarker, Tapan and Wright, Owen (2019). Predicting intention to recycle on the basis of the theory of planned behaviour. International Journal of Nonprofit and Voluntary Sector Marketing, 25 (2) e1653. doi: 10.1002/nvsm.1653 |
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2019 Journal Article Taking a wider view A formative multi-stream social marketing approach to understanding human trafficking as a social issue in NigeriaBadejo, Foluke Abigail, Rundle-Thiele, Sharyn and Kubacki, Krzysztof (2019). Taking a wider view A formative multi-stream social marketing approach to understanding human trafficking as a social issue in Nigeria. Journal of Social Marketing, 9 (4), 467-484. doi: 10.1108/jsocm-10-2017-0062 |
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2019 Journal Article Reported theory use in electronic health weight management interventions targeting young adults: a systematic reviewWillmott, Taylor, Pang, Bo, Rundle-Thiele, Sharyn and Badejo, Abi (2019). Reported theory use in electronic health weight management interventions targeting young adults: a systematic review. Health Psychology Review, 13 (3), 295-317. doi: 10.1080/17437199.2019.1625280 |
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2019 Journal Article Learning what our target audiences think and do: extending segmentation to all four basesKitunen, Anna, Rundle-Thiele, Sharyn, Kadir, Mohammad, Badejo, Abi, Zdanowicz, George and Price, Megan (2019). Learning what our target audiences think and do: extending segmentation to all four bases. BMC Public Health, 19 (1) 382, 1-10. doi: 10.1186/s12889-019-6696-2 |
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2019 Journal Article Weight Management in Young Adults: Systematic Review of Electronic Health Intervention Components and OutcomesWillmott, Taylor Jade, Pang, Bo, Rundle-Thiele, Sharyn and Badejo, Abi (2019). Weight Management in Young Adults: Systematic Review of Electronic Health Intervention Components and Outcomes. Journal of Medical Internet Research, 21 (2) PMID 30724736, 1-17. doi: 10.2196/10265 |
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2018 Journal Article Developing the UNICEF Malawi School Handwashing ProgramParkinson, Joy, Mkandawire, Philip C., Dietrich, Timo, Badejo, Abi, Kadir, Mohammad and Tembo, Violet (2018). Developing the UNICEF Malawi School Handwashing Program. Social Marketing Quarterly, 24 (2), 74-88. doi: 10.1177/1524500418766355 |
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2017 Conference Publication Critical discourse analysis of anti-human trafficking campaignsBadejo, Abi and Rundle-Thiele, Sharyn (2017). Critical discourse analysis of anti-human trafficking campaigns. Australia and New Zealand Academy of Marketing Conference, Melbourne, VIC, Australia, 4-6 December 2017. Melbourne, VIC, Australia: RMIT University. |
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2017 Conference Publication Applying social marketing formative research to wicked problems: the case of human trafficking in Nigeria Badejo, Foluke Abigail (2017). Applying social marketing formative research to wicked problems: the case of human trafficking in Nigeria . World Social Marketing Conference, Washington, DC, United States, 15-18 May 2017. Fuse Events Limited. |
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2017 Conference Publication Social marketing program for South African ChildrenSchmidtke, David, Kadir, Mohammad, Badejo, Abi and Rundle-Thiele, Sharyn (2017). Social marketing program for South African Children. Australia and New Zealand Academy of Marketing Conference, Melbourne, VIC, Australia, 4-6 December 2017. Melbourne, VIC, Australia: RMIT University. |
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2016 Conference Publication What is the lived experience of trafficked persons in Nigeria?Badejo, Abi, Rundle-Thiele, Sharyn and Kubacki, Krzysztof (2016). What is the lived experience of trafficked persons in Nigeria?. 18th Academy-of-Marketing-Science (AMS) World Marketing Congress, Bari, Italy, 14-18 July 2015. Cham, Switzerland: Springer. doi: 10.1007/978-3-319-29877-1_84 |