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2020 Other Outputs Explanation: a new enterprise data monetization capability for AIWixom, Barbara, Someh, Ida, Zutavern, Angela and Beath, Cynthia M. (2020). Explanation: a new enterprise data monetization capability for AI. CISR Working Paper. WP NO. 443. Center for Information Systems Research (CISR), Massachusetts Institute of Technology. |
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2018 Other Outputs Accelerating Data-Driven Transformation at BBVAWixom, Barbara and Someh, Ida (2018). Accelerating Data-Driven Transformation at BBVA. Research Briefing Center for Information Systems Research: Massachusetts Institute of Technology (MIT). |
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2018 Other Outputs BBVA Fuels Digital Transformation Progress with a Data Science Center of ExcellenceAlfaro, Elena, Murillo, Juan, Girardin, Fabien, Wixom, Barbara H. and Someh , Ida Asadi (2018). BBVA Fuels Digital Transformation Progress with a Data Science Center of Excellence. Case Study Report. Center for Information Systems Research, Massachusetts Institute of Technology (MIT). |
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2017 Other Outputs Data-Driven Transformation at MicrosoftAsadi Someh, Ida and Wixom, Barbara (2017). Data-Driven Transformation at Microsoft. Research Briefing Center for Information Systems Research: Massachusetts Institute of Technology (MIT). |
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2017 Other Outputs Microsoft turns to data to drive business successSomeh, Ida Asadi and Wixom, Barbara (2017). Microsoft turns to data to drive business success. Case Study Report. Center for Information Systems Research, Massachusetts Institute of Technology. |