|
2008 Conference Publication The relationship between visionary and emotional responses to print advertisingWalters, Gabrielle, Sparks, Beverley and Herington, Carmel (2008). The relationship between visionary and emotional responses to print advertising. Australian and New Zealand Marketing Academy Conference 2008 (ANZMAC), Sydney, Australia, 5-9 December 2008. Perth, Australia: ANZMAC. |
|
2007 Journal Article The effectiveness of print advertising stimuli in evoking elaborate consumption visions for potential travellersWalters, Gabrielle, Sparks, Beverley and Herington, Carmel (2007). The effectiveness of print advertising stimuli in evoking elaborate consumption visions for potential travellers. Journal of Travel Research, 46 (1), 24-34. doi: 10.1177/0047287507302376 |
|
2007 Journal Article Burnout and perceived organisational support among frontline hospitality employeesWalters, Gabrielle and Raybould, Mike (2007). Burnout and perceived organisational support among frontline hospitality employees. Journal of Hospitality and Tourism Management, 14 (2), 144-156. doi: 10.1375/jhtm.14.2.144 |
