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2003 Journal Article Innovation in Queensland firms: implications for the smart StateWeerawardena, J. (2003). Innovation in Queensland firms: implications for the smart State. Queensland Review, 10 (1), 89-101. |
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2003 Journal Article The role of marketing capability in innovation-based competitive strategyWeerawardena, J. (2003). The role of marketing capability in innovation-based competitive strategy. Journal of Strategic Marketing, 11 (1), 15-35. doi: 10.1080/0965254032000096766 |
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2002 Journal Article New service development and competitive advantage: A conceptual modelWeerawardena, J. and McColl-Kennedy, J. R. (2002). New service development and competitive advantage: A conceptual model. Australasian Marketing Journal, 10 (1), 13-23. |
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2001 Journal Article An empirical investigation into entrepreneurship and organizational innovation-based competitive strategyWeerawardena, Jay and Coote, Leonard (2001). An empirical investigation into entrepreneurship and organizational innovation-based competitive strategy. Journal of Research in Marketing and Entrepreneurship, 3 (1), 51-70. doi: 10.1108/14715200180001477 |
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2001 Journal Article Learning, innovation and competitive advantage in not-for-profit aged care marketing: a conceptual model and research propositionsWeerawardena, J. and Sullivan Mort, G. (2001). Learning, innovation and competitive advantage in not-for-profit aged care marketing: a conceptual model and research propositions. Journal of Nonprofit and Public Sector Marketing, 9 (3), 53-73. doi: 10.1300/J054v09n03_04 |
