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2006 Conference Publication Conceptualizing the harm chain in social marketing strategy : A drink-drive applicationPrevite, Josephine and Fry, Marie-Louise (2006). Conceptualizing the harm chain in social marketing strategy : A drink-drive application. Australian and New Zealand Marketing Academy Conference 2006 (ANZMAC 2006), Brisbane, Australia, 4-6 December 2006. Brisbane, QLD, Australia: Australian and New Zealand Marketing Academy. |
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2005 Conference Publication Confronting the challenges in social marketing theory and practicePrevite, Josephine and Dann, Susan (2005). Confronting the challenges in social marketing theory and practice. Australia and New Zealand Marketing Academy Conference (ANZMAC, 2005), Fremantle, WA, Australia, 5-7 December 2005. Perth, Australia: University of Western Australia. |
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2004 Book Chapter Politics and identity in cyberspace: A case study of Australian Women in Agriculture onlinePini, Barbara, Brown, Kerry and Previte, Josephine (2004). Politics and identity in cyberspace: A case study of Australian Women in Agriculture online. Cyberprotest: New Media, Citizens and Social Movements. (pp. 225-238) Routledge Taylor & Francis Group. doi: 10.4324/9780203644225 |
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2004 Book Chapter Austin Power's SMS MessagePrevite, J. A. and Bennett, R. (2004). Austin Power's SMS Message. Marketing : creating and delivering value. (pp. 107-110) edited by G. Pascale, R. L. McGuiggan, W. D. Perreault and E. J. McCarthy. Sydney, Australia: McGraw-Hill. |
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2004 Conference Publication Videoconferenced Focus Groups: Feminist Methodological ReflectionsPini, B. and Previte, J. (2004). Videoconferenced Focus Groups: Feminist Methodological Reflections. Qualitative Research in IT & IT Qualitative Research, Brisbane, QLD, 24-26 November 2004. |
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2004 Conference Publication New directions in social marketing: exploring the role of social entrepreneurs and the application of a meso-marketing paradigmPrevite, J. A., Bennett, R. and Drennan, J. C. (2004). New directions in social marketing: exploring the role of social entrepreneurs and the application of a meso-marketing paradigm. Inaugural Australasian Nonprofit Marketing Conference, Canberra, 23-24 September, 2004. Canberra: Australian National University. |
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2004 Book Chapter Politics and identity in cyberspace: A case study of Australian women in agriculture onlinePini, B., Brown, K. and Previte, J. A. (2004). Politics and identity in cyberspace: A case study of Australian women in agriculture online. Cyberprotest: New Media, Citizens and Social Movements. (pp. 259-275) edited by W. van de Donk, B.D. Loader, P.G. Nixon and D. Rucht. London: Routledge. |
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2004 Journal Article Politics and identity in cyberscape: A case study of Australian women in agriculture onlinePini, B., Brown, K. and Previte, J. A. (2004). Politics and identity in cyberscape: A case study of Australian women in agriculture online. Information, Communication & Society, 7 (2), 167-184. |
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2004 Book Chapter Monaro - a retro revivalBennett, R. and Previte, J. A. (2004). Monaro - a retro revival. Marketing : creating and delivering value. (pp. 548-551) edited by G. Pascale, R. L. McGuiggan, W. D. Perreault and E. J. McCarthy. Sydney, Australia: McGraw-Hill. |
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2004 Conference Publication New entries to the third sector: Contemporary Australian farm women's groupsPini, B. and Previte, J. (2004). New entries to the third sector: Contemporary Australian farm women's groups. 2004 Australia New Zealand Third Sector Research Conference, Brisbane, Australia, 24-26 November 2004. |
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2003 Conference Publication Building a sense of online rural community: Exploring the complex interactions between technological characteristics and social influencesPrevite, J., Pini, B. and Hearn, G. (2003). Building a sense of online rural community: Exploring the complex interactions between technological characteristics and social influences. Australian & New Zealand Communication Association Conference (ANZCA03), Brisbane, QLD, 9-11 July 2003. |
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1999 Journal Article Internet advertising: An assessment of consumer attitudesPrevite, Josephine (1999). Internet advertising: An assessment of consumer attitudes. Prometheus (United Kingdom), 17 (2), 199-209. doi: 10.1080/08109029908629550 |
