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2016

Journal Article

Innovation-orientation, dynamic capabilities and evolution of the informal Shanzhai firms in China: a case study

Ren, Rongwei, Yu, Lei and Zhu, Yunxia (2016). Innovation-orientation, dynamic capabilities and evolution of the informal Shanzhai firms in China: a case study. Journal of Entrepreneurship in Emerging Economies, 8 (1), 45-59. doi: 10.1108/JEEE-01-2015-0003

Innovation-orientation, dynamic capabilities and evolution of the informal Shanzhai firms in China: a case study

2016

Conference Publication

Constructing “national unity”: A framing analysis of Malaysian government advertising

Ahmad Tajuddin, S., Collie, N. and Zhu, Y. (2016). Constructing “national unity”: A framing analysis of Malaysian government advertising. ICA 2016: Communicating with Power, Fukuoka Japan, 9 - 13 June 2016.

Constructing “national unity”: A framing analysis of Malaysian government advertising

2015

Journal Article

Violation and activation of gender expectations: Do Chinese managerial women face a narrow band of acceptable career guanxi strategies?

Zhu, Yunxia, Konrad, Alison M. and Jiao, Hao (2015). Violation and activation of gender expectations: Do Chinese managerial women face a narrow band of acceptable career guanxi strategies?. Asia Pacific Journal of Management, 33 (1), 53-86. doi: 10.1007/s10490-015-9435-y

Violation and activation of gender expectations: Do Chinese managerial women face a narrow band of acceptable career guanxi strategies?

2015

Journal Article

Research briefs talking strategy: does it make senior managers vulnerable?

Muir, Clive, Hao, Jiao and Zhu, Yunxia (2015). Research briefs talking strategy: does it make senior managers vulnerable?. Academy of Management Perspectives, 29 (2), 1-3. doi: 10.5465/amp.2015.0130

Research briefs talking strategy: does it make senior managers vulnerable?

2015

Conference Publication

Intercultural communication contexts facing Chinese managers and their competence in MNCs

Xiong, Qi and Zhu, Yunxia (2015). Intercultural communication contexts facing Chinese managers and their competence in MNCs. 75th Annual Meeting of the Academy of Management, Vancouver, Canada, 7-11 August 2015. Briarcliff Manor, NY United States: Academy of Management. doi: 10.5465/ambpp.2015.16725abstract

Intercultural communication contexts facing Chinese managers and their competence in MNCs

2015

Book Chapter

The present and future of cross-cultural management education in China: towards an integrated etic-emic approach

Zhu, Yunxia and Wang, Zhaohui (2015). The present and future of cross-cultural management education in China: towards an integrated etic-emic approach. The Routledge companion to cross-cultural management. (pp. 218-226) edited by Nigel Holden, Snejina Michailova and Susanne Tietze. Abingdon, Oxon, United Kingdom: Routledge.

The present and future of cross-cultural management education in China: towards an integrated etic-emic approach

2014

Journal Article

Deliberation, intuition, or both: what helps sales professionals adapt?

Jiao, Hao, Mcfarlin, Dean B. and Zhu, Yunxia (2014). Deliberation, intuition, or both: what helps sales professionals adapt?. Academy of Management Perspectives, 28 (4), 10-12. doi: 10.5465/amp.2015.0006

Deliberation, intuition, or both: what helps sales professionals adapt?

2014

Journal Article

Collaboration in geographically dispersed teams: what kind of "distance" matters most?

Jiao, Hao, Mcfarlin, Dean B. and Zhu, Yunxia (2014). Collaboration in geographically dispersed teams: what kind of "distance" matters most?. Academy of Management Perspectives, 28 (3), 7-9. doi: 10.5465/amp.2014.0131

Collaboration in geographically dispersed teams: what kind of "distance" matters most?

2014

Journal Article

Building entrepreneurs' innovativeness through knowledge management: the mediating effect of entrepreneurial alertness

Jiao, Hao, Cui, Yu, Zhu, Yunxia and Chen, Jin (2014). Building entrepreneurs' innovativeness through knowledge management: the mediating effect of entrepreneurial alertness. Technology Analysis and Strategic Management, 26 (5), 501-516. doi: 10.1080/09537325.2013.872774

Building entrepreneurs' innovativeness through knowledge management: the mediating effect of entrepreneurial alertness

2014

Book Chapter

A situated genre approach for business communication education in cross-cultural contexts

Zhu, Yunxia (2014). A situated genre approach for business communication education in cross-cultural contexts. Routledge Handbook of Language and Professional Communication. (pp. 26-39) edited by Vijay Bhatia and Stephen Bremner. Abingdon, Oxon, UK: Routledge. doi: 10.4324/9781315851686

A situated genre approach for business communication education in cross-cultural contexts

2014

Journal Article

Culture and inter-firm relationship management in China and Germany: an etic-emic perspective

Xu, Henry and Zhu, Yunxia (2014). Culture and inter-firm relationship management in China and Germany: an etic-emic perspective. International Journal of Enterprise Network Management, 6 (2), 84-102. doi: 10.1504/IJENM.2014.066811

Culture and inter-firm relationship management in China and Germany: an etic-emic perspective

2014

Conference Publication

Interculturality: a new approach to understanding culture in international business

Zhu, Yunxia and Bargiela-chiappini, Francesca (2014). Interculturality: a new approach to understanding culture in international business. The Power of Words: 74th Annual Meeting of the Academy of Management, Philadelphia, PA, United States, 1-5 August 2014. Academy of Management. doi: 10.5465/AMBPP.2014.14968abstract

Interculturality: a new approach to understanding culture in international business

2013

Journal Article

The role of Qing (positive emotions) and Li1 (rationality) in Chinese entrepreneurial decision making: a Confucian Ren-Yi wisdom perspective

Zhu, Yunxia (2013). The role of Qing (positive emotions) and Li1 (rationality) in Chinese entrepreneurial decision making: a Confucian Ren-Yi wisdom perspective. Journal of Business Ethics, Online First (4), 1-18. doi: 10.1007/s10551-013-1970-1

The role of Qing (positive emotions) and Li1 (rationality) in Chinese entrepreneurial decision making: a Confucian Ren-Yi wisdom perspective

2013

Journal Article

Balancing emic and etic: situated learning and ethnography of communication in cross-cultural management education

Zhu, Yunxia and Bargiela-Chiappini, Francesca (2013). Balancing emic and etic: situated learning and ethnography of communication in cross-cultural management education. Academy of Management Learning and Education, 12 (3), 380-395. doi: 10.5465/amle.2012.0221

Balancing emic and etic: situated learning and ethnography of communication in cross-cultural management education

2013

Journal Article

Can firms build an innovation-oriented culture in turbulent environments?

Jiao, Hao and Zhu, Yunxia (2013). Can firms build an innovation-oriented culture in turbulent environments?. Academy of Management Perspectives, 27 (3 (Online only)), 1-3. doi: 10.5465/amp.2013.0105

Can firms build an innovation-oriented culture in turbulent environments?

2013

Journal Article

Understanding public relations in China: multiple logics and identities

Hou, Zhengye, Zhu, Yunxia and Bromley, Michael (2013). Understanding public relations in China: multiple logics and identities. Journal of Business and Technical Communication, 27 (3), 308-328. doi: 10.1177/1050651913479926

Understanding public relations in China: multiple logics and identities

2013

Journal Article

Effective persuasion of international business sales letters: an emic-etic perspective

Zhu, Yunxia and Hildebrandt, Herbert W. (2013). Effective persuasion of international business sales letters: an emic-etic perspective. Management International Review, 53 (3), 391-418. doi: 10.1007/s11575-012-0154-z

Effective persuasion of international business sales letters: an emic-etic perspective

2013

Journal Article

Refining, reinforcing and reimagining universal and indigenous theory development in international management

Jack, Gavin, Zhu, Yunxia, Barney, Jay, Brannen, Mary Yoko, Prichard, Craig, Singh, Kulwant and Whetten, David (2013). Refining, reinforcing and reimagining universal and indigenous theory development in international management. Journal of Management Inquiry, 22 (2), 148-164. doi: 10.1177/1056492612458453

Refining, reinforcing and reimagining universal and indigenous theory development in international management

2013

Journal Article

A cross-cultural analysis of English and Chinese business faxes: a genre perspective

Zhu, Yunxia (2013). A cross-cultural analysis of English and Chinese business faxes: a genre perspective. Iberica, 26 (26), 35-54.

A cross-cultural analysis of English and Chinese business faxes: a genre perspective

2013

Conference Publication

Understanding cross-cultural encounters in initial business negotiation meetings: an emic-etic approach

Zhu, Yunxia and Fang, Tony (2013). Understanding cross-cultural encounters in initial business negotiation meetings: an emic-etic approach. ANZAM Conference 2013: 27th Australian and New Zealand Academy of Management Conference, Hobart, Australia, 4-6 December 2013. Deakin, ACT, Australia: ANZAM.

Understanding cross-cultural encounters in initial business negotiation meetings: an emic-etic approach