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2025

Journal Article

Competitive coupon promotions: a theory-based model for online retail platforms and third-party sellers

Li, Zonghuo and Popkowski Leszczyc, Peter T. L. (2025). Competitive coupon promotions: a theory-based model for online retail platforms and third-party sellers. Electronic Commerce Research, 25 (5), 4035-4069. doi: 10.1007/s10660-024-09864-z

Competitive coupon promotions: a theory-based model for online retail platforms and third-party sellers

2024

Conference Publication

Robots and Consumer Self-Perceived Competence

Goyeneche, D., Pontes, N. and Popkowski-Leszczyc, P. (2024). Robots and Consumer Self-Perceived Competence. Australian and New Zealand Marketing Academy Conference (ANZMAC), Hobart, TAS Australia, 2 - 4 December 2024. ANZMAC.

Robots and Consumer Self-Perceived Competence

2024

Journal Article

Donors' self‐ and other‐oriented motives for selecting charitable causes

Thottam, Aakash K., Chapman, Cassandra M. and Leszczyc, Peter Popkowski (2024). Donors' self‐ and other‐oriented motives for selecting charitable causes. Journal of Consumer Behaviour, 23 (4), 1859-1870. doi: 10.1002/cb.2313

Donors' self‐ and other‐oriented motives for selecting charitable causes

2024

Journal Article

Social media and nonprofit fundraising: the influence of Facebook likes

Haruvy, Ernan E. and Popkowski Leszczyc, Peter T. L. (2024). Social media and nonprofit fundraising: the influence of Facebook likes. European Journal of Marketing, 58 (1), 33-65. doi: 10.1108/EJM-05-2022-0364

Social media and nonprofit fundraising: the influence of Facebook likes

2024

Conference Publication

How do scents influence consumers

Pappu, Usha, Pappu, Ravi and Popkowski Leszczyc, Peter T.L. (2024). How do scents influence consumers. Australian and New Zealand Marketing Academy Conference, Dunedin, New Zealand, 1-3 December 2023.

How do scents influence consumers

2024

Conference Publication

Influence of speciesism in human-robot master-servant relationships

Fiestas, J.C., Popkowski-Leszczyc, P., Pontes, N. and Tuzovic, S. (2024). Influence of speciesism in human-robot master-servant relationships. Australian and New Zealand Marketing Academy Conference, Dunedin, New Zealand, 1-3 December 2023.

Influence of speciesism in human-robot master-servant relationships

2024

Conference Publication

Empowering consumers through sustainable micro-investments

Gonzalez-Arcos, Claudia, Meath, Cristyn, Popkowski-Leszczyc, Peter, Haruvy, Ernan, Gain, Alexandria and An, Jake (2024). Empowering consumers through sustainable micro-investments. Australian and New Zealand Marketing Academy Conference, Dunedin, New Zealand, 1-3 December 2023. Dunedin, New Zealand: Australian and New Zealand Marketing Academy Conference.

Empowering consumers through sustainable micro-investments

2024

Conference Publication

The effect of individuals’ psychological aspects and food features on sustainable food choices

Harathbar, Hassan Rahnana and Popkowski Leszczyc, Peter T.L. (2024). The effect of individuals’ psychological aspects and food features on sustainable food choices. Australian and New Zealand Marketing Academy Conference, Dunedin, New Zealand, 1-3 December 2023.

The effect of individuals’ psychological aspects and food features on sustainable food choices

2024

Conference Publication

The effect of store credit services on customers’ store loyalty

Zhang, Zelin, Meng, Lu, Lan, Chunyu, Peng, Nanbo, Wei, Felqiong, Huang, Zhixiang and Popkowski Leszczyc, Peter T.L. (2024). The effect of store credit services on customers’ store loyalty. Australian and New Zealand Marketing Academy Conference, Dunedin, New Zealand, 1-3 December 2023.

The effect of store credit services on customers’ store loyalty

2023

Conference Publication

Embarrassing Service Encounters: Should Service Providers be Direct or Polite?

Liu, X., Popkowski Leszczyc, P. and Pontes, N. (2023). Embarrassing Service Encounters: Should Service Providers be Direct or Polite?. Australian and New Zealand Marketing Academy Conference (ANZMAC), Dunedin, New Zealand, 4 - 6 December 2023. ANZMAC.

Embarrassing Service Encounters: Should Service Providers be Direct or Polite?

2023

Journal Article

Fostering sustainable investments through micro-investing platforms

Gonzalez-Arcos, Claudia, Meath, Cristyn, Leszczyc, Peter Popkowski, Haruvy, Ernan and An, Jake (2023). Fostering sustainable investments through micro-investing platforms. Scientific Reports, 13 (1) 21194, 1-7. doi: 10.1038/s41598-023-48452-3

Fostering sustainable investments through micro-investing platforms

2023

Journal Article

Retail robots as sales assistants: how speciesism moderates the effect of robot intelligence on customer perceptions and behaviour

Fiestas Lopez Guido, Jorge Carlos, Kim, Jee Won, Popkowski Leszczyc, Peter T. L., Pontes, Nicolas and Tuzovic, Sven (2023). Retail robots as sales assistants: how speciesism moderates the effect of robot intelligence on customer perceptions and behaviour. Journal of Service Theory and Practice, 34 (1), 127-154. doi: 10.1108/jstp-04-2023-0123

Retail robots as sales assistants: how speciesism moderates the effect of robot intelligence on customer perceptions and behaviour

2023

Conference Publication

Humanoid Service Robots and Identity Threat

Fiestas, J., Popkowski-Leszczyc, P., Pontes, N. and Tuzovic, S. (2023). Humanoid Service Robots and Identity Threat. Frontiers in Service, Maastricht, Netherlands, 15-18 June 2023.

Humanoid Service Robots and Identity Threat

2023

Journal Article

International retailer performance: disentangling the interplay between rule of law and culture

Li, Shenyu, Popkowsky Leszczyc, Peter T.L. and Qiu, Chun (2023). International retailer performance: disentangling the interplay between rule of law and culture. Journal of Retailing, 99 (2), 193-209. doi: 10.1016/j.jretai.2023.01.001

International retailer performance: disentangling the interplay between rule of law and culture

2023

Journal Article

The reference price effect of historical price lists in online auctions

Liu, Xiaotian and Popkowski Leszczyc, Peter T.L. (2023). The reference price effect of historical price lists in online auctions. Journal of Retailing and Consumer Services, 71 103183, 1-12. doi: 10.1016/j.jretconser.2022.103183

The reference price effect of historical price lists in online auctions

2023

Journal Article

Motivational differences in need for smell

Pappu, Usha L., Popkowski Leszczyc, Peter T. L., Pappu, Ravi and Ashkanasy, Neal (2023). Motivational differences in need for smell. European Journal of Marketing, 57 (2), 505-532. doi: 10.1108/EJM-07-2020-0503

Motivational differences in need for smell

2023

Conference Publication

Embracing brand vulnerability: systematic literature review and conceptualisation

France, Cassandra, Previte, Josephine, Weerawardena, Jay, Popkowski-Leszczyc, Peter, Brodie, Roderick and Lin, Jinling (2023). Embracing brand vulnerability: systematic literature review and conceptualisation. ANZMAC 2023: Marketing for good, Dunedin, New Zealand, 4 - 6 December 2023. Dunedin, New Zealand: University of Otago.

Embracing brand vulnerability: systematic literature review and conceptualisation

2023

Conference Publication

Humanoid Service Social Robots

Goyeneche, D., Pontes, N. and Popkowski-Leszczyc, P. (2023). Humanoid Service Social Robots. Australian and New Zealand Marketing Academy Conference (ANZMAC), Dunedin, New Zealand, 4 - 6 December 2023. ANZMAC.

Humanoid Service Social Robots

2022

Journal Article

The effect of fixed and growth mindsets on buying sustainable foods

Rahnama, Hassan and Popkowski Leszczyc, Peter T.L. (2022). The effect of fixed and growth mindsets on buying sustainable foods. British Food Journal, 124 (12), 4533-4550. doi: 10.1108/bfj-04-2021-0441

The effect of fixed and growth mindsets on buying sustainable foods

2022

Journal Article

Optimal seller strategy in overlapping auctions

Zhuang, Hejun and Popkowski Leszczyc, Peter T.L. (2022). Optimal seller strategy in overlapping auctions. Journal of Retailing and Consumer Services, 65 102883, 1-21. doi: 10.1016/j.jretconser.2021.102883

Optimal seller strategy in overlapping auctions