Skip to menu Skip to content Skip to footer

2024

Conference Publication

The effect of store credit services on customers’ store loyalty

Zhang, Zelin, Meng, Lu, Lan, Chunyu, Peng, Nanbo, Wei, Felqiong, Huang, Zhixiang and Popkowski Leszczyc, Peter T.L. (2024). The effect of store credit services on customers’ store loyalty. Australian and New Zealand Marketing Academy Conference, Dunedin, New Zealand, 1-3 December 2023.

The effect of store credit services on customers’ store loyalty

2024

Conference Publication

Empowering consumers through sustainable micro-investments

Gonzalez-Arcos, Claudia, Meath, Cristyn, Popkowski-Leszczyc, Peter, Haruvy, Ernan, Gain, Alexandria and An, Jake (2024). Empowering consumers through sustainable micro-investments. Australian and New Zealand Marketing Academy Conference, Dunedin, New Zealand, 1-3 December 2023. Dunedin, New Zealand: Australian and New Zealand Marketing Academy Conference.

Empowering consumers through sustainable micro-investments

2024

Conference Publication

The effect of individuals’ psychological aspects and food features on sustainable food choices

Harathbar, Hassan Rahnana and Popkowski Leszczyc, Peter T.L. (2024). The effect of individuals’ psychological aspects and food features on sustainable food choices. Australian and New Zealand Marketing Academy Conference, Dunedin, New Zealand, 1-3 December 2023.

The effect of individuals’ psychological aspects and food features on sustainable food choices

2024

Conference Publication

How do scents influence consumers

Pappu, Usha, Pappu, Ravi and Popkowski Leszczyc, Peter T.L. (2024). How do scents influence consumers. Australian and New Zealand Marketing Academy Conference, Dunedin, New Zealand, 1-3 December 2023.

How do scents influence consumers

2024

Conference Publication

Humanoid service social robots

Goyeneche, David, Pontes, Nic and Popkowski Leszczyc, Peter (2024). Humanoid service social robots. Australian and New Zealand Marketing Academy Conference, Dunedin, New Zealand, 1-3 December 2023.

Humanoid service social robots

2024

Conference Publication

Embracing brand vulnerability: systematic literature review and conceptualisation

France, Cassandra, Previte, Josephine, Weerawardena, Jay, Popkowski Leszczyc, Peter, Brodie, Roderick and Lin, Jinling (2024). Embracing brand vulnerability: systematic literature review and conceptualisation. Australian and New Zealand Marketing Academy Conference, Dunedin, New Zealand, 1 - 3 December 2023.

Embracing brand vulnerability: systematic literature review and conceptualisation

2023

Journal Article

Fostering sustainable investments through micro-investing platforms

Gonzalez-Arcos, Claudia, Meath, Cristyn, Leszczyc, Peter Popkowski, Haruvy, Ernan and An, Jake (2023). Fostering sustainable investments through micro-investing platforms. Scientific Reports, 13 (1) 21194, 21194. doi: 10.1038/s41598-023-48452-3

Fostering sustainable investments through micro-investing platforms

2023

Journal Article

Retail robots as sales assistants: how speciesism moderates the effect of robot intelligence on customer perceptions and behaviour

Fiestas Lopez Guido, Jorge Carlos, Kim, Jee Won, Popkowski Leszczyc, Peter T. L., Pontes, Nicolas and Tuzovic, Sven (2023). Retail robots as sales assistants: how speciesism moderates the effect of robot intelligence on customer perceptions and behaviour. Journal of Service Theory and Practice, 34 (1), 127-154. doi: 10.1108/jstp-04-2023-0123

Retail robots as sales assistants: how speciesism moderates the effect of robot intelligence on customer perceptions and behaviour

2023

Journal Article

International retailer performance: disentangling the interplay between rule of law and culture

Li, Shenyu, Popkowsky Leszczyc, Peter T.L. and Qiu, Chun (2023). International retailer performance: disentangling the interplay between rule of law and culture. Journal of Retailing, 99 (2), 193-209. doi: 10.1016/j.jretai.2023.01.001

International retailer performance: disentangling the interplay between rule of law and culture

2023

Journal Article

The reference price effect of historical price lists in online auctions

Liu, Xiaotian and Popkowski Leszczyc, Peter T.L. (2023). The reference price effect of historical price lists in online auctions. Journal of Retailing and Consumer Services, 71 103183, 1-12. doi: 10.1016/j.jretconser.2022.103183

The reference price effect of historical price lists in online auctions

2023

Journal Article

Motivational differences in need for smell

Pappu, Usha L., Popkowski Leszczyc, Peter T. L., Pappu, Ravi and Ashkanasy, Neal (2023). Motivational differences in need for smell. European Journal of Marketing, 57 (2), 505-532. doi: 10.1108/EJM-07-2020-0503

Motivational differences in need for smell

2023

Conference Publication

Embracing brand vulnerability: systematic literature review and conceptualisation

France, Cassandra, Previte, Josephine, Weerawardena, Jay, Popkowski-Leszczyc, Peter, Brodie, Roderick and Lin, Jinling (2023). Embracing brand vulnerability: systematic literature review and conceptualisation. ANZMAC 2023: Marketing for good, Dunedin, New Zealand, 4 - 6 December 2023. Dunedin, New Zealand: University of Otago.

Embracing brand vulnerability: systematic literature review and conceptualisation

2022

Journal Article

The effect of fixed and growth mindsets on buying sustainable foods

Rahnama, Hassan and Popkowski Leszczyc, Peter T.L. (2022). The effect of fixed and growth mindsets on buying sustainable foods. British Food Journal, 124 (12), 4533-4550. doi: 10.1108/bfj-04-2021-0441

The effect of fixed and growth mindsets on buying sustainable foods

2022

Journal Article

Optimal seller strategy in overlapping auctions

Zhuang, Hejun and Popkowski Leszczyc, Peter T.L. (2022). Optimal seller strategy in overlapping auctions. Journal of Retailing and Consumer Services, 65 102883, 1-21. doi: 10.1016/j.jretconser.2021.102883

Optimal seller strategy in overlapping auctions

2022

Journal Article

A study of incentives in charitable fundraising

Haruvy, Ernan and Leszczyc, Peter Popkowski (2022). A study of incentives in charitable fundraising. European Journal of Marketing, 56 (1), 283-317. doi: 10.1108/ejm-05-2020-0371

A study of incentives in charitable fundraising

2022

Conference Publication

Empowering investors: sustainable consumption through micro-investment platforms: an abstract

Gonzalez-Arcos, Claudia, Meath, Cristyn, Popkowski Leszczyc, Peter T. L., Haruvy, Ernan, Ann, Jake and Gain, Alexandria (2022). Empowering investors: sustainable consumption through micro-investment platforms: an abstract. 2021 AMS Virtual Annual Conference and World Marketing Congress, Virual, 1-4 June 2021. Cham, Switzerland: Springer Nature. doi: 10.1007/978-3-030-95346-1_183

Empowering investors: sustainable consumption through micro-investment platforms: an abstract

2022

Conference Publication

The effectiveness of donation promises in charity auctions as a cause-related marketing strategy: an abstract

Wallin, Ann, Gonzalez-Arcos, Claudia, Mao, Wen, Popkowski Leszczyc, Peter T. L. and Wong, Leo (2022). The effectiveness of donation promises in charity auctions as a cause-related marketing strategy: an abstract. 2021 AMS Virtual Annual Conference and World Marketing Congress, Virtual, 1-4 June 2021. Cham, Switzerland: Springer Nature. doi: 10.1007/978-3-030-95346-1_178

The effectiveness of donation promises in charity auctions as a cause-related marketing strategy: an abstract

2022

Conference Publication

A study of incentives in charitable fundraising: monetary incentives crowd out future volunteering: an abstract

Haruvy, Ernan and Popkowski Leszczyc, Peter T. L. (2022). A study of incentives in charitable fundraising: monetary incentives crowd out future volunteering: an abstract. 2021 AMS Virtual Annual Conference and World Marketing Congress, Virtual, 1-4 June 2021. Cham, Switzerland: Springer Nature. doi: 10.1007/978-3-030-95346-1_185

A study of incentives in charitable fundraising: monetary incentives crowd out future volunteering: an abstract

2021

Journal Article

The effect of surcharge on price in online auctions

Haruvy, Ernan, Lim, Boram and Leszczyc, Peter T. L. Popkowski (2021). The effect of surcharge on price in online auctions. Electronic Commerce Research, 23 (2), 1-22. doi: 10.1007/s10660-021-09508-6

The effect of surcharge on price in online auctions

2021

Journal Article

Empirical analyses of nonlinear effects of reserve prices on ending prices in online auctions

Han, Jidong, Popkowski-Leszczyc, Peter T. L. and Zhang, Zelin (2021). Empirical analyses of nonlinear effects of reserve prices on ending prices in online auctions. Journal of Interactive Marketing, 54 (54), 86-102. doi: 10.1016/j.intmar.2020.08.003

Empirical analyses of nonlinear effects of reserve prices on ending prices in online auctions