
Overview
Background
Assoc. Prof. Dr. habil Franzisca Weder, Senior Lecturer at the University of Queensland, Brisbane (Australia), is researching, writing and teaching in the areas of Organizational Communication and Public Relations with a specific focus on Sustainability Communication and Corporate Social Responsibility.
She worked as Guest Professor at University of Alabama (USA), University of Eichstätt-Ingolstadt (GER), University of Waikato (NZ), RMIT (Melbourne, AUS) and University of Ilmenau (GER).
Franzisca Weder is Chair of the International Environmental Communication Association (IECA) -> check this out (and become a member :-): https://www.theieca.org
Curious about her work? check…
- her eco-culture jamming
- her sustainability related conversations with artists and campaigners
- one of her papers on Sustainability and Storytelling
- one of her books
- on Sustainability Communication: THE SUSTAINABILITY COMMUNICATION READER
- on integrated CSR Communication: INTEGRATED CSR COMMUNICATION
- or (in case you speak German..) on Organizational Communication and PR
- or other recent papers:
- on how (much) Covid made us more sustainable
- on sustainability as cognitive friction https://www.frontiersin.org/articles/10.3389/fcomm.2020.00008/full
- or on antagonistic framing and CSR Communication https://www.emerald.com/insight/content/doi/10.1108/CCIJ-01-2018-0014/full/html
- or (in case you speak German), her ideas on cultures of sustainability
Availability
- Dr Franzisca Weder is:
- Available for supervision
- Media expert
Fields of research
Qualifications
- Postgraduate Diploma, Catholic University of Eichstätt-Ingolstadt
- Doctor of Philosophy, Catholic University of Eichstätt-Ingolstadt
Research interests
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Sustainability Communication
Communication about and for sustainability and sustainable development and sustainable communication
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Storytelling
I'm interested in storytelling as a communication strategy, as well as storytelling as process to story everyday live experiences, looking at narratives as social representations, and stories as the organising principle of how people give sense to the world
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Climate change communication
public representations and framing of climate change and related phenomena
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Framing
It's not always "only" about what is communicated in the media, by political institutions, corporates or NGO and even individuals (journalists etc.), but also about HOW it is communicated ... so I'm very interested in research that works with frame theory/framing approaches to better understand the interpretations and arguments about certain topics/issues.
Works
Search Professor Franzisca Weder’s works on UQ eSpace
Featured
2008
Journal Article
Corporate Communicative Responsibility: Unternehmenskommunikation als Verantwortungsmanagement
Weder, Franzisca and Karmasin, Matthias (2008). Corporate Communicative Responsibility: Unternehmenskommunikation als Verantwortungsmanagement. pr Magazin, 5 (2008), 57-62.
Featured
2007
Journal Article
Gesundheitskommunikation als Netzwerkmanagement Ein Netzwerkmodell für strategisches Kommunikationsmanagement
Weder, Franzisca (2007). Gesundheitskommunikation als Netzwerkmanagement Ein Netzwerkmodell für strategisches Kommunikationsmanagement. MedienJournal, 31 (2), 22-42. doi: 10.24989/medienjournal.v31i2.274
Featured
2007
Conference Publication
medienethik in Österreich. Defizite in Ausbildung, Beruf und institutioneller Regulierung
Weder, Franzisca and Karmasin, Matthias (2007). medienethik in Österreich. Defizite in Ausbildung, Beruf und institutioneller Regulierung. Gemeinsame Jahrestagung der DGPuK-Fachgruppe Kommunikations- und Medienethik sowie des Netzwerks Medienethik 2007, Munich, Germany, 22-23 February 2007.
Featured
2007
Book Chapter
Produktion und Reproduktion von Öffentlichkeit: über die Möglichkeiten, die Strukturationstheorie von Anthony Giddens für die Kommunikationswissenschaft nutzbar zu machen
Weder, Franzisca (2007). Produktion und Reproduktion von Öffentlichkeit: über die Möglichkeiten, die Strukturationstheorie von Anthony Giddens für die Kommunikationswissenschaft nutzbar zu machen. Theorien der Kommunikations- und Medienwissenschaft. (pp. 345-361) edited by Carsten Winter, Andreas Hepp and Friedrich Krotz. Wiesbaden, Germany: VS Verlag für Sozialwissenschaften. doi: 10.1007/978-3-531-90778-9_18
Featured
2006
Book
Gesundheitsöffentlichkeit: die Entwicklung eine Netzwerkmodells für Journalismus und Public Relations
Weder, Franzisca (2006). Gesundheitsöffentlichkeit: die Entwicklung eine Netzwerkmodells für Journalismus und Public Relations. Konstanz, Germany: UVK.
2025
Book Chapter
Sustainability as a Defining Moment for Changing (M)eating Behavior?
Weder, Franzisca, Lemke, Stella and Fenzl, Thomas (2025). Sustainability as a Defining Moment for Changing (M)eating Behavior?. Routledge Handbook of the UN Sustainable Development Goals Research and Policy. (pp. 69-87) London: Routledge. doi: 10.4324/9781003285472-6
2025
Journal Article
Sustainability as guiding principle of communicative action the transformative and transformational potential of corporate sustainability communication as niche construction, a case from the energy sector
Weder, Franzisca (2025). Sustainability as guiding principle of communicative action the transformative and transformational potential of corporate sustainability communication as niche construction, a case from the energy sector. Corporate Communications, 30 (2), 241-259. doi: 10.1108/CCIJ-12-2023-0184
2024
Journal Article
Stakeholder engagement: the role of facilitators and gender in ‘opening up’ conversations and enabling participation
Wade, Belinda, Bharadwaj, Bishal, Kambo, Amrita, Jensen, Mikayla, Witt, Katherine, Weder, Franzisca, Phelan, Anna (Anya) and Ashworth, Peta (2024). Stakeholder engagement: the role of facilitators and gender in ‘opening up’ conversations and enabling participation. Australasian Journal of Environmental Management, 31 (1), 7-39. doi: 10.1080/14486563.2023.2298195
2024
Book Chapter
Corporate storytelling
Weder, Franzisca (2024). Corporate storytelling. Elgar Encyclopedia of Corporate Communication. (pp. 316-322) Edward Elgar Publishing. doi: 10.4337/9781802200874.ch51
2024
Journal Article
Shorter message, stronger framing increases societal acceptance for hydrogen
Bharadwaj, Bishal, Kambo, Amrita, Witt, Kathy, Wade, Belinda, Weder, Franzisca and Ashworth, Peta (2024). Shorter message, stronger framing increases societal acceptance for hydrogen. International Journal of Hydrogen Energy, 59, 880-888. doi: 10.1016/j.ijhydene.2024.02.024
2024
Journal Article
Reimagining the sustainable consumer: Why social representations of sustainable consumption matter
Golob, Urša, Podnar, Klement and Weder, Franzisca (2024). Reimagining the sustainable consumer: Why social representations of sustainable consumption matter. Business Ethics, the Environment and Responsibility, 33 (4), 847-859. doi: 10.1111/beer.12656
2024
Book Chapter
Vergangenheit und Zukunft der Medien- und Kommunikationswissenschaft: Einführung und Überblick
Weder, Franzisca, Krainer, Larissa, Eberwein, Tobias and Diehl, Sandra (2024). Vergangenheit und Zukunft der Medien- und Kommunikationswissenschaft: Einführung und Überblick. Medien- und Kommunikationswissenschaft der Zukunft. (pp. 3-27) Wiesbaden: Springer Fachmedien Wiesbaden. doi: 10.1007/978-3-658-45040-3_1
2024
Book Chapter
Organisationskommunikation als Forschungsparadigma: Dialektik der Kommunikation in, von und über Organisationen
Weder, Franzisca (2024). Organisationskommunikation als Forschungsparadigma: Dialektik der Kommunikation in, von und über Organisationen. Medien- und Kommunikationswissenschaft der Zukunft. (pp. 85-104) Wiesbaden: Springer Fachmedien Wiesbaden. doi: 10.1007/978-3-658-45040-3_5
2023
Journal Article
Eco-cultural identity building through tattoos: a conversational approach
Weder, Franzisca, Burdon, Jasmine and Kearney, Caitlin (2023). Eco-cultural identity building through tattoos: a conversational approach. Frontiers in Communication, 8 1197843, 1-10. doi: 10.3389/fcomm.2023.1197843
2023
Journal Article
Cultivation of sustainability in a discourse of change: Perspectives on communication for sustainability as new “norm” and principle of action in socio-ecological transformation processes
Weder, Franzisca (2023). Cultivation of sustainability in a discourse of change: Perspectives on communication for sustainability as new “norm” and principle of action in socio-ecological transformation processes. Journal of Language and Politics, 22 (5), 577-600. doi: 10.1075/jlp.22122.wed
2023
Journal Article
Rhetorical (ir)responsibility in the Australian Parliament: resurrecting Aristotle’s deliberative rhetoric as means to ethical, rational, and constructive climate change debate
McLaughlin, Simon and Weder, Franzisca (2023). Rhetorical (ir)responsibility in the Australian Parliament: resurrecting Aristotle’s deliberative rhetoric as means to ethical, rational, and constructive climate change debate. Journal of Language and Politics, 22 (5), 622-639. doi: 10.1075/jlp.22127.mcl
2023
Journal Article
The evolution of the sustainability story: strategic sustainability communication as niche construction
Weder, Franzisca (2023). The evolution of the sustainability story: strategic sustainability communication as niche construction. International Journal of Strategic Communication, 17 (3), 228-244. doi: 10.1080/1553118x.2023.2229304
2023
Book Chapter
Practice Spotlight: Queer Communicators in Environmental, Climate Change, and Sustainability Conversations
Weder, Franzisca (2023). Practice Spotlight: Queer Communicators in Environmental, Climate Change, and Sustainability Conversations. Queering Science Communication. (pp. 172-174) Bristol, United Kingdom: Bristol University Press. doi: 10.51952/9781529224436.ch024
2023
Book
CSR Communication and Cultures of Sustainability
Weder, Franzisca and Erikson, Marte (2023). CSR Communication and Cultures of Sustainability. Brisbane, QLD Australia: The University of Queensland. doi: 10.14264/428d81b
2023
Book Chapter
Public service media and sustainability? A critical debate of the value of public service media in supporting the SDG18 (communication for all)
Murschetz, Paul Clemens, Weder, Franzisca, Frantz, Eduard and Meynhardt, Timo (2023). Public service media and sustainability? A critical debate of the value of public service media in supporting the SDG18 (communication for all). SDG18 Communication for All, Volume 2 Regional Perspectives and Special Cases. (pp. 79-106) edited by Jan Servaes and Muhammad Jameel Yusha'u. Cham, Switzerland: Springer International Publishing. doi: 10.1007/978-3-031-19459-7_4
Funding
Past funding
Supervision
Availability
- Dr Franzisca Weder is:
- Available for supervision
Before you email them, read our advice on how to contact a supervisor.
Supervision history
Current supervision
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Doctor Philosophy
Re-branding Country Image Abroad: the Efficacy of Mega-events in KSA
Principal Advisor
Other advisors: Dr Aparna Hebbani, Dr Elena Block
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Doctor Philosophy
How has the COVID-19 pandemic created new public science experts and improved public science communication more broadly?
Associate Advisor
Other advisors: Dr Richard Murray
Media
Enquiries
Contact Dr Franzisca Weder directly for media enquiries about:
- Climate Change
- Climate Change Communication
- Corporate Social Responsibility
- CSR
- Environmental Care
- Environmental Journalism
- Green Journalism
- Greening
- Public Relations
- Strategic Communication
- Sustainability
- Sustainable Consumption
- Sustainable Energy
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