Professor Nicholas Carah
Professor

Nicholas Carah

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+61 7 336 53145

Background

Nicholas Carah is Director of the Centre for Digital Cultures & Societies in the Faculty of Humanities, Arts and Social Sciences and Professor in the School of Communication and Arts. He is an Associate Investigator in the ARC Centre of Excellence for Automated Decision-Making and Society, and a Chief Investigator on ARC Discovery and Linkage projects. In 2023, they were Deputy Associate Dean (Research) in the Faculty of Humanities, Arts and Social Sciences. Nicholas' research examines the algorithmic and participatory advertising model of digital media platforms, with a sustained focus on digital alcohol marketing. Nicholas is the author of Media and Society: Power, Platforms & Participation (2021), Brand Machines, Sensory Media and Calculative Culture (2016), Media and Society: production, content and participation (2015), Pop Brands: branding, popular music and young people (2010). And, co-editor of Digital Intimate Publics and Social Media (2018) and Conflict in My Outlook (2022). Nicholas is a Director and Deputy Chair of the Foundation for Alcohol Research and Education.

Availability

Professor Nicholas Carah is:
Available for supervision
Media expert

Fields of research

Communication and media studies

Qualifications

  • Doctor of Philosophy, The University of Queensland

Search Professor Nicholas Carah’s works on UQ eSpace

102 works between 2004 and 2025
All (102) Journal Article (56) Book Chapter (12) Conference Publication (10) Book (6) Other Outputs (18)

81 - 100 of 102 works

2015

Journal Article

Online self-expression and experimentation as ‘reflectivism’: using text analytics to examine the participatory forum Hello Sunday Morning

Carah, Nicholas, Meurk, Carla and Angus, Daniel (2015). Online self-expression and experimentation as ‘reflectivism’: using text analytics to examine the participatory forum Hello Sunday Morning. Health: an interdisciplinary journal for the social study of health, illness and medicine, 21 (2), 1-17. doi: 10.1177/1363459315596799

Online self-expression and experimentation as ‘reflectivism’: using text analytics to examine the participatory forum Hello Sunday Morning

2015

Journal Article

Media and evidence-informed policy development: the case of mental health in Australia

Meurk, Carla, Whiteford, Harvey, Head, Brian, Hall, Wayne and Carah, Nicholas (2015). Media and evidence-informed policy development: the case of mental health in Australia. Contemporary Social Science, 10 (2), 160-170. doi: 10.1080/21582041.2015.1053970

Media and evidence-informed policy development: the case of mental health in Australia

2015

Other Outputs

Breaching the code: Alcohol, Facebook and self-regulation

Carah, Nicholas, Brodmerkel, Sven and Shaul, Michelle (2015). Breaching the code: Alcohol, Facebook and self-regulation. Canberra, ACT Australia: Foundation for Alcohol Research and Education.

Breaching the code: Alcohol, Facebook and self-regulation

2015

Journal Article

Profiling Hello Sunday Morning: who are the participants?

Carah, Nicholas, Carla Meurk and Hall, Wayne Denis (2015). Profiling Hello Sunday Morning: who are the participants?. International Journal of Drug Policy, 26 (2), 214-216. doi: 10.1016/j.drugpo.2014.07.019

Profiling Hello Sunday Morning: who are the participants?

2015

Book

Media and society: production, content and participation

Louw, Eric and Carah, Nicholas (2015). Media and society: production, content and participation. London, United Kingdom: Sage.

Media and society: production, content and participation

2015

Book Chapter

The apologetic brand: building Australia's brand on a postcolonial apology

Carah, Nicholas and Louw, Paul Eric (2015). The apologetic brand: building Australia's brand on a postcolonial apology. Commercial nationalism: selling the nation and nationalizing the sell. (pp. 27-45) edited by Zala Volcic and Mark Andrejevic. New York, NY, United States: Palgrave Macmillan.

The apologetic brand: building Australia's brand on a postcolonial apology

2014

Journal Article

Brands and sociality: alcohol branding, drinking culture and Facebook

Carah, Nicholas, Brodmerkel, Sven and Hernandez, Lorena (2014). Brands and sociality: alcohol branding, drinking culture and Facebook. Convergence: The Journal of Research into New Media Technologies, 20 (3), 259-275. doi: 10.1177/1354856514531531

Brands and sociality: alcohol branding, drinking culture and Facebook

2014

Other Outputs

Like, comment, share: alcohol brand activity on Facebook

Carah, Nicholas (2014). Like, comment, share: alcohol brand activity on Facebook. Canberra, ACT Australia: Foundation for Alcohol Research & Education.

Like, comment, share: alcohol brand activity on Facebook

2013

Journal Article

Leveraging social media

Carah, Nicholas and Shaul, Michelle (2013). Leveraging social media. Prevention Research, 1-25.

Leveraging social media

2013

Conference Publication

Advocacy, Research, Treatment: the Art of Harnessing Web-Based Approaches to Improve Aod Policy and Practice

Stephens, Ray, Barratt, Monica J., Carah, Nicholas and Aiken, Paul (2013). Advocacy, Research, Treatment: the Art of Harnessing Web-Based Approaches to Improve Aod Policy and Practice. The Australasian Professional Society on Alcohol and other Drugs Conference, Brisbane, Australia, 24 -27 November 2013. Chichester, West Sussex, United Kingdom: Wiley-Blackwell Publishing Ltd.. doi: 10.1111/dar.12077

Advocacy, Research, Treatment: the Art of Harnessing Web-Based Approaches to Improve Aod Policy and Practice

2012

Journal Article

The Gruen Transfer: the paradoxical ritual of advertisers exposing advertising

Carah, Nicholas and Brodmerkel, Sven (2012). The Gruen Transfer: the paradoxical ritual of advertisers exposing advertising. Interactions: Studies in Communication and Culture, 3 (3), 345-360. doi: 10.1386/iscc.3.3.345_1

The Gruen Transfer: the paradoxical ritual of advertisers exposing advertising

2012

Journal Article

Inundated by the audience: Journalism, audience participation and the 2011 Brisbane flood

Carah, Nicholas and Louw, Eric (2012). Inundated by the audience: Journalism, audience participation and the 2011 Brisbane flood. Media International Australia, 144 (144), 137-145. doi: 10.1177/1329878x1214400118

Inundated by the audience: Journalism, audience participation and the 2011 Brisbane flood

2012

Other Outputs

One Sunday at a time: Evaluating Hello Sunday Morning

Hamley, Ben and Carah, Nicholas (2012). One Sunday at a time: Evaluating Hello Sunday Morning. Canberra, ACT Australia: Foundation for Alcohol Research and Education.

One Sunday at a time: Evaluating Hello Sunday Morning

2012

Book Chapter

Are you a musician? The rock ideology and the construction of authenticity on Australian idol

Carah, Nicholas (2012). Are you a musician? The rock ideology and the construction of authenticity on Australian idol. Adapting idols: authenticity, identity and performance in a global television format. (pp. 169-180) edited by Koos Zwaan and Joost de Bruin. Farnham, Surrey, United Kingdom: Ashgate. doi: 10.4324/9781315565620-23

Are you a musician? The rock ideology and the construction of authenticity on Australian idol

2010

Book Chapter

New technologies, the individual and social change

Carah, N. (2010). New technologies, the individual and social change. An introduction to communication and social change. (pp. 109-119) edited by Pradip Thomas and Michael Bromley. St. Lucia , Qld, Australia: University of Queensland Press.

New technologies, the individual and social change

2010

Book

Pop Brands: Branding, popular music and young people

Carah, Nicholas (2010). Pop Brands: Branding, popular music and young people. New York, U.S.A.: Peter Lang.

Pop Brands: Branding, popular music and young people

2009

Conference Publication

Enjoying Virgin's V festival

Nicholas Carah (2009). Enjoying Virgin's V festival. ANZCA 2009, QUT, Brisbane, 8-10 July 2009. Brisbane, Australia: QUT.

Enjoying Virgin's V festival

2008

Other Outputs

Empowerment within the brandscapes of popular music culture

Carah, Nicholas (2008). Empowerment within the brandscapes of popular music culture. PhD Thesis, School of Journalism and Communication, The University of Queensland. doi: 10.14264/152672

Empowerment within the brandscapes of popular music culture

2008

Conference Publication

Fake or Real!!?? Have your say!!!: Negotiating authenticity on Australian Idol

Carah, Nicholas (2008). Fake or Real!!?? Have your say!!!: Negotiating authenticity on Australian Idol. Power and Place: Australian and New Zealand Communications Association Conference, Wellington NZ, 9-11 July 2008. Wellington ,NZ: Massey University.

Fake or Real!!?? Have your say!!!: Negotiating authenticity on Australian Idol

2007

Conference Publication

Are you all coked out? Global corporations, music culture and young Australians

Carah, N. (2007). Are you all coked out? Global corporations, music culture and young Australians. ICA2007: Creating Communication: Content, Control & Critique, San Francisco, USA, 24-28 May 2007. Online, www.icahdq.org: International Communications Association.

Are you all coked out? Global corporations, music culture and young Australians

Current funding

  • 2025 - 2027
    The Australian experience of automated advertising on digital platforms
    ARC Discovery Projects
    Open grant
  • 2024 - 2028
    Australian Internet Observatory (administered by RMIT)
    Royal Melbourne Institute of Technology University
    Open grant
  • 2021 - 2025
    Young Australians and the promotion of alcohol on social media
    ARC Linkage Projects
    Open grant

Past funding

  • 2024
    How alcohol and gambling companies target people most at risk with marketing for addictive products on social media
    Foundation for Alcohol Research & Education Limited
    Open grant
  • 2023 - 2024
    Youth digital marketing surveillance (Y-DAMS) (CDC Grant administered by Research Foundation of CUNY)
    Open grant
  • 2020 - 2021
    Engaging young Victorians as citizen scientists to track the marketing of unhealthy products on digital media (VicHealth grant led by Monash Uni.)
    Monash University
    Open grant
  • 2020 - 2024
    Using machine vision to explore Instagram's everyday promotional cultures (ARC Discovery Project administered by Queensland University of Technology)
    Queensland University of Technology
    Open grant
  • 2017 - 2018
    Evaluation of the Queensland Government's Tackling Alcohol-fuelled Violence Policy (DPC-15-2016)
    Deakin University
    Open grant
  • 2017 - 2018
    Report on the extent, nature, and/or consequences of children and young people's exposure to alcohol advertising and sponsorship
    Monash University
    Open grant
  • 2015 - 2016
    Hello Sunday Morning: designing an evaluation method
    Hello Sunday Morning
    Open grant
  • 2014
    Alcohol and the social web: Facebook, branding, and culture
    UQ Early Career Researcher
    Open grant
  • 2013
    Alcohol brands on Facebook in Australia
    Foundation for Alcohol Research & Education Limited
    Open grant
  • 2012 - 2013
    Leveraging Social Media
    Australian Drug Foundation
    Open grant
  • 2011
    Hello Sunday Morning: Communication effectiveness of alcohol abstinence support blog
    Hello Sunday Morning
    Open grant
  • 2009
    Exploring the media city: citizens, consumers and interactive media.
    UQ New Staff Research Start-Up Fund
    Open grant

Availability

Professor Nicholas Carah is:
Available for supervision

Before you email them, read our advice on how to contact a supervisor.

Supervision history

Current supervision

  • Doctor Philosophy

    Affective digital labour and FemTech

    Principal Advisor

    Other advisors: Associate Professor Elizabeth Stephens

  • Doctor Philosophy

    Vibes, Flows, Feelings: Investigating the algorithmic techniques of affective capitalism

    Principal Advisor

    Other advisors: Associate Professor Elizabeth Stephens

  • Doctor Philosophy

    Rural women's online self-representation and identity construction on Chinese short-video sharing apps Douyin and Kuaishou

    Principal Advisor

    Other advisors: Associate Professor Pradip Thomas

  • Doctor Philosophy

    Reality Check: augmented reality on social media

    Principal Advisor

    Other advisors: Dr Alex Bevan

  • Doctor Philosophy

    Algorithmic Realities: Platform Data Processing Perceptions of Productivity Content Creators, and Their Influence

    Principal Advisor

    Other advisors: Dr Alex Bevan

  • Doctor Philosophy

    Crafting new realities: How augmented reality transforms our lived experience of the world

    Principal Advisor

    Other advisors: Dr Alex Bevan

  • Doctor Philosophy

    Mothers and the consumption and promotion of alcohol on social media

    Principal Advisor

  • Doctor Philosophy

    Influences of social media-based communication on ecotourism: a case study in India

    Associate Advisor

    Other advisors: Dr Leah Henrickson, Associate Professor Elske van de Fliert

  • Master Philosophy

    A Quieter Space: Revisiting Audio Commentaries by Filmmakers at a Time of Declining Directorial Voices

    Associate Advisor

    Other advisors: Associate Professor Ted Nannicelli

  • Doctor Philosophy

    Rumour in Social Media: A study on Bangladesh Cases

    Associate Advisor

    Other advisors: Associate Professor Pradip Thomas

  • Doctor Philosophy

    Vaccinating the future: Australian GLAM industry approaches to collecting COVID 19.

    Associate Advisor

    Other advisors: Dr Caroline Wilson-Barnao

  • Doctor Philosophy

    In what ways has creativity, play and social exchange manifested itself in the amateur radio community in Australia

    Associate Advisor

    Other advisors: Dr Alex Bevan

  • Doctor Philosophy

    The Platformisation of Film and Television Aesthetics

    Associate Advisor

    Other advisors: Associate Professor Ted Nannicelli

  • Doctor Philosophy

    Sports betting as an everyday practice

    Associate Advisor

    Other advisors: Professor Murray Phillips, Dr Rebecca Olive

  • Master Philosophy

    A quieter space: the diminution of film audio commentary and intentionalism, a case for the rehabilitation of screen-specific paratext

    Associate Advisor

    Other advisors: Associate Professor Ted Nannicelli

  • Master Philosophy

    A quieter space: the diminution of film audio commentary and intentionalism, a case for the rehabilitation of screen-specific paratext

    Associate Advisor

    Other advisors: Associate Professor Ted Nannicelli

  • Doctor Philosophy

    Research on the effects of the digital media visual context on artistic representation and art creation of professional artists across the Asia-Pacific region.

    Associate Advisor

    Other advisors: Dr Sungyong Ahn, Dr Caroline Wilson-Barnao

  • Doctor Philosophy

    In what ways has creativity, play and social exchange manifested itself in the amateur radio community in Australia

    Associate Advisor

    Other advisors: Dr Alex Bevan

  • Doctor Philosophy

    Sports betting as an everyday practice

    Associate Advisor

    Other advisors: Professor Murray Phillips, Dr Rebecca Olive

Completed supervision

Enquiries

Contact Professor Nicholas Carah directly for media enquiries about:

  • advertising
  • alcohol
  • alcohol advertising
  • digital advertising
  • digital media
  • digital platforms
  • gambling
  • Social media
  • social media algorithms
  • Social networking sites

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For help with finding experts, story ideas and media enquiries, contact our Media team:

communications@uq.edu.au