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Dr Monica Chien
Dr

Monica Chien

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Phone: 
+61 7 336 56720

Overview

Background

Dr Monica Chien has multidisciplinary training in marketing, psychology and tourism, and has an extensive background in hospitality. She has won multiple awards for her teaching and research, and has been invited as a visiting scholar to universities in Japan.

Dr Chien’s scholarly interest and expertise lie in the field of Consumer Behaviour, and she is an active researcher in the associated fields of traveller behaviour, sports fan behaviour, resident study, branding and marketing communications with demonstrated research impact on industry, government and policy both within Australia and internationally. She has particular expertise and interest in experimental studies, and has published in leading international marketing and tourism journals.

Dr Chien has conducted research and consultancy with industry and government, leading several international and national projects. She is currently investigating how sport scandals affect sponsoring brands and stakeholders in sport. Her recent projects also examine the nexus between international education and tourism, as well as residents’ response to tourism and mega-event development.

Availability

Dr Monica Chien is:
Available for supervision

Qualifications

  • Bachelor of Business (Administration), Queensland University of Technology
  • Masters (Coursework), Queensland University of Technology
  • Doctor of Philosophy, The University of Queensland

Works

Search Professor Monica Chien’s works on UQ eSpace

63 works between 2004 and 2024

1 - 20 of 63 works

2024

Book Chapter

Understanding intergroup conflict between residents and tourists: a social identity perspective

Chien, P. Monica, Ritchie, Brent W., Maruyama, Naho, Oguchi, Takashi and Kock, Florian (2024). Understanding intergroup conflict between residents and tourists: a social identity perspective. Research Handbook on Tourism, Complexity and Uncertainty. (pp. 8-26) Edward Elgar Publishing. doi: 10.4337/9781802203486.00010

Understanding intergroup conflict between residents and tourists: a social identity perspective

2023

Journal Article

Enhancing energy harvesting performance and sustainability of cellulose-based triboelectric nanogenerators: Strategies for performance enhancement

Liao, Hongwu, Na, Jongbeom, Zhou, Weiming, Hur, Seungjae, Chien, P. Monica, Wang, Chong, Wang, Liwei, Yamauchi, Yusuke and Yuan, Zhanhui (2023). Enhancing energy harvesting performance and sustainability of cellulose-based triboelectric nanogenerators: Strategies for performance enhancement. Nano Energy, 116 108769, 1-19. doi: 10.1016/j.nanoen.2023.108769

Enhancing energy harvesting performance and sustainability of cellulose-based triboelectric nanogenerators: Strategies for performance enhancement

2023

Journal Article

Responses to compatriot tourist misbehavior: The importance of social identity, emotions and misbehavior type

Sun, Wanting, Chien, Monica P. and Pappu, Ravi (2023). Responses to compatriot tourist misbehavior: The importance of social identity, emotions and misbehavior type. Journal of Travel Research. doi: 10.1177/00472875231206543

Responses to compatriot tourist misbehavior: The importance of social identity, emotions and misbehavior type

2022

Book Chapter

Explaining intergroup and intragroup dynamics in tourism: a social identity approach

Chien, P. Monica and Sun, Wanting (2022). Explaining intergroup and intragroup dynamics in tourism: a social identity approach. Routledge handbook of social psychology of tourism. (pp. 121-132) edited by Dogan Gursoy and Sedat Çelik. London, United Kingdom: Routledge. doi: 10.4324/9781003161868-12

Explaining intergroup and intragroup dynamics in tourism: a social identity approach

2022

Journal Article

When compatriot tourists behave badly: the impact of misbehavior appraisal and outgroup criticism construal

Sun, Wanting, Chien, P. Monica, Ritchie, Brent W. and Pappu, Ravi (2022). When compatriot tourists behave badly: the impact of misbehavior appraisal and outgroup criticism construal. Journal of Destination Marketing and Management, 23 100695, 100695. doi: 10.1016/j.jdmm.2022.100695

When compatriot tourists behave badly: the impact of misbehavior appraisal and outgroup criticism construal

2022

Book Chapter

Sustainable high yield luxury tourism experiences

Spence, Jacqualine , Benckendorff, Pierre and Chien, P. Monica (2022). Sustainable high yield luxury tourism experiences. The Emerald handbook of luxury management for hospitality and tourism. (pp. 403-424) edited by Anupama S. Kotur and Saurabh Kumar Dixit . Bingley, United Kingdom: Emerald Publishing .

Sustainable high yield luxury tourism experiences

2022

Book Chapter

Sustainable high yield luxury tourism experiences

Spence, Jacqualine, Benckendorff, Pierre and Chien, P. Monica (2022). Sustainable high yield luxury tourism experiences. The Emerald handbook of luxury management for hospitality and tourism. (pp. 403-423) Bingley, United Kingdom: Emerald Publishing. doi: 10.1108/978-1-83982-900-020211020

Sustainable high yield luxury tourism experiences

2022

Conference Publication

The impact of tourist misbehavior on ingroup tourist responses: an abstract

Sun, Wanting, Chien, P. Monica, Ritchie, Brent W. and Pappu, Ravi (2022). The impact of tourist misbehavior on ingroup tourist responses: an abstract. 2021 AMS Virtual Annual Conference and World Marketing Congress, Virtual, 1-4 June 2021. Cham, Switzerland: Springer Nature. doi: 10.1007/978-3-030-95346-1_192

The impact of tourist misbehavior on ingroup tourist responses: an abstract

2021

Other Outputs

Keeping ahead of the Games

Chien, Monica (2021, 12 23). Keeping ahead of the Games The Courier-Mail 49-49.

Keeping ahead of the Games

2021

Journal Article

Optimism bias and perceived susceptibility to COVID-19 among Australian travellers

Mao, Wen, Chien, P. Monica and Kelly, Sarah J. (2021). Optimism bias and perceived susceptibility to COVID-19 among Australian travellers. Current Issues in Tourism, 25 (15), 2384-2387. doi: 10.1080/13683500.2021.2010672

Optimism bias and perceived susceptibility to COVID-19 among Australian travellers

2021

Journal Article

Tell me your story: branding destinations through residents’ (place) stories

Hay, Nicole A., Chien, P. Monica and Ruhanen, Lisa (2021). Tell me your story: branding destinations through residents’ (place) stories. Journal of Vacation Marketing, 28 (3), 319-334. doi: 10.1177/13567667211060567

Tell me your story: branding destinations through residents’ (place) stories

2021

Journal Article

Adventurous femininities: the value of adventure for women travelers

Clarke, Jasmine Fay, Previte, Josephine and Chien, P. Monica (2021). Adventurous femininities: the value of adventure for women travelers. Journal of Vacation Marketing, 28 (2), 135676672110389-187. doi: 10.1177/13567667211038952

Adventurous femininities: the value of adventure for women travelers

2021

Journal Article

Impulse buying behaviour in tourism: a new perspective

Karl, Marion, Chien, P. Monica and Ong, Faith (2021). Impulse buying behaviour in tourism: a new perspective. Annals of Tourism Research, 90 103136, 103136. doi: 10.1016/j.annals.2020.103136

Impulse buying behaviour in tourism: a new perspective

2021

Conference Publication

Understanding intergroup conflicts between residents and tourists

Chien, P. Monica, Hornsey, Matthew, Nagatomo, Jun and Pappu, Ravi (2021). Understanding intergroup conflicts between residents and tourists. Japan Society for Tourism Studies Annual Conference, Kyoto, Japan, 3-4 July 2021.

Understanding intergroup conflicts between residents and tourists

2021

Conference Publication

Organizational changes, employee wellbeing, and leadership for ryokans’ survival in a global crisis

Almira, Tatyana, Saito, Hiroaki and Chien, P. Monica (2021). Organizational changes, employee wellbeing, and leadership for ryokans’ survival in a global crisis. APacCHRIE Conference, Singapore, 2-4 June 2021.

Organizational changes, employee wellbeing, and leadership for ryokans’ survival in a global crisis

2021

Conference Publication

The impact of tourist misbehavior on ingroup tourist responses

Sun, Wanting, Chien, P. Monica, Ritchie, Brent W. and Pappu, Ravi (2021). The impact of tourist misbehavior on ingroup tourist responses. Academy of Marketing Science Annual Conference, Virtual (United States), 1-4 June 2021.

The impact of tourist misbehavior on ingroup tourist responses

2021

Journal Article

Sport scandal and fan response: The importance of ambi-fans

Sun, Wanting, Chien, P. Monica and Weeks, Clinton S. (2021). Sport scandal and fan response: The importance of ambi-fans. European Sport Management Quarterly, 23 (3), 1-22. doi: 10.1080/16184742.2021.1912131

Sport scandal and fan response: The importance of ambi-fans

2021

Journal Article

Investigating the impact of perceived nonprofit sponsorship engagement on prosocial behavior

Goh, Iris Kai Lin , Pappu, Ravi and Chien, P. Monica (2021). Investigating the impact of perceived nonprofit sponsorship engagement on prosocial behavior. Journal of Business Research, 126, 113-125. doi: 10.1016/j.jbusres.2020.12.042

Investigating the impact of perceived nonprofit sponsorship engagement on prosocial behavior

2021

Conference Publication

Understanding tourists' responses to misbehaviours committed by compatriot tourists

Sun, Wanting, Chien, P. Monica and Pappu, Ravi (2021). Understanding tourists' responses to misbehaviours committed by compatriot tourists. The Council for Australasian Tourism and Hospitality Education (CAUTHE) Annual Conference, Online, 9-12 February 2021.

Understanding tourists' responses to misbehaviours committed by compatriot tourists

2021

Conference Publication

The role of habit in tourist behaviour

MacInnes, Sarah, Ong, Faith and Chien, P. Monica (2021). The role of habit in tourist behaviour. The Council for Australasian Tourism and Hospitality Education (CAUTHE) Annual Conference, Online, 9-12 February 2021.

The role of habit in tourist behaviour

Funding

Current funding

  • 2021 - 2024
    Reducing plate waste in hotels - which interventions are most effective?
    ARC Linkage Projects
    Open grant
  • 2021 - 2025
    JST-ERATO Yamauchi Materials Space Tectonics
    Japan Science and Technology Agency
    Open grant
  • 2021 - 2028
    Developing UQ as a central hub for nurturing the next generation of Korean Studies education, research and regional cooperation for Queensland and Northern Territory, Australia
    The Academy of Korean Studies
    Open grant

Past funding

  • 2020 - 2024
    Inducing pro-environmental behavior in tourists for the sustainable development of Japan's tourism and hospitality industries (Led by Ritsumeikan Asia Pacific University)
    Japan Society for the Promotion of Science
    Open grant
  • 2020 - 2022
    Exploring the opportunities for enhancing sister city relationships in a post pandemic world: Lessons from the past crises and disasters
    Wakayama University
    Open grant
  • 2020 - 2021
    Us versus them: How organizational identification influences 'omotenashi' towards foreign tourists
    Kobe University
    Open grant
  • 2018
    The rising tension: understanding intergroup dynamics between residents and tourists
    UQ Early Career Researcher
    Open grant
  • 2017 - 2018
    Destination marketing plan for Kobe City
    Mitsubishi UFJ Research and Consulting Co, Ltd.
    Open grant
  • 2017
    Travel Preferences and Behaviours of Australia's International Student Market
    Tourism and Events Queensland
    Open grant
  • 2016
    Travel Preferences and Behaviours of Chinese Students Studying in Queensland
    Tourism and Events Queensland
    Open grant
  • 2011 - 2013
    Sponsorship Portfolio Adjustments: Managing Corporate Social Responsibility Perceptions and an Integrated Brand Image
    UQ New Staff Research Start-Up Fund
    Open grant
  • 2010 - 2012
    Health and Safety Perceptions, Attitudes and Behaviour of Australian Outbound Travellers
    UQ Collaboration and Industry Engagement Fund
    Open grant

Supervision

Availability

Dr Monica Chien is:
Available for supervision

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Supervision history

Current supervision

  • Doctor Philosophy

    Value Perceptions of Queensland's Arts and Culture Sector: A Study of Sector Sustainability

    Associate Advisor

    Other advisors: Dr Caroline Wilson-Barnao, Dr Kate Power

  • Doctor Philosophy

    Transformative Luxury Tourism Experiences: A Resource-Based View

    Associate Advisor

    Other advisors: Professor Tim Kastelle, Professor Pierre Benckendorff

  • Doctor Philosophy

    Evaluation of DMO (Destination Management Organization) website Wonderful Indonesia based on its cognitive image from pre-travel visitor experience

    Associate Advisor

    Other advisors: Dr Andy Lee

  • Doctor Philosophy

    Evolution of Digital Marketing in the Era of the Internet of Things

    Associate Advisor

Completed supervision

Media

Enquiries

For media enquiries about Dr Monica Chien's areas of expertise, story ideas and help finding experts, contact our Media team:

communications@uq.edu.au